Speakers

Keynote Speakers
	Ginny T. Lee Chief Information Officer, Information Technology, Intuit Ginny Lee is Intuit’s senior vice president and chief information officer. Appointed to the position in February 2008, she is responsible for further developing the company’s technology and business infrastructure to improve productivity, accelerate growth and provide customers with great experiences. Working at Intuit since November 1996, Lee has held a variety of general manager and business operations leadership roles. Before being named CIO, she was vice president and general manager of Intuit’s Payroll business unit, where she was responsible for the company’s line of payroll products and services. Previously, she was vice president of Intuit’s order-to-cash organization and customer service, and vice president of corporate business operations and enterprise systems, overseeing companywide business operations and infrastructure. Lee has also served as business line leader for QuickBooks Internet Gateway Services and director of operations and product management for the Financial Supplies Group.
	Treb Ryan CEO, OpSource, a Demension Data Company Since 1996, Mr. Ryan has been instrumental in defining and creating services organizations that improve the quality and reliability of the technology infrastructures businesses depend on for communications and commerce. Prior to co-founding OpSource in 2002, Mr. Ryan was President of the Americas for Metromedia Fiber Network (MFN). He was responsible for integrating the sales and delivery organizations of the company's Internet businesses-hosting, IP networking, and managed services. Under his leadership, MFN customers included BP Amoco, JP Morgan Chase, Sony, Microsoft, and Mercedes-Benz. Mr. Ryan joined MFN from SiteSmith, a company that he co-founded in 1999 and ultimately sold to MFN the following year in a deal valued at $1.4 billion. Mr. Ryan has been a guest speaker at numerous industry events, including CIO, venture capital, Internet, hosting, and software conferences. He attended UCLA and is an advisor to the UCLA CLAS fund.
	Matt Thompson General Manager, Developer and Platform Evangelism, Microsoft Matt Thompson, General Manager, Developer & Platform Evangelism, is based in Silicon Valley. He and his team look after the "care and feeding" for the communities of developers, startups and IT Pros across the western US. Matt's passion centers around helping companies (of all sizes) be successful applying technologies that can help solve for scale, robustness, and ease of development.
	Jim Whitehurst President & Chief Executive Officer, Red Hat, Inc. Jim Whitehurst was named President and Chief Executive Officer of Red Hat in December 2007. Before joining Red Hat, Whitehurst held various positions at Delta Airlines, most recently as Chief Operating Officer, responsible for Operations, Sales and Customer Service, Network and Revenue Management, Marketing and Corporate Strategy. Prior to joining Delta, Whitehurst served as Vice President and Director of The Boston Consulting Group (BCG) and held various leadership roles in their Chicago, Hong Kong, Shanghai and Atlanta offices. A native of Columbus, Georgia, Whitehurst graduated from Rice University in Houston, Texas, with a bachelor’s degree in Computer Science and Economics. He also attended Friedrich-Alexander University in Erlangen, Germany, holds a general course degree from the London School of Economics and an MBA from Harvard Business School.
Additional Speakers
	David Abramson Director, Product Management, LogiXML
	Jan Aleman CEO, Servoy Jan Aleman is one of the most distinguished thought leaders on Cloud Computing in the world. As secretary of EuroCloud compendium (www.eurocloud.org), he has been a disruptive technology visionary leading the cloud revolution in computing. He is a published author and heavily quoted in many IT journals such as InfoWorld, Computerworld, Dr. Dobbs and others, as well as guest and keynote speaker at many cloud computing conferences worldwide. Jan is also on the steering commitee of the ICT Office SaaS/Cloud Group.
	Santiago Becerra Chairman and co-founder, MeLLmo, Inc. Santiago Becerra brings more than 20 years of experience in the software industry and product development to MeLLmo. A Harvard MBA, and former Booz Allen & Hamilton management consultant, Santiago is a successful entrepreneur with a proven track record in the software industry. He founded Infommersion, creator of Xcelsius ®, in 2002, which he later sold to Business Objects in 2005. Santiago was also the founder and CEO of Graphical Information Inc., a software company that he sold to Oracle Corporation in 1998. Both acquisitions resulted in the successful integrations of the products into the acquirers' business applications. With the launch of MeLLmo, Santiago's goal is to reinvent the way individuals access, process, and utilize information on a mobile device.
	Aneel Bhusri co-Founder & co-CEO, Workday Aneel Bhusri is Workday’s co-Founder and co-CEO of Workday, responsible for the company’s overall strategy and day-to-day operations. From 1999 to 2004, he served as Vice Chairman of the Board at PeopleSoft. From 1993 to 1999, Aneel held a number of senior leadership positions at PeopleSoft, including senior vice president in charge of product strategy, business development, and marketing. Mr. Bhusri holds an MBA from Stanford University and a Bachelor of Science and Arts in Electrical Engineering and Economics from Brown University.
	Eileen Boerger President, CorSource Technology Group, Inc. Eileen Boerger is President of Agilis Solutions and its parent company, CorSource Technology Group. Most recently, Eileen was Executive Vice President and General Manager of Agilis Solutions and has been responsible for the delivery of our outsourced software development services and technical staffing services. Eileen has extensive experience in the development and maintenance of software systems and applications. She also has managed the outsourcing of software development and maintenance projects to several countries, including Vietnam, India and New Zealand. Prior to joining the company, Eileen was Vice President of Operations at QualityLogic, where she was responsible for delivering Quality Assurance services. She has also held a variety of management positions at Mentor Graphics Corporation and Unisys Corporation. Eileen is currently a member of the Oregon Engineering and Technology Industry Council (ETIC), a public sector - private industry partnership focused on growing the capacity and excellence of Oregon's engineering and technology programs. She has served as a member of the Board of Directors of the Software Association of Oregon (SAO) and the Women in Technology International (WITI) Foundation. Eileen has been recognized by Open Computing magazine as one of the "Top 100 Women in Computing".
	Tom Cecere Director, Product Management, Novell, Inc.
	Vik Chaudhary VP, Product Management and Corporate Development, Keynote Systems, Inc. Vik Chaudhary serves as VP of product management and corporate development at Keynote Systems, a public technology company in Silicon Valley. He is responsible for leading Keynote's product management team and has extended the company into new markets via 14 acquisitions. He has spent 20 years in chief executive, marketing and engineering positions at blue-chip and start-up companies, previously having served as VP Marketing and Corporate Development at Keynote, CEO of a cloud startup Bizmetric, and has held leadership roles at public software companies Gupta Technologies and Oracle Corporation. Mr. Chaudhary is a frequent speaker at industry events on Internet software, cloud computing, and business development, and has been featured in the New York Times and on the ABC News Nightline program. Mr. Chaudhary holds a B.S. in Computer Science and Engineering from the Massachusetts Institute of Technology.
