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Keynote Speakers

Adrian Cockcroft

Adrian Cockcroft

Director of Architecture, Cloud Systems, Netflix

Adrian Cockcroft is the director of architecture for the Cloud Systems team at Netflix. He is focused on availability, resilience, performance, and measurement of the Netflix cloud platform, and is the author of several books while a Distinguished Engineer at Sun Microsystems: Sun Performance and Tuning; Resource Management; and Capacity Planning for Web Services.

Margaret Dawson

Margaret Dawson

VP, Product Marketing & Cloud Evangelist, HP Cloud Services

For more than 20 years, Margaret has held leadership roles with start-ups and Fortune 500 technology companies, including Microsoft and Throughout her career, Margaret has earned a strong reputation for building successful brands, products and teams. She is currently Vice President of Product Marketing & Cloud Evangelist for HP Cloud Services.

Prior to HP, Margaret held senior executive roles with two fast-growing cloud startups: Symform, a peer-to-peer cloud data storage provider, and Hubspan, a leading cloud B2B integration platform acquired by Liaison Technologies. Before these, she led product management for network security products at Microsoft and was a director of’s international division, building the company’s global presence and launching international eCommerce sites in countries such as France and Japan.

Margaret has worked and traveled extensively in Asia, Europe and North America. She was a foreign correspondent for BusinessWeek magazine, and spent ten years in the Greater China region, consulting with many IT companies and governmental agencies. She’s a frequent author and sought-after speaker on subjects such as cloud computing, Big Data, security, and the convergence of technology and business. She was recently selected as one of the Top Ten Women in Cloud Computing for 2013.

Margaret is an advisor to Cloud Connect and the Cloud Network of Women (CloudNOW) as well as to multiple early-stage companies and CEOs. She is also an active mentor for men and women in technology. Margaret holds a BA in Communication from the University of Puget Sound in Tacoma, Washington.


Joe Weinman

Senior Vice President, Cloud Services and Strategy, Telx

Joe Weinman is Senior Vice President, Telx, responsible for leading Telx’s fast-growing cloud services business development and strategy. He joined Telx® with over 30 years of experience in executive leadership positions at AT&T, Hewlett-Packard, and Bell Laboratories, in areas such as corporate strategy, business development, product management, operations, and R&D.

Named a “Top 10 Cloud Computing Leader” by TechTarget, Weinman is a frequent keynote speaker, blogger and the founder of Cloudonomics, a rigorous, multidisciplinary analytical approach leveraging economics, behavioral economics, statistics, calculus, computational complexity theory, simulation, and system dynamics to characterize the sometimes counter-intuitive multi-dimensional business, financial, and user experience benefits of cloud computing and other on-demand, pay-per-use business models. He is the author of Cloudonomics: The Business Value of Cloud Computing, published by John Wiley & Sons and available worldwide in hardcover and ebook.

Mr. Weinman has been awarded 16 U.S. and international patents in areas such as line coding, simulation and workflow, consumer goods, wireless technologies, telecommunications, and distributed computing. He has more pending in cloud computing, homomorphic encryption, IP unicast/multicast error correction, Internet search results ranking algorithms, digital imaging, and software applications. He is also a recipient of the AT&T Architecture Award, the AT&T Patent Achievement Award, and multiple AT&T Distinguished Speaker Awards.

He has had a variety of articles and talks published in the print and/or on-line editions of The New York Times, Business Week, Entrepreneur, Forbes, CNN Money, Business Communications Review, Global Telecoms Business, BillingOSS Magazine, Information Week, GigaOM, Salon, VON, the ACM, the IEEE, CIO Magazine, and The AT&T Technical Journal, and occasionally contributes to his own blogs, and The Network Effect. He has also been selected as a Netflix Cloud Prize judge, featured in Art and Living magazine, appeared multiple times on Asian, U.S., and European television, is frequently quoted in the U.S. and international magazine, newspaper, and online media, and appears in a number of on-line videos such as the New York Times Timescast, The Street, and for various companies and events.

He received a Bachelor of Science and Master of Science in Computer Science from Cornell University and the University of Wisconsin - Madison respectively, and completed Executive Education at the International Institute for Management Development in Lausanne, Switzerland.

