SIPA’s Best Practices Conference on Website Optimization: Increase Your Traffic, Customer Engagement and Sales

October 19, 2017 • Atlanta, GA

Best Practices Series

Discover proven techniques publishers and content providers are using to attract more prospects, generate more leads and boost transactions.

Your website is the hub of your publishing operation—from dispensing paid and unpaid content to capturing names and addresses and moving products. Yet when was the last time you matched the latest proven strategies for increasing website productivity and profitability with your own current practices?

Learn how best-in-class publishers dramatically multiply the effectiveness of their websites by increasing focus, seductive power, stickiness, usability and sales prowess.


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Webcast Available

Unable to attend in person? No need to miss out. Sign up for the webcast and participate remotely.  

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See what your colleagues are saying about SIPA's Best Practices Series:

“Great experience with an intelligent and experienced group - I'll be back!” – Henry Hotkowski, Marketing Manager, HR & Compensation Markets, Business and Legal Resources (BLR)

“Great speakers, great value. It's always helpful to network with your peers to learn what I'm doing wrong and occasionally right!” – Adam Goldstein, Publisher, Business Management Daily

“SIPA is truly a community of folks that come together in the spirit of sharing, learning, growing fellow members’ businesses. I always leave with actionable tips that my team can implement upon my return to the office - which gives our team instant ROI!” – Christina Karabetsos, Executive Vice President, QCSS, Inc.

"SIPA conferences are always inspiring and educational with real-life in the trenches advice from a variety of dynamic people." – Judy Doherty, Publisher, Food and Health Communications