	Marc Chiang Director, Transaction Advisory Services, Grant Thornton LLP Marc is a Director, Transaction Advisory Services (TAS) based in the Greater Bay Area. He has specialized industry expertise in software, SaaS, IT services and Internet. He is an active participant on Grant Thornton’s national software committee. Marc has completed over 50 software/SaaS M&A transactions including gateways, enterprise, mobile services, healthcare, energy and education sectors. Clients include leading private equity firms and leading SaaS/software companies. Marc also has significant cross-border experience including deals in the PRC (China). Marc has over 16 years of financial experience and prior to joining Grant Thornton, Marc was a Senior Manager at a Big Four M&A Transaction Services team. He also has prior experience in investment banking, corporate development and public accounting.
	Michael Crandell Chief Executive Officer, RightScale, Inc. Michael Crandell is the CEO and a founder of RightScale, where he provides the vision and direction for the company as it pioneers innovative ways to bring the power of cloud computing to any organization. Crandell is a frequent speaker at cloud computing industry conferences, and he has played a major role in helping establish and promote openness and transparency in the cloud market. Prior to RightScale, he served as CEO at several Internet Software-as-a-Service (SAAS) companies and as executive vice president at eFax.com. Crandell received his B.A. from Stanford University and completed graduate studies at Harvard University.
	Nathan Day Chief Scientist, Softlayer Technologies As Chief Scientist, Nathan Day is responsible for design, creation, and implementation of the proprietary SoftLayer Infrastructure Management System (IMS). Prior to SoftLayer, Mr. Day served as Vice President of Development at The Planet where he oversaw the back-end management system. Prior to joining The Planet, Mr. Day held the position as Senior Application Developer at Catalog.com. His employment history includes positions with Texas Instruments, MCI WorldCom, and the Jet Propulsion Laboratory. He brings extensive experience in product and software development. His skill set includes PHP, Cold Fusion, Perl, HTML, XML, C, C++, and Python. Mr. Day earned a Bachelor of Science in Aerospace Engineering and a Master of Science degree in Aerospace Engineering from Texas A&M University.
	Kelly Dempski Director, Technology Labs, Accenture Kelly Dempski is the Director of Accenture Technology Labs in San Jose. For over 15 years, Kelly has worked as a researcher in the labs, and is also currently the Research Lead for the Customer Lab - the TechLabs group that is focused on new ways to engage and serve customers through new digital channels. Kelly has led projects and created innovations in the areas of interactive television, 3D visualization, online games, virtual reality, collaboration, and social media. He currently holds 9 patents on technologies in these areas, and has published many papers and three books. Kelly graduated from University of Illinois and received a Bachelor of Science in Engineering
	Bonnie Durkin Business Development Manager, Cloud Computing, IBM Corporation Bonnie Durkin is a Cloud Business Development Manager with IBM ISV & Developer Relations, responsible for building relationships globally with application providers who go to market via a cloud business model. Her focus is on education, recruitment, program management and marketing support for application providers who have already adopted cloud technology or who are considering moving to the cloud. She is also responsible for recruiting new application providers into IBM’s cloud specialty program, which delivers additional go-to-market benefits for cloud partners. Bonnie joined IBM after graduating from The Ohio State University cum laude with a BA degree in business management. Based in Chicago, Bonnie has held a number of roles in sales, marketing, strategy and management during her extensive career with IBM.
	Richard Dym Managing Director, BondiGroup Richard has 25 years of successful marketing, business development, and technical operations experience gained from the senior executive positions he has held at fast-paced technology companies ranging from venture-backed start-ups to global public enterprises. His broad experience includes active involvement in successful liquidity events including IPO, acquisitions, and sale. Most recently Richard served at Cheif Marketing Officer at SpotlightTMS. Prior to SpotlightTMS, Richard served as Chief Marketing Officer at OpSource, Chief Marketing Officer at AXS-One Inc., Senior Vice President of Marketing for Metromedia Fiber Networks (now Abovenet); SVP Marketing and General Manager of International Operations at ParcPlace; andGeneral Manager of the Multimedia Division at Autodesk. He holds a B.A. in Economics from Franklin & Marshall College and a M.A. in Economics from American University.
	John Engates Chief Technology Officer, Rackspace Hosting Since joining Rackspace in 2000, John Engates has worked in several areas of Rackspace, including Operations, Professional Services and Customer Care. He was one of the driving forces behind Rackspace attaining its Microsoft Gold Certification. Most recently, John has dedicated himself to managing the ongoing development of the company’s Intensive segment. Previous to Rackspace, he had founded Internet Direct, one of Texas’ oldest and largest Internet service providers.
	Feyzi Fatehi Chief Executive Officer, Corent Technology, Inc. Feyzi has over twenty five years of experience building high-performance high-tech businesses including multiple business units at HP and four software start-ups in Silicon Valley and in Southern California. Two of these start-ups were named among the annual Red Herring 100, with valuations from $100 Million to $1 Billion. Most recently, Corent won the 2009 Emerging Software Company of the Year award. Feyzi has been a keynote speaker around the globe from Sidney to Singapore, and from Washington DC to London and Rome. He has also spoken at events by Harvard, Wharton, Stanford, Pepperdine, MIT, Cal Tech, and UCLA Anderson School of Management. Feyzi is an inventor and patent holder for the design of the first real-time database. He earned a bachelor’s degree in Solar Engineering, a master’s degree in Software Architecture and an MBA in International Management. He received his director and corporate governance certificate from UCLA and is a graduate of Anderson School of Management’s prestigious M&A program. Feyzi was elected to the board of the Technology Council of Southern California in 2007 and the Chairman of its Orange County chapter in 2008. In 2009, IBM named Feyzi to their exclusive IBM Partner Advisory Council.
	Phil Fernandez President & Chief Executive Officer, Marketo Phil is a 26-year Silicon Valley veteran and has the scars (and a couple of successful IPOs) to prove it. Prior to Marketo, he was President and COO of Epiphany, a public enterprise software company known for its visionary marketing products. Before this, Phil was COO and SVP of Products and Services at Red Brick Systems, a pioneering data warehouse vendor. Earlier, Phil held leadership positions at Metaphor Computer Systems, Stanford University Medical Center, and Masstor Systems. Phil holds a BA from Stanford University.
	Jon Fortt Technology Journalist, CNBC
	Jim Fowler Founder and CEO, InfoArmy Jim Fowler is Founder and CEO of InfoArmy and serves on the Board of Directors of CrowdFlower. Prior to InfoArmy Jim founded Jigsaw in 2003 and was CEO until it was acquired by Salesforce in May, 2010 for $175M. Jigsaw was awarded an Infocommerce Model of Excellence in 2005, and it is best known for pioneering Crowdsourcing in the BtoB information industry and for creating the business category of Data-as-a-Service (DaaS). Before his career in technology Jim was owner and operator of Lookout Pass, a ski resort in Idaho, and served in the US Navy as a Diving and Salvage Officer. Jim is a graduate of the University of Colorado and lives in San Mateo, California with his wife and son.