Additional Speakers

David Abramson

David Abramson

Director, Product Management, Logi Analytics

David Abramson is the director of product management at LogiXML where he shapes the delivery of leading-edge business intelligence software products. David joined LogiXML in 2003 when he oversaw LogiXML's technical support, services, and training programs. Prior to joining LogiXML he led Database application development teams for Federal Government agencies including Dept. of Transportation, Department of Defense, and the US Postal Service. His expertise includes Business Intelligence system design, data modeling and web application software development, and he has been the featured speaker at several industry events including SIIA, SDTimes webinars, and BI industry events. David earned his bachelor’s degree from the University of Michigan

Gurvinder  Ahluwalia

Gurvinder Ahluwalia

CTO, Cross-brand Cloud - West Region, IBM

Gurvinder Ahluwalia’s is an expert dually in Information Technology and Embedded / Mobile Systems. He has taken customers through pre-IPO preparations, M&A transactions, cloud migration, global roll-outs, DC consolidation, in- and out-sourcing movements, and off-shoring of IT and Engineering functions. Guri has led end-to-end 6 significant development programs – ranging from $5M to $150M, all resulting in internal enterprise launch or commercial market product launch. Guri Ahluwalia is presently the CTO for Cross-brand Cloud Computing Cloud covering IBM's West IMT for United States. In this role he represents all brands of IBM in its spectrum of cloud capabilities. Guri is based in Dallas. His education background is a Masters in Computer Science and MBA.

Jan Aleman

Jan Aleman

CEO, Servoy

Jan Aleman is one of the most distinguished thought leaders on Cloud Computing in the world. As secretary of EuroCloud compendium (, he has been a disruptive technology visionary leading the cloud revolution in computing. He is a published author and heavily quoted in many IT journals such as InfoWorld, Computerworld, Dr. Dobbs and others, as well as guest and keynote speaker at many cloud computing conferences worldwide. Jan is also on the steering commitee of the ICT Office SaaS/Cloud Group.


Suresh Balasubramanian

Chief Executive Officer, Armor5

Dave Batt

Dave Batt


Dave Batt is CEO of FPX, a company with a 30-year track record of solving the most complex Sales Operations challenges for multi-national companies. FPX’s provides Cloud-based solutions for helping organizations optimize and automate straight-though processes for product and services configurations, enabling sophisticated pricing rule and business processes and better managing the sales quote-to-order management process.

Prior to FPX, Mr. Batt held executive positions at software industry icons such as Siebel Systems, Oracle, Microsoft and Sage Group, PLC. In these roles at these companies, Mr. Batt provided strategies to implement Cloud-centric business models and implement programs which leverage both direct and channel-based go-to-market models.

Brian Bell

Brian Bell

Chief Marketing Officer, Zuora

Prior to joining Zuora, Bell was General Manager of the Service and Portfolio Management business unit at CA Technologies. During this time, Bell led the effort to transition CA from a traditional product sales and licensing to a recurring revenue business model.

Before joining CA, Bell was Vice President of Solutions Marketing at BMC Software. Earlier, Bell led worldwide marketing at Remedy, where he was responsible for building a marketing organization that helped to establish Remedy as the market leading IT Service Management solution, which was acquired by BMC in 2002. His role included managing product marketing, partner marketing, and integrated marketing and communications. Bell also spent several years with Boston Consulting Group (BCG), and has held business development and product management positions at Extricity, a business-to-business integration software vendor, and Kao Corporation, a leading Japanese consumer products company.

Bell received his MBA with Distinction from INSEAD, where he was part of the team that was named The Winner of the European Business Plan of the Year. He also holds an MA with a concentration in International Economics and Japanese from John Hopkins School for Advanced International Studies and a BA from The University of Pennsylvania.

Eileen Boerger

Eileen Boerger

CEO & Director, CorSource Technology Group, Inc.

Eileen Boerger, CEO and a director of CorSource Technology Group, has more than 30 years of software and technology industry experience. She joined CorSource in 2000 and previously held titles of Executive Vice President, General Manager and President. She led the company to record growth as the leading provider of strategic consulting, software development services and technical staffing to organizations of all sizes.

Ms. Boerger launched our software development Consulting Services to help companies meet product development challenges for Business Intelligence (BI), Cloud/SaaS, Mobile and beyond. CorSource experts in BI, systems integration, and enterprise-wide data management provide tactical, sustainable solutions, serving SMBs and ISVs nationwide. She implemented delivery of our outsourced software development services to Vietnam, and has also managed the outsourcing of software development and maintenance projects to India and New Zealand.

She is a sought-after speaker on latest technology developments at global venues including All About the Cloud, All About Mobile, Softletter's All About SaaS, SVForum and others. She serves on the Board of Directors of the Software & Information Industry Association (SIIA) Software Division. She is a judge for the SIIA's CODiE Awards recognizing excellence in business software, digital content, and education technology industries.

