It is not just who you know that matters, but who knows you, and ETIN makes sure you know the right people and the right people know you. Great connections produce a great return and ETIN members regularly make deals, build partnerships and establish connections that grow their businesses.
ETIN offers a valuable platform for building your corporate brand, and strengthening the visibility of your leadership team and the company products. Members have opportunities to speak at conferences, compete in the CODiE Awards, contribute to thought leadership activities, serve on boards and committees, and highlight success stories. Participation establishes your brand as a leader in the industry.
ETIN programs are a great way to develop staff so that they grow professionally and make stronger contributions to your organization. ETIN can help them build professional networks, better understand market trends, learn about key players, and solve on-the-job challenges. ETIN resources are particularly valuable for professionals new to the ed tech industry.
SIIA’s public policy team addresses state, national and global policy matters that impact the software and digital content industry. Because advocacy and policy plays such an influential role in the ed tech market, ETIN has its own staff to advocate for the industry and provide your team with updates and analysis on policy matters that may affect your operations.
ETIN regularly recognizes excellence in our industry, highlight great leaders, great products and innovative companies. The CODiE Awards have been recognizing excellence in the ed tech industry since 1986, providing incredible market validation for a product’s innovation, vision and overall industry impact. ETIN also annually recognizes industry leaders through its Lifetime Achievement and Ed Tech Impact awards. ETIN also recognizes young companies on the rise through its Innovation Incubator and Trendsetters with Traction programs.
Success in the ed tech industry requires timely and accurate information on market opportunities, emerging trends, legal and regulatory changes, federal and state education initiatives, program financing, and more. SIIA/ETIN produces extensive content to help member companies translate trends and market information into action that strengthens their companies.
The pace of change is fast and getting faster, and ensuring your company is on the right path is more challenging than ever. ETIN brings together industry leaders and innovators to foster the development and exchange of best practices and industry benchmarks that lead to improved operations and cost savings.
Whether looking for your first round, a new round, an exit, or just want to keep your finger on the pulse of innovation in our industry, ETIN provides the exposure and connections needed to propel your company to its next milestone.
ETIN is the only industry trade association that works with members to bridge the market divide between K12 and higher education. Although K12 and higher ed are distinct markets, many ed tech companies are finding opportunities to branch into the adjacent market. By bringing together both segments, ETIN is a valuable forum for exploring and identifying opportunities and building connections to facilitate this crossover.
Hear what our members have to say about their experinces with ETIN.
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