	Jim Geisman Founder & Principal, Software Pricing Partners, Inc. Jim is an acknowledged expert in software pricing and, since founding the firm in 1982, has helped several hundred companies develop effective pricing strategies. He has consulted with a number of established and emerging software companies. He has experience in B2B desktop, enterprise-class and, more recently Software-as-a-Service / on demand software. He is a frequent speaker at national and international events and is an acknowledged expert in software price setting and deal negotiations. He is widely published in national and international business and trade publications. Jim was the editor of Software Success, a newsletter for software company CEOs. He was on the Executive Committee of the MIT Enterprise Forum and chaired the Forum's Start-Up Clinic from 1992 - 2002. He was on the Board of the Harvard Business School Association of Boston. Jim is on the Board of the Professional Pricing Society.
	John Gruber Field System Engineer, F5 Networks A B.S.E.E from The Ohio State University, John has worked in engineering and architecture within global network service providers, telecom and financial organizations in both hardware and software development. At F5 Networks, John has functioned as a Field Systems Engineer for both territory and major accounts, and is currently a Solution Architect for the North American theater. John’s subject matter experience with F5 has centered on public and private clouds, iRule business logic, and iControl provisioning automation.
	Lou Guercia President & CEO, Scribe Software Corporation As President and CEO for Scribe Software Lou is responsible for Scribe's direction, continued growth as a leader in mid-market and enterprise integration as well as the company's entry into the cloud through Integration-as-a-Service (IaaS) offerings. An experienced entrepreneur, Lou has helped build several startups into successful brands and companies. He joined Scribe from Lotus Software where he served as Director of Operations and Strategy for Online Collaboration Services, IBM's first public cloud service. Lou came to IBM as CEO of WebDialogs, a leading provider of SaaS web conferencing services to channel partners, upon its acquisition by IBM in August 2007. Prior to WebDialogs Lou was Vice President of Business Development at Tessera Enterprise Systems, a pioneer in the field of customer relationship management. At Tessera he was responsible for strategic alliances and helped oversee the company's acquisition by iXL Enterprises in 1999. Prior to Tessera, Lou co-founded Workgroup Solutions, a regional systems integrator for client/server technology, where he was Senior Vice President of Sales and Marketing. Lou was involved in all facets of the spin-off of Workgroup Technology Corporation, including its venture capital investment and Initial Public Offering. He began his career at Xerox, where he held various sales positions and gained early exposure to the internet Lou graduated cum laude from the University of New Hampshire.
	Sandy Gupta General Manager, Marketing Strategies, Open Solutions Group, Microsoft Sandy Gupta is General Manager, Marketing Strategy, for the Open Solutions Group (OSG) at Microsoft, where he drives product management for open source projects at Microsoft. His role at Microsoft is to bring the customer voice and requirements for the open source interoperability needs for Microsoft solutions for the Cloud. Sandy works with software vendors that offer open source solutions to develop strategic partnerships and engages with various open source communities. Prior to joining Microsoft in 2008, Sandy spent about 17 years in the Unix industry, starting his career as developer for Unix kernel and device drivers at ICL. Subsequently Sandy worked as a senior executive at other Unix companies, where he drove their technology architectures and product roadmaps. Sandy holds a Bachelor Degree of Computer Engineering from the University of Delhi and is an alumnus of Kellogg School of Management.
	Brian Haney Senior Vice President, Member Services, INPUT As Sr. Vice President, Member Services, Mr. Haney manages all aspects of INPUT’s Member Services group, leading a team of Member Advisors responsible for providing analytical research support, training, technical support, and proactive assistance to INPUT members. In addition, Mr. Haney personally supports members of the INPUT Network™ in their marketing and business development efforts. Prior to building and leading the Member Services team, Mr. Haney served as the Director, Research Operations for INPUT, managing research efforts for the opportunities and profiles product suites, including the collection, production and delivery of relevant technology market intelligence for the Federal, State and Local marketplace. He started his INPUT career as a Federal Market Analyst, analyzing both strategic market issues as well as specific procurement opportunities. Prior to joining INPUT, Mr. Haney was the Director of Research at Federal Consulting Services, Inc., where he managed federal IT market research projects, including market analyses, competitive assessments, and opportunity pipeline management support. He also served as the Director of Marketing for CEXEC, Inc., where he was responsible for managing all corporate marketing functions, including market research, marketing communications, and business development support. Mr. Haney holds a Bachelor of Science in Business Administration from American University in Washington, DC.
	Patrick Harding Chief Technology Officer, Ping Identity Corporation Patrick Harding is the Chief Technology Officer of Ping Identity, responsible for Ping Identity Labs, emerging technologies, architecture and standards, and developing the technology strategy for the company. Previously, Harding was a VP and the Security Architect (Enterprise Architect Division) at Fidelity Investments where he was responsible for aligning identity management and security technologies with the strategic goals of the business. Harding was integrally involved with the implementation of federated identity technologies at Fidelity – from "napkin" to production. Harding has over 15 years experience in software development, networking infrastructure and information security. His industry experience includes financial services, travel services and consulting. Harding has a Bachelor of Science Degree in Computer Science from the University of New South Wales in Sydney, Australia.
	Chris Holland Vice President, Software Rights Management BU, SafeNet, Inc. Chris Holland is SafeNet’s Vice President of Software Rights Management, responsible for product development and marketing activities for the business unit. He coordinates the business strategy evolving from changes in the market while enhancing the value the company brings to customers thorough new product developments, and mergers and acquisitions. Mr. Holland joined SafeNet in March 2004, after the acquisition of Rainbow Technologies, where he was Director of Product Management, Enterprise Division. In this role, he managed all aspects of product management, product marketing, and strategic direction, delivering high assurance security solutions to customers. During his tenure at Rainbow Technologies, he led the development of SSL remote access technologies. Prior to joining Rainbow Technologies, Mr. Holland worked for Ericsson in product management, developing next generation phone technology for medium size enterprises. He developed network and security processors for a semiconductor company (Valence Semiconductor). Before moving to the United States in 1997, Mr. Holland worked in the UK for AST Europe, the computer systems division of AST. Mr. Holland holds a Bachelor of Science in Computing Science and Software Engineering from Brunel University in London.
	Michael Hoskins Chief Technology Officer, Pervasive Software - Integration Business Unit Mike Hoskins brings over 25 years’ experience developing and managing software companies to his roles as Pervasive CTO and General Manager of Pervasive Integration products. Mike joined Pervasive through its acquisition of Data Junction, where he was president. As CTO, Mike champions Pervasive's technology direction, evangelizes its industry-leading data integration technology, and directs Pervasive Innovation Labs. Mike received the Austin AITP Austin 2007 Information Technologist of the Year Award for leading Pervasive DataRush™ development. Mike received the Distinguished Alumni Award and the Bowling Green State University Centennial Alumni Award. He’s a widely respected thinker, has been featured in a variety of publications, and speaks worldwide on trends and innovations in highly parallel software, the multicore revolution and data integration.
	Robert Hull Chief Financial Officer & Founder, Adaptive Planning
	Jeffrey Kaplan Managing Director, THINKstrategies Jeff Kaplan is the Founder and Managing Director of THINKstrategies, a strategic consulting firm that helps IT enterprise decision-makers with their sourcing strategies; solution providers with their marketing strategies; and venture firms with their investment strategies. Kaplan is also the founder of the Managed Service Showplace® and Software-as-a-Service (SaaS) Showplace® free, online directories. THINKstrategies' online directories provide an easy-to-use listing of SaaS solutions by application and MSPs by service category, and extensive information and insight about industry best practices to help organizations fully leverage the growing array of SaaS solutions and managed services.