Ms. Boerger is serving her third four-year term on the Engineering and Technology Industry Council (ETIC), and helped start ETIC's Oregon Pre-engineering and Applied Sciences (OPAS) Initiative to foster collaborations and programs that prepare, motivate, and enable the success of a diversity of students in the technical disciplines. She serves on Portland State University’s Maseeh College of Engineering and Computer Science Dean's Executive Council; served on Saturday Academy's Advisory Board of the Association of Women in Science, Engineering and Math; and supports Oregon Entrepreneurs Network's (OEN) Angel Oregon program providing launch-stage funding to promising new companies. She served on the Board of Directors of the Software Association of Oregon (SAO) and the Women in Technology International (WITI) Foundation. She was recognized by Open Computing magazine as one of the "Top 100 Women in Computing" and recently was named an Orchid Award winner honoring the "2012 Women of Influence" by the Portland Business Journal.

Prior to joining CorSource, Ms. Boerger was Vice President of Operations at QualityLogic, responsible for delivering quality assurance services. She has also held a variety of management positions at Mentor Graphics Corporation, including Vice President, Intellectual Property Partnerships, Vice President of Design Flows, Strategic Business Unit, and Vice President of Corporate Engineering. Prior to Mentor Graphics, Ms. Boerger was Vice President of Software Technology at Unisys Corporation.

She earned a Bachelor of Arts in math and Master of Arts in computer science from the University of Texas at Austin.

Anne Bonaparte

Anne Bonaparte

CEO & President, Xora, Inc.

Anne Bonaparte has a passion for growing and building market leading businesses. She is an experienced and dynamic leader who was most recently the president and CEO of Solidcore Systems, where she doubled revenues year-over-year, building Solidcore into the leading application whitelisting and IT policy compliance solution provider until its acquisition by McAfee.

Previously, Anne was president and CEO of two leading security software companies, Tablus and MailFrontier, which she grew from early revenue to market leadership positions. In addition, Anne has led global multi-channel teams at VeriSign, Autodesk, Bain and Hewlett-Packard, and was founder of Buzzsaw, the leading SaaS provider of design collaboration and project management applications for the architecture, engineering and construction industries.

Anne holds a bachelor’s degree in industrial engineering from Stanford University and an MBA with distinction from Harvard University.

Frank Bruno

Frank Bruno

Director & Senior Business Strategist, Iron Mountain Intellectual Property Management

Frank Bruno consults with business professionals throughout the world on risk mitigation strategies relative to technology transfer transactions (i.e. licensing, subscription, IP sales, etc.). By introducing protection measures that instill trust, the buyer and the seller can overcome the risk objection to doing business, allowing them to focus on doing business. Recognized as a key architect for Iron Mountain’s newly launched SaaSProtect Continuity Services, Frank has worked with dozens of companies in need of a contingency plan to address the risks of entrusting cloud services. He brings expertise in Governance, Risk and Compliance to Iron Mountain’s mission of secure, reliable, and innovative contingency planning and intellectual property protection in an effort to enable SaaS in the enterprise markets. Prior to joining Iron Mountain, Mr. Bruno was a Director of Business Development and Consulting Services for Gartner, Inc. (formerly The META Group), a leading provider of Information Technology research.

In addition to the countless articles he has written, Frank was cited for his contributions to the American Bar Association, A Practical Guide to Software Licensing for Licensees and Licensors, 5th Edition written by H. Ward Classen and published in 2013!

Sriram Chakravarthy

Sriram Chakravarthy

Vice President of Product & Engineering, TIBCO

Sriram Chakravarthy is Vice President of Product and Engineering (tibbr) at TIBCO. He has been instrumental in designing and building the tibbr product and is responsible for the product strategy, execution and customer success. He has more then 15 years of experience in the designing and implementing of high performance messaging servers, integration and on-demand platforms. Sriram also has several patents in the distributed computing and Web Services space.


Justin Chugg

Director of Marketing, Telarus

Justin Chugg is a frequent keynote speaker and industry authority on LinkedIn. Mr. Chugg holds a bachelors degree in International Relations from Brigham Young University. Mr Chugg has built the largest technology audience on LinkedIn, enabling his company to send millions of newsletters each year. Mr. Chugg is the author of the world's largest business to business sales intelligence system, which is exclusively focused on helping telecom and IT companies grow their business.

Paul Clemmons

Paul Clemmons

Principal, Deloitte Consulting, LLP

Paul Clemmons has a number of leadership roles at Deloitte. He is the Global Alliance Leader and the Deloitte Consulting Innovation Emerging Technologies Business Unit Leader.

Paul leads our collaboration with to provide multinational and international companies with the mobile, social and open cloud computing solutions needed to address their customer and business challenges. Paul is also responsible for identifying and investing in new Deloitte businesses and practices that drive product/IP based solutions (from both organic and inorganic sources) with a particular focus on enterprise software, cloud computing, and sector specific solutions – to generate revenue and differentiate Deloitte services.

