Why Attend
ISVs large and small have already begun to transition software and cloud-based applications for use on mobile devices. In fact, in today's marketplace, we ALL need to have a mobile strategy! Plan now to join us at SIIA All About Mobile, the ISV conference to address the business challenges of going mobile.
At All About Mobile, you will to join executives from ISVs, carriers, platform providers, and infrastructure providers -- along with the industry's leading analysts, venture capitalists and media -- all gathering to explore, debate and discuss the mobile movement.
On the forefront of the agenda, we'll discuss the business issues around:
- Building and Delivering Applications
- Managing and Measuring Infrastructure
- Demystifying the process of selling through carriers/app stores
- The sales process for reaching the mobile enterprise customer
Over the course of two days you'll hear from expert speakers who will help you validate your go-to-market strategy, inform your platform and infrastructure choices, and address how to maximize growth, profit, and sales. With separate informal networking sessions you will have the opportunity to meet with potential partners, customers, and other industry thought-leaders.
Steering Committee
We are grateful for the following software executives for volunteering their time to help us produce a timely and comprehensive conference agenda:
- Sina Adibi, PracticalCTO
- Anshu Agarwal, Keynote Systems, Inc.
- Stanley Chan, Verisign, a Symantec Company
- Allen Hoke, Oracle Corporation
- Lars Kamp, Accenture
- Maribel Lopez, Lopez Research
- Steve Nordmark, netTrekker
- Jason Prater, Plex Systems, Inc.
- David Smud, Deloitte Consulting
- Jim Szafranski, Fiberlink Communications



