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Software & Information Industry Association

The Software & Information Industry Association is the principal trade association for the software and digital content industries. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to the leading companies that are setting the pace for the digital age.


 

SIIA Digital Discourse

Keys to Managing New Product Development and Fragmentation
SIIA’s Information Industry Network (IIN)—its European publishers division—recently put on the Digital Media Innovation Conference in London. Video interviews were conducted of
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Intellectual Property Roundup
D.C. Court Decision is an Important Victory for Whistleblowers Who Report Piracy SIIA announced that it has prevailed in its nine-year battle
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Digital Media Innovation Conference keynotes: the challenge of innovation in media
The environment for media businesses is now moving so fast that without innovating, we will quickly be left behind. The keynote speakers
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How The Intimacy of Social Has Changed the Marketing Game
I reach my 30ish nephew Glen, a PR pro, by texting. So I texted Irma, a friend a little older. She didn’t
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DMIC14 Speaker interviews: Rebecca Clayton, CMO, EMAP
Rebecca Clayton is CMO at EMAP, the B2B media business that is part of Top Right Group. Rebecca spoke at the IIN
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