Paul has over 20 years of consulting experience in sales and marketing, enterprise software, ERP, and global delivery. He has spent most of his time serving clients in technology, financial services and consumer business. Most recently, Paul has served a number of Fortune 500 companies, leading Deloitte’s service delivery in support of a variety of activities.

Paul holds Bachelors and Masters Degrees in Engineering from Georgia Tech and an MBA from the University of Texas at Austin.


Bruce Cleveland

General Partner, InterWest Partners

Bruce Cleveland has been part of InterWest's IT team since 2006, focusing on investments in the software and services sector with an emphasis on mobile, Cloud Computing and analytical applications. In addition to his current investments, Bruce also serves on the C3 Board of Advisors — a startup focused on Energy and Resource Management applications. His current investments include: AppMesh, Aria Systems, Cloud9 Analytics, Doximity, Get Satisfaction, Marketo, SignalDemand and Workday.

Prior to joining InterWest, Bruce held senior executive roles in engineering, product management and product marketing with companies such as Apple, AT&T, Oracle and Siebel Systems. He is credited by Forbes and IDC with creating the most effective alliance program in the software industry.

Bruce attended the United States Military Academy, West Point, and received a B.S. in business administration from CSU, Sacramento.

Rhianna Collier

Rhianna Collier

Vice President, Software Division, SIIA

Rhianna Collier is Vice President of the Software Division for the Software and Information Industry Association (SIIA). In her role, she assists software companies in strengthening the collective voice of the industry globally; identifying and addressing common challenges facing the industry; and developing the strategic relationships vital to competing and succeeding in today's marketplace. Prior to SIIA, Rhianna was Assistant Vice President for Scottish Development International, Scotland’s Economic Development Agency. At SDI, Rhianna played a pivotal sales role with an ambassadorial slant, promoting and representing Scotland in key sectors such as software, creative industries and energy. She developed business growth strategies, coordinated cross-geography initiatives and established key partnerships for Scottish and US companies.


Hart Cunningham

CEO, Integrate

Mark Cunningham

Mark Cunningham

Founder & CEO, Indicee Inc.

Mark Cunningham is a thought leader and entrepreneur with more than 20 years’ experience in the business intelligence (BI) industry. He has been on the founding team of four successful startups, including his current role as Founder & CEO of cloud BI company, Indicee. As a strong advocate for cloud computing and social business, Mark is passionate about bringing greater insight and data-driven decision making to the new breed of social enterprise. Indicee Analytics provides insight into the adoption, usage and impact of social business platforms such as’s Chatter, Jive, and Yammer.

Mark began his entrepreneurial career in 1992, when his family company began building the world’s first Windows-based reporting tool, Crystal Reports. Crystal was later acquired by Business Objects for $820M. Follow Mark at @MarkCunningham

Warren Davidson

Warren Davidson

Director, OEM Cloud, SuccessFactors

Warren is the Director, OEM Cloud at Successfactors, an SAP company. In this role he is responsible for the development and growth of the SAP Cloud OEM outbound sales program. His experience in emerging markets and channel strategies is helping Successfactors leverage an ecosystem of SaaS vendors to build stronger solutions and lower the barrier of SaaS adoption.

Prior to Successfactors Warren was a leading contributor to the Business Development organization at Dell Boomi, driving OEM partnerships and helping drive significant growth for Dell Boomi through the channel. Prior to Dell Boomi, he spearheaded the go-to-market strategies for Objectivity in launching their graph database, Infinitegraph, its lead product for social and cloud analytics.

Warren has over 20 years of technology experience in sales, business development and management, working with start-ups and established companies

Christopher Dean

Christopher Dean

Chief Revenue Officer, Urban Airship

Christopher is the Chief Revenue Officer of Urban Airship and is responsible for for driving the company’s revenue goals through the management of the sales and business development organizations.

Prior to Urban Airship, Christopher was the Head of Business Development and Chief Strategy Officer at Skype where he was responsible for corporate strategy, corporate development and strategic business development. Christopher later transitioned into the global Head of Business Development which included Skype’s four business units (mobile, consumer, enterprise and platform). Christopher has also held executive roles at Texada Capital, Epoch Partners, and Worlds, Inc.

Christopher has a B.A. in Economics from Vassar College and a MBA from Kellogg Graduate School of Management. He is married with three kids and lives in San Francisco.

Orus Dearman

Orus Dearman

Director, Advisory Practice, Grant Thornton

Orus is a Director with Grant Thornton’s Advisory practice in San Francisco, CA serving the Greater Bay Area and helps leads the SSAE 16, SOC 1,2, 3 practice.