	Ariel Kelman Vice President, Platform Product Marketing, salesforce.com Ariel Kelman is vice president of Force.com product marketing at salesforce.com. In this role, he is responsible for the go-to-market strategy and product direction for the company’s Force.com enterprise cloud computing platform. Since joining salesforce.com, Kelman has helped evangelize the power and innovation of cloud computing and built its community of hundreds of partners and thousands of developers. Previously, Kelman founded Ventaso, a venture-backed marketing content management SaaS company, where he served as vice president of marketing. Before that, Kelman held various sales and professional services positions at MicroStrategy, a leading business intelligence software company. Kelman holds a degree in economics with honors from the University of California at Berkeley.
	Jon Kondo Cheif Executive Officer, Host Analytics Inc. Jon is CEO of Host Analytics. Prior to Host, Jon was Group Vice President, North American Enterprise Performance Management at Oracle. In that capacity he was responsible for over 200 people and all EPM revenue in NA. Prior to Oracle’s acquisition of Hyperion Solutions, Jon was VP and General Manager of the Americas where he had full P&L responsibility for the entire Americas Field Organization with revenues in excess of $560 MM and over 400 people including Sales, Consulting, Education and Field Marketing. Jon was also VP of Global BI and Emerging Technologies where he was responsible for worldwide BI and newly acquired technologies field operations.
	Robert La Loggia CEO, StormSource Software Bob La Loggia is CEO of StormSource Software, a Scottsdale, Ariz.-based developer of online scheduling solutions for small and large businesses, Fortune 500 companies, colleges and universities, government agencies and other organizations. He has over 20 years of experience in the technology arena. Bob began his career at Accenture, a global management consulting, technology services and outsourcing company, where he gained valuable experience in systems development methodology and business operations. This experience prepared him for independent consulting roles with several Fortune 500 companies, including American Express and Honeywell. Bob started his first company in 1993, and has since been involved in four startups, culminating with the founding of StormSource Software in 2001. As CEO, he has grown Appointment-Plus, the company’s flagship product, into the leading cloud-based scheduling software application used to book over 1.5 million appointments each month and over 60 million appointments since its inception. Bob graduated Magna Cum Laude from the University of Arizona with a bachelor’s degree in Management Information Systems. He earned his MBA from the University of Phoenix. Bob’s passion is business, and he is a voracious reader on all aspects of it, from software development and leadership to the psychology of marketing. When he’s not studying business, he likes to spend time with his family and friends, while also squeezing in some time for travel and exercise.
	David Liberatore Director of Network Infrastructure, AppRiver, LLC David Liberatore joined the AppRiver team in 2007 to oversee the design and build-out of secure networks capable of accommodating the company’s explosive growth in the email and Web security space. Under Liberatore’s direction, AppRiver now manages more than a thousand servers located in seven secure data centers on three continents. In addition to his role as the primary system architect, Liberatore also manages the vendor and service provider relationships necessary to bring new devices online swiftly and securely. Liberatore brings to AppRiver a strong background in network design and architecture, having spent a decade designing computer networks in the health care and financial industries. The sensitive nature of the data he managed provided him with a wealth of experience in information security. That expertise is one reason why AppRiver has been able to expand its customer base exponentially without sacrificing privacy or security in the process. An Ohio native, Liberatore studied Electrical Engineering at Kent State University and holds numerous professional certifications including the prestigious Certified Information Systems Security Professional (CISSP) designation.
	Marc Linden CFO, Intacct Marc Linden brings Intacct more than 20 years of finance, business strategy, and general management experience. Marc oversees the company's financial and administrative organizations. Prior to Intacct, Marc was CFO for four years at Mirapoint, Inc., a market leader in appliance-based solutions for secure messaging. He was CFO for Onebox.com until it was sold to Phone.com and then merged with Software.com to create Openwave (NASDAQ: OPWV), where he then worked as general manager of Openwave's messaging business unit. Marc also held positions in corporate development and planning at Octel, a pioneer in voicemail that is now part of Avaya; and served as vice president of business development and CFO for Global Village/OneWorld. He started his career with five years in the technology practice at McKinsey & Company. Marc holds an economics degree from the University of California at Berkeley, and an MBA from Harvard Business School.
	Jamal Mazhar CEO, Kaavo Jamal Mazhar is Founder & CEO of Kaavo. He possesses more than 15 years of experience in technology, engineering and consulting with a range of Fortune 500 companies including GE and ING. He established ING’s “Center of Excellence for B2B” which streamlined $2 billion per month in electronic money transfer operations. As Lead Architect at GE Capital e-Business team, Jamal directed analysis and implementation efforts and improved the performance of the website generating more than $1 billion in annual lease revenues. At Trilogy he provided technical and managerial expertise for several large scale e-business implementation projects for companies such as Boeing, NCR, Gartner, British Airways, Quantas Airways and Alltel. Jamal has BS in Electrical and Computer Engineering from the University of Texas at Austin and MBA from NYU Stern School of Business.
	Bill McNee Founder & Chief Executive Officer, Saugatuck Technology Inc. Mr. McNee is the President and CEO of Saugatuck Technology, a subscription research and advisory firm focused on emerging industry trends and disruptive technologies driving change in enterprise IT. Over the past few years, Mr. McNee has helped spearhead the firm's research into evolving business models as a result of the shift to software-as-a-service (SaaS) and Cloud Computing. More recently, he has been actively involved in launching the firm’s new Cloud Leadership Strategies (CLS) research practice which targets the office of the CIO and senior business strategists. Prior to founding Saugatuck in 1999, Mr. McNee spent eleven years with Gartner, Inc., most recently as Group Vice President and Research Fellow, responsible for guiding the firm's overall research strategy. A recognized expert in enterprise software and related business / IT services, Mr. McNee spent five years leading Gartner's Business / IT Management practice as its Director of Research, focusing on CIO governance, IT sourcing models and e-commerce management strategies. Prior to this role, he was a lead analyst focusing on enterprise business applications, and asset management strategies. Prior to Gartner, Mr. McNee held strategic planning, financial management and marketing positions at CBS, HBO, Comshare and the Institute for Social Research. Mr. McNee is a University of Michigan alumnus, and has completed graduate work in economics at New York University. Since 2001, he has been a Board or Advisory Board member for the Westport Public Library.
	Umberto Milletti CEO & Founder, InsideView Umberto Milletti is the CEO and founder of InsideView, the leader in sales intelligence and social selling. Umberto has been a thought leader in the convergence of technology and content for the last 10 years. In the mid-90s he helped create a new way of learning, now called e-learning, where relevant instructions is delivered to students over the Internet. Beginning in 1996, as an executive and co-founder of DigitalThink, he also designed and built one of the first multi-tenant Software-As-A-Service platforms to deliver and track learning for millions of adult students each year. Umberto helped lead DigitalThink to a successful IPO, growing annual revenues to $60 million, and ultimately to its sale to Convergys in 2004. Even when he’s not busy changing the world, you are likely to find Umberto moving quickly, either on a race track where he competes in auto racing, or on a bicycle racing up a hill, or playing sports with his two boys. Umberto holds a B.S., summa cum laude, in Electrical Engineering from Tufts University and an M.S. in Electrical Engineering and Computer Science from the University of California-Berkeley.
