Business Information & Media Summit to Focus on Creating a Vital Business in Today’s Dynamic Marketplace

FOR IMMEDIATE RELEASE
PR CONTACT:
Farrah Ahamad, (202) 684-3273
SIIA CONTACT: Allison Bostrom, (202) 789-4466

*** Nov. 14-16 in Ft. Lauderdale, FL *** 

Business Information & Media Summit to Focus on Creating a Vital Business in Today’s Dynamic Marketplace 
More than 100 Tech, Media, Data, Content and Marketing Leaders Scheduled to Speak

WASHINGTON, DC (November 1, 2016) –SIIA, the principal association representing the software and digital content industries, will host its third annual Business Information & Media Summit (BIMS), Nov. 14- 16, 2016 in Fort Lauderdale, FL. Featuring dozens of industry leaders and three days of interactive sessions, BIMS is the premier event addressing the full scope of B2B media industry issues. Executives from around the country will discuss their new ideas and marketing strategies, share digital advertising best practices, address the vital and complex role of data, provide insight on the effective use of events, and more.

Media interested in attending BIMS should contact Farrah Ahamad at farrahahamad@rational360.com or 202-684-3273.

Among the Summit’s special events will be the Models of Excellence program, which recognizes savvy and creativity in the data industry. This long-running program identifies the products that are pioneering or perfecting new business models, exhibit best practices or offer significant innovation.

The 2016 Summit brings together over 100 influential publishing, technology and marketing executives for an intense focus on the strategies business information media companies are using to stay competitive, profitable and relevant in a quickly-changing landscape. It will feature presentations and discussions centered on six tracks: Audience Engagement; Data; Digital Advertising Sales; Events and Integrated Enterprise; Revenue-Generating Marketing; and Strategy. This year’s keynote speakers are:

  • Matt Bailey, Digital Marketing Trainer, Speaker & Best-Selling Author, SiteLogic Marketing
  • Rajeev Kapur, CEO, 1105 Media
  • Jared Weiner, Executive Vice President & Chief Strategy Officer, Future Hunters

What: SIIA’s Business Information & Media Summit

When: November 14-16, 2016

Where: Marriot Harbor Beach Resort

Fort Lauderdale, FL

More information about BIMS and the full schedule of activities and speakers is available here. BIMS is produced by the Connectiv – The Business Information Association and Specialized Information Publishers Associations (SIPA) divisions of SIIA and InfoCommerce Group.

About SIIA:
SIIA is an umbrella association that represents constituencies from technology, data and media companies. Through in-person and online business development opportunities, peer networking, corporate education, intellectual property protection and government relations, SIIA provides a network of resources for its 800+ member companies that drive innovation and growth. For more information, visit
www.siia.net.

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