Orus’ experience includes IT control assessments in support of Sarbanes Oxley, SOC 1, 2, and 3 audits, and physical/information security assessments under the Federal Information Security Management Act (FISMA).

He has extensive experience conducting technology audits for clients both within the commercial and Federal industries. Orus has led IT security assessments in accordance with COBIT, ITIL, and Federal guidelines, such as NIST SP-800 series, the foundation for FISMA.

Orus has assessed IT security compliance for large Federal Agencies such as the Department of the Treasury, Department of Defense, Peace Corps, and the National Credit Union Administration as well as for non-Federal clients who provide services to the government.

Orus leads technology audits in the Mid-Atlantic area by guiding the team in engagement execution and consultation on technology attestation matters

Patience Elfving-Yi

Patience Elfving-Yi

Director of Channel Partnerships , Kenshoo Social

Patience Elfving-Yi is the Director of Channel Partnerships for Kenshoo Social. In this role, she creates and manages relationships and alliances with key clients and partner organizations. Prior to joining Kenshoo Social, Elfving-Yi served in a similar role for technology developer Experian Techlightenment. Before that, she founded several businesses ranging from retail to food as well as SanFlashcisco (an Adobe Flash user group now known as Converge-SF) and worked as a project manager for Advergame development at MTV Networks.

Feyzi Fatehi

Feyzi Fatehi

Chief Executive Officer, Corent Technology, Inc.

Feyzi has over twenty five years of experience building high-performance high-tech businesses including multiple business units at HP and four software start-ups in Silicon Valley and in Southern California. Two of these start-ups were named among the annual Red Herring 100, with valuations from $100 Million to $1 Billion. Most recently, Corent won the 2009 Emerging Software Company of the Year award.

Feyzi has been a keynote speaker around the globe from Sidney to Singapore, and from Washington DC to London and Rome. He has also spoken at events by Harvard, Wharton, Stanford, Pepperdine, MIT, Cal Tech, and UCLA Anderson School of Management.

Feyzi is an inventor and patent holder for the design of the first real-time database. He earned a bachelor’s degree in Solar Engineering, a master’s degree in Software Architecture and an MBA in International Management. He received his director and corporate governance certificate from UCLA and is a graduate of Anderson School of Management’s prestigious M&A program.

Feyzi was elected to the board of the Technology Council of Southern California in 2007 and the Chairman of its Orange County chapter in 2008. In 2009, IBM named Feyzi to their exclusive IBM Partner Advisory Council.


Ryan Fuller

Chief Executive Officer, VoloMetrix

Todd Gardner

Todd Gardner

CEO, SaaS Capital

Todd has spent his entire professional career in the finance and software industries. As an outgrowth of his venture work with software companies and ASP providers such as US Internetworking, Todd came to recognize the benefits of the SaaS model and its financial and cash-flow implications. Finding no good financing solutions for his SaaS portfolio companies, Todd pulled together a team of software finance and SaaS technology veterans to launch SaaS Capital at the end of 2006. Today, SaaS Capital is the leading provider of alternative growth financing for SaaS businesses.

For the 10 years prior to launching SaaS Capital, Todd was a partner at Blue Chip Venture Company where he focused on investing in early stage software companies. While at Blue Chip Todd directly lead new investments in many different companies including financing rounds ranging from $500,000 to $25 million.

Prior to his venture work, Todd started his career in commercial banking where he structured and underwrote a variety of complex LBO and leveraged lease transactions. Then, following an MBA at Indiana University, Todd worked for Deloitte Consulting primarily managing large packaged software deployments for ERP, CRM, and financial applications.

Cesare Garlati

Cesare Garlati

Co-Chair Mobile Working Group, Cloud Security Alliance

Cesare Garlati is one of the most quoted and sought after thought leaders in the enterprise mobility space. Former Vice President of Mobile Security at Trend Micro, Cesare currently serves as Co-Chair of the CSA
Mobile Working Group ¨C Cloud Security Alliance. Prior to Trend Micro, Mr. Garlati held director positions within leading mobility companies such as iPass, Smith Micro Software and WaveMarket. Prior to this, he
was senior manager of product development at Oracle, where he led the development of Oracle's first cloud application and many other modules of the Oracle E-Business Suite.

Cesare has been frequently quoted in the press, including such media outlets as The Economist, Financial Times, The Register, The Guardian, ZD Net, SC Magazine, Computing and CBS News. An accomplished public speaker, Cesare also has delivered presentations and highlighted speeches at many events, including the Mobile World Congress, Gartner Security Summits, IDC CIO Forums, CTIA Applications, CSA Congress and RSA Conferences.