	Dave Mitchell Director, Strategy and Emerging Business, ISV & Developer Relations, IBM Dave is responsible for the defining the strategy for ISV and Developer Relations worldwide including Business Partner, IT Professional and Academic programs. Dave is also responsible for the ISV & Developer activities in emerging business areas such as Cloud Computing and growth countries. In this capacity, Dave also frequently interacts with the venture capital and analyst community. Currently based in Somers, New York, Dave has held a number of international positions during his career at IBM. Dave has been involved in IBM's web and application hosting business for more than 12 years. His previous roles include Program Director for Software as a Service, Global Offering Manager for IBM e-business Hosting Services, EMEA Intranet Solutions Manager and UK Internet Marketing Manager. Dave joined IBM in 1995 after graduating from University of Portsmouth with a BA Honors in Business Studies. He also holds a post-graduate diploma from the Charter Institute of Marketing.
	Zach Nelson CEO, NetSuite, Inc. Zach Nelson, President and Chief Executive Officer Zach Nelson has more than 20 years of leadership experience in the hi-tech industry, where he has held a variety of executive positions spanning marketing, sales, product development and business strategy with leading companies such as Oracle, Sun Microsystems, and McAfee/Network Associates. Nelson has been CEO of NetSuite since 2002. Under his leadership NetSuite’s revenues have grown ten-fold, workforce has quintupled to more than 500 employees, and its customer base has expanded to thousands of companies around the globe. Recently named as CRM Influential Leader of 2006 by CRM Magazine, Nelson has led NetSuite to be one of the hottest software companies in the world. Nelson holds a patent in the field of application integration, and has several others pending approval. He holds B.S. and M.A. degrees from Stanford University.
	Rick Nucci Chief Technology Officer & Co-founder, Dell Boomi Rick is the Co-founder and CTO of Boomi where he is responsible for product management and engineering. He is considered an industry expert on SaaS & Cloud integration , multi-tenant architecture, and API design and best practices. Boomi has a patent pending for Rick’s innovative Atom technology that powers Boomi AtomSphere, the company’s software-as-a-service offering. In his role at Boomi, Rick is constantly engaged with customers and partners to ensure alignment between business needs and Boomi’s product strategy. Prior to founding Boomi, Rick worked for EXE Technologies, a market leading supply chain execution software company, in the areas of product development and implementation. It was in this role that Nucci learned first-hand the cost and complexity of integrating disparate applications and business partners. With over 10 years of experience in application and data integration, Rick applies this experience to deliver the company's integration solutions. Rick frequently speaks on these topics at industry and business events nationwide including SIIA On-Demand, Interop, Defrag, SaaS University, and GlueCon.
	Ken Owens Vice President, Security & Virtualization Technologies, SAVVIS Communications Ken Owens is currently the Vice Present of Security and Virtualization Technologies at SAVVIS Communications. He has made significant contributions in security and virtualization architecture and strategies. Prior to SAVVIS, Mr. Owens spent 2 years as a Network Security Architect at AG Edwards & Sons, Inc. and Edward Jones Investments respectively. Prior to Jones, Mr. Owens spent 10 years in Architecture and Design of Communications Systems and Components.
	Morris Panner Chief Executive Officer, GroupFlier
	Ron Papas General Manager, Informatica Cloud Business Unit, Informatica Corporation Ron Papas is general manager of Informatica’s Cloud Business Unit and is responsible for delivering Software-as-a-Service (SaaS) and Platform-as-a-Service (PaaS) integration solutions. Papas joined Informatica in 1996 as the company’s first sales representative and has held several executive positions including vice president of Sales, senior vice president of Alliances and senior vice president of Business Development. Prior to Informatica Papas spent five years at Sybase in various sales and pre-sales roles. Papas has over 25 years of experience in the enterprise software industry and started his career as a software engineer with Gould Computer Systems Division. Papas holds a Bachelor of Engineering Degree in Electrical Engineering and Computer Science from Stevens Institute of Technology in New Jersey.
	Joe Payne President and CEO, Eloqua Joseph Payne brings more than 15 years of leadership and a proven track record with high growth software companies to Eloqua. His focus at Eloqua is to drive the company's strategic direction and to oversee all operations of the company. Joe's broad experience base in delivering software solutions for marketers gives him a unique perspective of the most pressing concerns of marketers today: visibility, measurement, effectiveness and efficiency. Joe was most recently President and COO of iDefense, a VeriSign company where he was responsible for the operations of the company. Prior to joining iDefense, he was President and CEO of eSecurity Inc., and President and CEO of eGrail. Joe's role as Chief Marketing Officer at MicroStrategy Inc. exemplifies his ability to run the global marketing efforts of a fast growing company in the business analytics market. Mr. Payne also held marketing roles at The Coca-Cola Company, Procter & Gamble, and Royal Crown Company. Joe is also featured on BtoB magazine's Who's Who in B-to-B 2010. Joe is a Fuqua Scholar and received his M.B.A. from the Fuqua School of Business at Duke University. He is a Magna Cum Laude graduate of Duke University. He is on the adjunct faculty at the Kogod School of Business at American University.
	Sanjay Poonen President, Solutions Go-to-Market, SAP Sanjay J. Poonen is President of Global Solutions and Go-to-Market for SAP AG, reporting dually to SAP Co-CEOs Bill McDermott and Jim Hagemann Snabe. Poonen holds full solution management and go-to-market responsibility for the entire portfolio of business analytic solutions (EIM, BI, GRC, EPM), line-of-business solutions (CRM, HCM, SCM, SRM, sustainability, finance), and industry solutions (all 25 industries). His organization acts as the glue between the SAP development and sales teams, crafting the portfolio investments by market segment, defining and executing product-line segment revenue and profitability goals, and enabling the field with LoB and industry-specific expertise toward market-share targets. Prior to joining the company, Poonen served as vice president of Line of Business Operations at Symantec. Reporting to the president and vice-chairman, he played a key role in the merger integration of VERITAS and Symantec. Before the merger, Poonen was vice president of Strategic Operations at VERITAS, with sales responsibility for strategic OEM accounts, driving new platform deals with partners like HP, IBM, and Sun. Prior to joining VERITAS, Poonen served as an executive officer at Informatica, first as vice president and general manager of the Analytics Business Unit, then as senior vice president of Worldwide Marketing, establishing Informatica's leadership in the data integration market. Poonen holds a master's degree in business administration from Harvard Business School, in Massachusetts, where he graduated as a Baker Scholar; a master's degree in management science and engineering from Stanford University, in California; and a bachelor's degree in computer science and math and engineering from Dartmouth College, in New Hampshire, where he graduated summa cum laude and Phi Beta Kappa.
