The Revenue Committee provides chief revenue officer or lead brand manager with open and confidential forum to meet and discuss revenue and brand management issues.
- Assigned groups of 8-10 individuals from non-competitive member companies.
- Each group determines agenda based upon group needs and interests.
- Topics include new revenue opportunities, client retention, developing strategic relationships with marketers beyond the RFP, sales talent and training, sales enablement strategies, etc.
John French, Chair/Facilitator
Founding Partner, French, LLC (former CEO of Cygnus Business Media)