Cesare holds a Berkeley MBA, a BS in Computer Science and numerous professional certifications from Microsoft, Cisco and Sun.

Jim Geisman

Jim Geisman

Founder & Principal, Software Pricing Partners, Inc.

Jim is an acknowledged expert in software pricing and, since founding the firm in 1982, has helped several hundred companies develop effective pricing strategies. He has consulted with a number of established and emerging software companies. He has experience in B2B desktop, enterprise-class and, more recently Software-as-a-Service / on demand software.

He is a frequent speaker at national and international events and is an acknowledged expert in software price setting and deal negotiations. He is widely published in national and international business and trade publications.

Jim was the editor of Software Success, a newsletter for software company CEOs. He was on the Executive Committee of the MIT Enterprise Forum and chaired the Forum's Start-Up Clinic from 1992 - 2002. He was on the Board of the Harvard Business School Association of Boston. Jim is on the Board of the Professional Pricing Society.

Tom Gonser

Tom Gonser

Founder & Chief Strategy Officer, DocuSign

Tom Gonser is the founder of DocuSign and leads the company’s overall strategy. A well-regarded thought leader, Tom is considered by many to be the father of electronic signature. Prior to starting DocuSign, Tom was founder and CEO of NetUPDATE, a leading online transaction management system that handled millions of mortgage transactions yearly. NetUPDATE was recognized as one of the Pacific Northwest's 'Hot Companies' in 2001.

Prior to NetUPDATE, Tom served as senior vice president of business development at, where he led large-scale portal relationships and developed strategic partnerships, growing web traffic from a few thousand unique visits per month to more than 700,000.

Before getting the start-up bug, Tom held senior management positions at AT&T Wireless Services and McCaw Cellular Wireless Data Division. He also spent six years with Apple Computer in business development. Tom earned a BA in Economics with an emphasis in Business Systems Analysis and Design from the University of Washington.


Gerry Grealish

VP, Marketing and Products, PerspecSys

Gerry is Vice President Products and Marketing at PerspecSys and an expert on the topic of data security. Prior to joining PerspecSys, Gerry ran the Product Marketing organization for Transaction Network Services’ Payments Division, helping create the marketing and product strategy for its payment gateway and tokenization/encryption security business. Gerry has held senior marketing and leadership roles in companies ranging from venture-backed start-ups to F500 companies. His industry experience includes enterprise analytical software, payment services, network management software, and data services. Gerry has hands-on experience in all aspects of the marketing lifecycle, with strong expertise in Product Marketing and Product Management.

Lou Guercia

Lou Guercia

President and CEO, Scribe Software

As President and CEO for Scribe Software, Lou is responsible for Scribe's direction, continued growth as a leader in mid-market and enterprise integration as well as the company's entry into the cloud through integration-as-a-service (IaaS) offerings. He is a member of the SIIA Software Board of Directors and the MassTLC Cloud cluster.

An experienced entrepreneur, Lou has helped build several startups into successful brands and companies. He joined Scribe from Lotus Software where he served as Director of Operations and Strategy for Online Collaboration Services, IBM’s first public cloud service. Lou came to IBM as CEO of WebDialogs, a leading provider of SaaS web conferencing services to channel partners, upon its acquisition by IBM in August 2007.

Prior to WebDialogs Lou was Vice President of Business Development at Tessera Enterprise Systems, a pioneer in the field of customer relationship management. At Tessera he was responsible for strategic alliances and helped oversee the company’s acquisition by iXL Enterprises in 1999. Prior to Tessera, Lou co-founded Workgroup Solutions, a regional systems integrator for client/server technology, where he was Senior Vice President of Sales and Marketing. Lou was involved in all facets of the spin-off of Workgroup Technology Corporation, including its venture capital investment and Initial Public Offering. He began his career at Xerox, where he held various sales positions and gained early exposure to the internet.

Lou graduated cum laude from the University of New Hampshire.