	Aaron Ricadela Technology Writer, Bloomberg BusinessWeek Aaron Ricadela covers technology from Bloomberg News' San Francisco bureau. Previously, he was a writer and editor for Businessweek.com, and an editor-at-large at InformationWeek. His work has also appeared in The New York Times, Wired, and Germany’s Focus magazine and Die Süddeutsche Zeitung. In 2003, Aaron was awarded an Arthur F. Burns fellowship from the International Center for Journalists. He holds an M.B.A. from the University of Wisconsin-Madison and a B.A. in English and Journalism from the University of Massachusetts-Amherst.
	Jeremy Roche President & CEO, FinancialForce.com Jeremy is President and CEO of FinancialForce.com. He is also a Member of the Managing Board of UNIT4. Jeremy was the driving force behind FinancialForce.com founding company, CODA’s, success and global expansion prior to its acquisition by UNIT4 in February 2008, which has created one of Europe’s leading global business software vendors. Jeremy became President and CEO of FinancialForce.com in 2009. FinancialForce.com is the new cloud accounting company formed with investment from UNIT4 and salesforce.com. It combines CODA’s 30 years of designing and building financial applications, with the world’s most trusted enterprise cloud computing platform, Force.com, from salesforce.com. The result is a range of revolutionary cloud computing applications, including FinancialForce Accounting – a full Software as a Service (SaaS) accounting application, delivered on a subscription basis; the first international SaaS accounting system developed on salesforce.com's cloud computing platform, Force.com. Jeremy began his career at IBM, after which he joined the software house Lychgate UK where he held a number of senior systems engineering and sales roles. From there he joined Science Systems (now SciSys) as commercial director in 1990 and following the acquisition of CODA by Science Systems in March 2000, was appointed head of the product strategy and research and development functions of the CODA Group. He was then promoted to the role of CEO and led CODA through a successful demerger which saw the company list independently on the AIM market in London. It was during his tenure as CEO that Jeremy also helped establish the European Software Association and spent three years as Chairman, promoting software best practice and cooperation across the business community. The Association is a trade organization representing the European software industry.
	Lucas Roh CEO, Hostway From Hostway's very beginning, Lucas Roh has been the driving force in the company's dedication to reliability and easy-to-use services through an ongoing commitment to emerging technology. Since starting the company in 1998, Roh has charted Hostway's growth to achieve an international presence, rank as one of the top-five Web hosting companies globally and remain profitable every quarter since its founding. Recognizing this success, the Chicago Business Hall of Fame named Roh Chicago's Young Business Leader of the Year in 2004. Previously, Roh was a computer scientist at Argonne National Laboratory, conducting pioneering research in the emerging field of computer technologies integrated into mathematics. For six years, Roh worked in software and hardware engineering for several companies, including Tektronics and Hewlett-Packard. In the late 1980s, he founded Wavetech Corp, a software company. He has taught at Colorado State University and has authored more than 20 academic papers. Roh received a Ph.D. in computer science from Colorado State University in 1995 and an undergraduate degree in physics from the University of Chicago in 1988.
	John Rowell Co-Founder & Chief Technology Officer, OpSource, Inc. Over the past decade, Mr. Rowell has held senior management positions with leading hosting, telecommunications, and Internet services companies. He has extensive experience building, operating, and managing complex global IT infrastructure systems that are able to scale to meet dynamic business requirements. Prior to co-founding OpSource, Mr. Rowell led a team of over 500 people as Vice President of Operations for Metromedia Fiber Network (MFN). He was responsible for the delivery of managed services and the operation of the MFN data centers in the Americas, supporting leading enterprise customers including BP Amoco, Deutsche Bank, JP Morgan Chase, Microsoft, Paramount, and Sony. He joined MFN through the acquisition of SiteSmith, where he was Vice President of Operations. Before joining SiteSmith, Mr. Rowell was Director of Enterprise Services for UUNET Technologies, where he led the team responsible for the design, implementation, and ongoing support of large-scale enterprise environments in an outsourced model. Clients included AutoNation, Disney, The Go Network, Levi Strauss, Marriott International, mySap.com, Sony Playstation, and Symantec. Mr. Rowell holds a B.S. from the University of Alabama and attended the masters program for engineering management at George Washington University.
	Andrew Schroepfer Vice President, Enterprise Strategy, Rackspace Hosting Andrew Schroepfer has been the go-to analyst in the hosting industry since its inception in the late 1990s. From his beginnings at Piper Jaffray where he developed and managed the VoIP industry’s primary market statistics, Schroepfer published a 270-page report on the dis-aggregation of communications, whichsparked his coverage of the Web hosting industry. He then joined Goldman Sachs as VP and Senior Equity Analyst on the Internet Infrastructure Services industry during the time when Equinix, Loudcloud (now HP), and Webex (now Cisco) were executing their IPOs. In late 2000, Schroepfer founded, led, and later sold Tier 1 Research, the leading specialist research firm on the hosting and data center industry. Schroepfer currently serves as Vice President, Strategy & Enterprise and has been with Rackspace since July 2009. Before joining Rackspace, he was atechnology investor and founded CagedTweets.com, an archiving firm for business use of social media applications like Facebook (/Schroepfer) and Twitter (@shrepfur). He graduated with a B.A. in Accounting & Economics from St. John's University.
	Narinder Singh CMO and co-founder, Appirio As Chief Marketing Officer and head of products at Appirio, Narinder is responsible for overseeing the company's marketing, communication and product strategy. He brings more than 15 years of experience on the cutting edge of software and business innovation to Appirio, and plays a key role in keeping Appirio at the forefront of cloud computing. Prior to Appirio, Narinder worked at SAP in the Office of the CEO as a part of the Corporate Strategy Group. Working with the management board and other executives, Narinder led initiatives on sales, maintenance and competitive strategies, as well as potential business and technology disruptions, including software on demand. Prior to SAP, Narinder managed R&D, sales and marketing activity as vice president and general manager of webMethods (WEBM) workflow business unit. Narinder previously led R&D for the company's business process management (BPM), workflow, B2B and industry products. He joined webMethods in 1998 as one of its first forty employees, and subsequently founded webMethods' Trading Networks product, the most successful add-on product in the company's history. Narinder began his career with Accenture at its Center for Strategic Technology working on leading edge initiatives for Fortune 500 companies. He pioneered early efforts to internet-enable business applications(SAP and Peoplesoft) at companies such as Motorola, Bell Atlantic and Autodesk. He holds a Bachelor of Science from Northwestern University and an MBA from the Wharton School.
	Tyler Sloat CFO, Zuora Tyler Sloat joins Zuora’s executive management team with more than fifteen years of experience in executive finance roles for payment, software and hardware technology companies varying in size from start-up to Fortune 500. Prior to Zuora, Sloat was the Chief Financial Officer for Obopay, the global leader in mobile payments where he was responsible for all finance, accounting, treasury operations and business intelligence functions. Sloat was integral in raising well over $100M in investment and strategic capital, forming global commercial relationships with the likes of Nokia, MasterCard and Societe Generale, and deploying Obopay’s mobile payment service in four countries spanning three continents. Before Obopay, Sloat was the Controller of the Emerging Products Group at Network Appliance, Inc., a position he was promoted to after the successful acquisition of Decru by Network. As Controller of Decru, Sloat reported to the CEO and owned all finance, sales operations and product operations functions. Earlier in his career, Tyler was Controller for POET Software Corporation, playing a key role in their IPO. After POET, Sloat was head of finance for the on-demand business unit of Siebel Systems. Tyler is a registered C.P.A. in the State of California, has an M.B.A. from the Stanford Graduate School of Business and has a B.A. from Boston College.