Craig Hanson

Craig Hanson

Partner, Next World Capital

Craig has extensive experience in venture capital, private equity and company management with a focus on technology. He has been an investor or senior executive in more than 20 venture-backed companies. Prior to co-founding NWC, Craig was a Vice President with FTV Capital, a growth-stage venture capital firm with $1 billion under management investing in enterprise software companies worldwide. He was also a Principal at Vista Ventures, a technology venture capital firm, and a Vice President at Berenson Minella & Company, where he worked on large growth capital and buyout investments, as well as completed several acquisitions and financings, through the firm's private equity and investment banking operations. He has also been the CFO of a venture-backed technology company, and began his career as an investment banker with Credit Suisse First Boston.
Craig has served on the Boards of or been involved with a number of investments, including: LeftHand Networks (acquired by HP), MX Logic (acquired by McAfee), Dante Software (acquired by webMethods), Host Analytics, DynamicOps, Virtual Instruments, Ideeli, NexGen Storage, SenSage, PSS Systems (acquired by IBM), Cloudmark, Nimsoft/Indicative Software (acquired by CA), StrionAir (acquired by Carrier), Rally Software, Thought Equity, DAFCA (acquired by Ceallaigh), SiGe (acquired by Skyworks), Fitness Holdings Worldwide (acquired by Forstmann Little), FM Precision and Stratavia (acquired by HP).
Craig lives in Menlo Park with his wife and two sons and is involved in the fields of foreign policy, economic development and national security. Craig is a Truman Security Fellow with the Truman National Security Project and was Chair of the Silicon Valley Leadership Committee of Nuru International, a social innovation non-profit fighting extreme poverty in Africa. He has been a delegate with the U.S. State Department in North Africa, and has published and spoken internationally on economic engagement as an integral part of U.S. foreign policy.
Craig received a BA magna cum laude from Carleton College and an MS from the Stanford Graduate School of Business, where he was a Sloan Fellow.

Ruben Hernandez

Ruben Hernandez

Customer Development Consultant, Greater San Jose Hispanic Chamber of Commerce

Ruben has over 15 years of experience in international business development, software and web application implementation projects with large corporations, small and medium size enterprises and government agencies in Latin America and Europe. Ruben is a former Accenture executive and the former Chairman of the Board of the Greater San Jose Hispanic Chamber of Commerce. Ruben has led high level US business delegations to several countries in Latin America, Asia and Europe. Ruben is currently advising software development start-ups in Silicon Valley to develop business opportunities in Latin America with a focus on Chile, Mexico, and Brazil.

Russell Hertzberg

Russell Hertzberg

Vice President, Technology Solutions, SoftServe Inc.

Russ Hertzberg has 12 years continuous experience in executive and entrepreneurial product ownership roles in Cloud Computing. From 1997 to 2000, through technology acquisition, he developed, managed, and grew the most successful commercial managed hosting service in Scantron history. From 2003 to 2007, he was an operating angel in one of the first SaaS providers of on demand document and data sites. Company assets were sold in 2007. From 2008 to 2011, he provided consulting services for a series of Cloud Computing projects including the Workxpress PaaS, the M86 email and web security Cloud, and the Aria Systems SaaS billing and subscription management platform. Russ joined SoftServe Inc. in May of 2011, as Vice President, SaaS and ISV Solutions.

Dennis Hodges

Dennis Hodges

CIO, Inteva Products LLC

Dennis Hodges has served as CIO for Inteva Products LLC since September 2007. He led the large-scale technology and IT transition typically associated with start-ups when Inteva Products, formerly the Delphi Interiors and Closures Division, was sold to a private equity firm in March 2008. Since then, Inteva’s IT department has focused on replacing existing technology and SaaS/cloud-based systems have been a key component of that replacement strategy.

Hodges has more than 25 years of IT and Finance experience. Prior to joining Inteva, he served as the global business systems director at Huntsman Corporation. He began his career at Shell Oil in 1985 and held IT and finance positions at several companies, including international assignments for Phillips Petroleum and Chevron Phillips Chemical Company.

Among his many honors, Hodges has been named to ComputerWorld’s Premier 100 CIOs and InfoWorld’s Top 25 CTOs. He has also been named a “ProtoStar” in the Constellation Research Group’s SuperNovas program and “Most Distinguished CIO” by ExecuRank. Based on the technology transition he led, Inteva Products was named to Manufacturing Executive’s 2010 Progressive Manufacturing (PM) 100 list for Information technology leadership.

Hodges helped form the Customer Advisory Board at Plex Systems, driving a revolutionary customer-driven process for the development of enhancements to cloud technology products.

He has authored several articles and blogs and is a frequent speaker at technology and IT thought leader events. He holds a Masters degree in Computer Science and an MBA in Global Management.

Robert Hull

Robert Hull

Founder, President, Adaptive Planning

Rob has over 20 years of executive and financial management experience and a solid track record of building market-leading venture-backed businesses and high performing teams. Drawing on his own experiences as CFO, Rob founded Adaptive Planning with a vision of providing CFOs with an easy to use SaaS-based solution for corporate performance management. Rob has significant experience both in leading corporate planning and reporting as CFO, and in contributing to the planning process as an operational manager.