	Colleen Smith Vice President, Software As A Service, Progress Software Saas Division
	Roman Stanek CEO & Founder, GoodData Roman is GoodData’s visionary leader, who had the crazy idea back in 2007 that cloud computing could finally make good on the broken promises of generations of BI. Roman has been a tech entrepreneur for almost 20 years. He was Founder and CEO of NetBeans (acquired by Sun Microsystems) and Systinet (acquired by Mercury Interactive and later Hewlett Packard).
	James Staten Vice President & Principal Analyst, Forrester Research James Staten is a vice president and principal analyst at Forrester Research, where he serves Infrastructure & Operations professionals providing insights and best-practice use of emerging infrastructure technology and services trends including cloud computing (IaaS and public and private clouds), strategic rightsourcing, infrastructure consolidation, and application-specific infrastructure optimizations. Staten is the author of best-practice analysis on maturing your virtualization practices, building a cloud computing consumption strategy, and optimizing Web site infrastructures for blazing fast performance. He also advises clients on IT's role in business empowerment and HERO enablement. James has more than 20 years' experience in the industry, having served as a reseller, vendor strategist, CMO, journalist, and analyst for companies including Autodesk, Azul Systems, Gartner, Rockwell International, and Sun Microsystems. He is a frequent speaker at industry, corporate, educational, and Wall Street events and has guest lectured at leading business schools.
	Pete Stoneberg Deputy CIO, Government Cloud, RightNow Technologies As Deputy CIO of Government Cloud at RightNow Technologies, Pete provides the vision and day-to-day leadership for the RightNow CX Government Cloud platform and solution for Federal and Department of Defense (DoD) commands and engages with RightNow’s public sector customer base as a senior solution architect. He also develops best practices for RightNow’s government customers, helping them seamlessly move to and extend the cloud-computing model to multiple agencies. Prior to his current position, Pete served as vice president of customer care and cloud services at RightNow. Before joining the company, Pete held the positions of vice president of platform engineering at Information Resources, Inc. and senior sales engineer at Rackable Systems Inc. He has also served as the director of engineering at Cendant, Travel Distribution Systems and Orbitz.
	Carson Sweet CEO, CloudPassage
	Kara Swisher Co-Producer, D: All Things Digital, Co-Executive Editor, AllThingsD.com, The Wall Street Journal Kara Swisher currently co-produces and co-hosts The Wall Street Journal’s “D: All Things Digital,” with Walt Mossberg. It is a major high-tech conference with interviewees such as Bill Gates, Steve Jobs and many other leading players in the tech and media industries. The gathering (http://www.allthingsd.com/d) is considered one of the leading conferences focused on the convergence of tech and media industries. She and Mossberg are also the co-executive editors of a tech and media Web site, AllThingsD.com (www.allthingsd.com), where her online-only version of the “BoomTown” column appears. Kara Swisher worked in The Wall Street Journal’s San Francisco bureau. For many years, she wrote the column, “BoomTown,” which appeared on the front page of the Marketplace section and also on The Wall Street Journal Online at WSJ.com. Previously, Ms. Swisher covered breaking news about the Web’s major players and Internet policy issues and also wrote feature articles on technology for the paper. She has also written a weekly column for the Personal Journal on home issues called “Home Economics.” Previously, Ms. Swisher worked as a reporter at the Washington Post and as an editor at the City Paper of Washington, D.C. She received her undergraduate degree from Georgetown University’s School of Foreign Service and her graduate degree at Columbia University’s School of Journalism.
	Mark Symonds President and CEO, Plex Systems Mark Symonds is president and CEO of Plex Systems, Inc., developers of Plex Online™, a comprehensive, software as a service (SaaS) solution for manufacturers, including traditional ERP financial functions as well as shop-floor functions such as quality, engineering, traceability, supplier management and more. Before joining Plex Systems, Symonds was with O/E Systems, a regional IT leasing and services firm, where he created the company's enterprise solutions division. Under his direction, the division grew from a single employee to more than 70, providing e-commerce and Internet solutions to Fortune 500 companies such as Kmart Corporation, DaimlerChrysler, Ford Motor Company and Microsoft. During this time Symonds also served on Microsoft's e-commerce advisory board and provided guidance on products and services for Microsoft customers. He co-founded Innovative Information Systems (IISI), an IT consulting and custom software development firm. Symonds was responsible for founding and developing the company's San Francisco office, which served such clients as Hewlett-Packard, Weyerhaeuser, Dreyer's Grand Ice Cream, US Windpower and Levi Strauss. Symonds began his professional career at the Boston office of Arthur Andersen & Co. (now Accenture). He led teams to develop a wide variety of business applications mainly in the distribution and manufacturing Industries. Symonds earned an MBA in finance and accounting from Cornell University's Johnson Graduate School of Management and a bachelor’s degree in economics and French from the University of Rochester. He is a Certified Public Accountant and is also certified in production and inventory management (CPIM) by the American Production and Inventory Control Society. He holds a variety of industry association memberships, including the Precision Metalforming Association (PMA), where he is a member of its national board of directors. He is also a member of the Industrial Fastener Institute (IFI), the Forging Industry Association (FIA), the Automotive Industry Action Group (AIAG) and the Original Equipment Suppliers Association (OESA).
	Jim Szafranski Senior Vice President, Customer Platform Services, Fiberlink Communications Jim joined Fiberlink in 2004 as Vice President, Business Development helping establish new indirect sales channels. In 2006, Jim became VP of Product Management and Marketing and was responsible for product strategy, customer requirements and marketing of Fiberlink's Mobility-as-a-Service platform. In 2008, he was promoted to SVP and is currently responsible for customer revenue and lifecycle management including customer acquisition, integration, professional services and education. Prior to Fiberlink, Jim was active in starting and growing multiple companies. He led the product line for Tut Systems that underpinned an IPO in 1999. He seed funded and subsequently raised over $45M in venture capital for Sandial Systems. Most recently, he was VP of Product Management at Cometa Networks, an Intel, IBM, and AT&T venture. Jim earned a BS and MS degree in Computer Science from MIT and an MBA from the Graduate School of Business at Stanford University.
	John Szczygiel Executive Vice President, Brivo Systems LLC As Executive Vice President of Brivo Systems, John is responsible for product development, marketing and sales for the SaaS provider of physical security management systems. In this role John continuously interacts with customers to determine how Cloud Computing and SaaS can be leveraged for improved implementation of physical security applications. He has over 27 years of experience in the security technology domain having served in leadership positions for such companies as MATE Intelligent Video, Siemens Building Technologies, Security Technologies Group and Sensormatic Electronics. He is a Maxwell School of Syracuse University alumnus and has completed graduate work in economics at George Mason University. He is a board member of The Open Security Exchange Association.
	Matt Thompson General Manager, Developer and Platform Evangelism, Microsoft Matt Thompson, General Manager, Developer & Platform Evangelism, is based in Silicon Valley. He and his team look after the "care and feeding" for the communities of developers, startups and IT Pros across the western US. Matt's passion centers around helping companies (of all sizes) be successful applying technologies that can help solve for scale, robustness, and ease of development.
	James Urquhart Author, C\|NET Blog Network blog, The Wisdom of Clouds James Urquhart, the author of the popular C\|NET Blog Network blog, The Wisdom of Clouds, has been named one of the ten most influential people in cloud computing by the MIT Technology Review. Mr. Urquhart brings a deep understanding of these disruptive technologies and the business opportunities they afford. Mr. Urquhart is a seasoned field technologist with almost 20 years of experience in distributed systems development and deployment, focusing on service-oriented architectures, cloud computing, and virtualization. Mr. Urquhart has held leadership roles at Cisco, Forte Software, Sun Microsystems, and utility computing infrastructure vendor Cassatt Corporation.
	Phil Wainewright Managing Director, Procullux Ventures Phil Wainewright is CEO of strategic consulting firm Procullux Ventures and an influential commentator and strategist on Internet computing and its impact on business. He specializes in on-demand services (SaaS), services architectures (SOA) and Web 2.0/Enterprise 2.0, and has closely observed the evolution of SaaS and webware ever since he founded the ASPnews.com website in 1998 to track the then nascent ASP industry. In his work, he focuses on identifying the practical business applications (or shortcomings) of emerging technology innovations. He makes his findings available via private consulting, published research, public speaking, webcasts and blogging. His blogs include the ZDNet Software as Services blog and the Loosely Coupled blog, he is a member of the Enterprise Irregulars network and a contributor to the FASTForward Blog.
	Andy Ward General Manager Cloud Services, Verizon Andrew Ward is general manager of enterprise cloud services for Verizon, responsible for developing and implementing the company’s global marketing and product development strategy to build next-generation, business-class cloud computing infrastructure and services. Prior to relocating to the U.S. in October 2010, Ward led Verizon’s IT solution practice in Europe, the Middle East and Africa for four years. In this management position, Ward built a successful team of sales professionals dedicated to selling cloud-based services across key European markets and drove significant adoption of cloud services among new and existing Verizon clients. Since joining the company, Ward has held a variety of senior sales position in the United Kingdom and Europe, specializing in the sale of advanced information technology and hosting solutions to global enterprises. He joined Digex, a managed hosting company which is now part of Verizon, in 2000. He began his career as a corporate account manager with a major U.S.-based software company specializing in messaging solutions. Ward holds a Bachelor of Arts with honors in business administration from the Newcastle Business School in the United Kingdom.
	Ken Wasch President, SIIA Wasch's involvement in SIIA is based on both personal and professional interests. His long-standing interest in computers and software, coupled with the industry's need for a central trade association, led him to establish the Software Publishers Association (SPA) in 1984 with an initial group of 25 software firms. Wasch has led the association from its infancy to its merger with the Information Industry Association in January 1999, resulting in the formation of SIIA.
	Ron Wastal Vice President, Worldwide Alliances, Cast Iron Systems, an IBM Company
	Richard Waters West Coast Bureau Chief, Financial Times Based in San Francisco, Richard Waters is responsible for the West Coast editorial coverage of the Financial Times and FT.com. He also leads the FT’s coverage of the information technology industry. Before moving to the West Coast, Richard worked for the FT in New York for nine years. His various roles there included New York bureau chief and Wall Street correspondent. He was also the FT’s Information Industries Editor, tracking the convergence of technology, telecommunications and media. Richard began his FT career in London, where he held a number of financial reporting positions, including head of the international capital markets desk, securities industry correspondent and accountancy and taxation correspondent. He has won awards for his coverage of Google’s IPO, the financial scandal surrounding the collapse of Bank of Credit and Commerce International and his reporting on accountancy. The FT’s Tech Blog, which he leads, recently won awards from the Society of American Business Editors and Writers and from Editor and Publisher.
	Diana Waterson Cloud Business Development Manager, IBM Corporation Diana Waterson serves as a Cloud Business Development Manager for IBM ISV and Developer Relations and is responsible for building business relationships with ISVs and infrastructure providers in a cloud business model. She is responsible for assisting ISVs in the transition to a SaaS business model, providing marketing guidance to SaaS ISV’s to grow their business, and building channel relationships with other IBM business partners. At the core of these activities is building an ecosystem of partners that deliver their Cloud solution using IBM technologies and can network together to capitalize of the opportunity cloud represents. Prior to working directly with IBM business partners, Diana led the development of service offerings for IBM’s e-business hosting service portfolio. With over 19 years of experience in marketing and 10 years in software start-up companies, she provides a balanced perspective to help fuel the growth strategies of her partners.
	Lonnie Wills Chief Executive Officer, CloudTrigger, LLC Lonnie Wills launched CloudTrigger in 2009 in response to a growing demand from his clients for complete Software as a Service (SaaS) solutions that incorporate cloud computing technologies and services. As CEO, he is responsible for the technology, vision and architecture of some of the most innovative SaaS solutions in the marketplace today. Wills is a visionary who has been instrumental in developing global SaaS strategies and applications, such as G2Services, G2Maps and G2Analytics, that solve core business challenges by decreasing the cost and complexity of data and application silos, while driving profitability and reducing total cost of ownership. Wills began his career in IT consulting as a manager and senior consultant at IBM, generating $150M annually in Global Services and supporting clients like Washington Mutual, Target, McDonalds, Starbucks and Freightliner. He has held executive positions including Senior Vice President of CIO Consulting Practice at Bluewolf, Vice President of Global Services at Astadia and CIO of BakBone Software. Additionally, Wills was co-founder and CEO of e-botz, a business intelligence software company based on “Bot Technology” with products like Network Query Language “NQL” and “Content Anywhere.” Lonnie is a recognized industry leader with more than 20 years of experience in IT consulting and management, a frequent speaker on SaaS and cloud technology. He is a graduate of Concordia University with a BS in MIS, a veteran of the United States Marine Corps, a competitive swimmer and father.
	Jeff Yoshimura VP Marketing, Zuora Jeff is an early pioneer to cloud computing having joined Salesforce.com in 2003. During his 5-year tenure at Salesforce.com, Jeff built out and oversaw the delivery of some of the first major enterprise cloud deployments in the industry with ADP, Merrill Lynch, and Dupont. Jeff was also part of core team that launched the industry's first marketplace, the AppExchange, working with hundreds of developers and ISVs to create, deploy and distribute new applications. Jeff has been at Zuora since its inception, and during these 3.5 years, Jeff has held senior roles in sales, business development, sales engineering, product marketing and marketing. Jeff's prior experience includes an ecommerce startup, XUMA, and management consulting roles at Cambridge Technology Partners and Arthur Andersen.