Prior to founding Adaptive Planning, Rob served as CEO of ChemTracker and as CFO for a number of market-leading software companies, including LoopNet and Risk Management Solutions. Rob raised over $40M in equity and debt capital for his companies and has completed several successful M&A transactions. Rob has been an active part of SaaS-based companies for the past 10 years and is a frequent speaker on both corporate planning and SaaS. Prior to his financial management roles, Rob was a consultant for Booz, Allen & Hamilton.

Rob has a BA in Economics from Stanford University.

John Jacobson

John Jacobson

President & CEO, BC Innovation Council

John Jacobson is a seasoned British Columbian entrepreneur and business leader. His career spans 30 years as a successful entrepreneur and business leader, with leadership experience at a number of product manufacturing and business service companies. Beginning as a co-founder of a manufacturing business in North Vancouver, he has a track record in identifying new business opportunities and bringing innovative new products to market.

Prior to joining BCIC, John was President and CEO of Monexa Technologies Inc., where he led the transformation of the pioneering Internet Service Provider into a leader in billing and payment services in the cloud.

Before Monexa, John was President and CEO of Offshore Systems International Ltd. In his 7 years at Offshore, he recast a technology startup with faltering sales into the global leader in electronic navigation displays for NATO navy vessels by establishing marketing partnerships with some of the world's largest aerospace and defense companies.

John has also held leadership roles at MacDonald Dettwiler and Associates and PSC Group.

Jeffrey Kaplan

Jeffrey Kaplan

Managing Director, THINKstrategies

Jeff Kaplan is the Founder and Managing Director of THINKstrategies, a strategic consulting firm that helps IT enterprise decision-makers with their sourcing strategies; solution providers with their marketing strategies; and venture firms with their investment strategies. Kaplan is also the founder of the Managed Service Showplace® and Software-as-a-Service (SaaS) Showplace® free, online directories. THINKstrategies' online directories provide an easy-to-use listing of SaaS solutions by application and MSPs by service category, and extensive information and insight about industry best practices to help organizations fully leverage the growing array of SaaS solutions and managed services.


Brian Kelly

CMO, InsideView

Brian Kelly is Chief Marketing Officer (CMO)at InsideView. Mr. Kelly is responsible for the company’s overall marketing strategy, product marketing and management, and marketing communications. Mr. Kelly is instrumental in driving InsideView’s strategy and extending their leadership position as it capitalizes on the rapidly growing market opportunity for customer intelligence.

Mr. Kelly brings an extensive career in enterprise software marketing for both CRM and big-data analytic solutions. Prior to joining, he co-founded and was the CEO of Stampt, developer of an innovative mobile customer loyalty application. Prior to Stampt, Mr. Kelly was CEO of Quantivo Corporation, a successful provider of cloud-based big-data analytics. Additionally, Mr. Kelly has served as Executive Vice President of Products at Kana, and Executive Vice President of Products at Broadbase.


Shankar Krishnamoorthy

Chief Executive Officer, Asteor Software Private Limited

Shankar serves as the CEO of Asteor Software. Asteor has two flagship products – Techcello and Synergita, cloud based software products. Techcello is rated as a Gartner Cool Vendor in CEAP (Cloud Enabled Application Platform) space and also adjudged as Emerge League of 10 in 2012 by Nasscom.

Prior to Asteor, Shankar co-founded Aspire Systems (outsourced software product development company) and currently serves as one of the directors of the board. Shankar has played several roles in Aspire - from hands-on software development, project management, overall delivery management to spearheading various technology/producteering initiatives. Prior to Aspire, Shankar gained extensive software development experience building CAD/CAM software at Neil Automation ( and Parametric Technology Corporation (

BJ Lackland

BJ Lackland

CEO, Lighter Capital

BJ Lackland joined Lighter Capital as CEO in 2012. BJ has spent his career working with emerging technology companies as an operating executive and investor. He has been a venture capitalist, the CFO of a public technology company, a consultant to early stage companies, an angel investor, and a senior finance and marketing leader at startups.

Before joining Lighter Capital, BJ was a consultant to early stage technology companies and was an active member of the Northwest Energy Angels. Previously, BJ was the CFO of Power Efficiency Corporation, a publicly traded energy efficiency technology company, and was the Vice President and Director of Summit Energy Ventures, a $25 million venture capital fund focused on investments in energy technologies. Earlier in his career, BJ was the Director of Strategic Relations at EnCompass Globalization, a provider of software globalization services and international e-commerce services, and was the Director of Strategic Planning and Corporate Development at webStrategic, an Internet business development consulting company. BJ also worked at The National Bureau of Asian Research, a bipartisan think tank focused on U.S. economic, political and security policy toward Asia.

BJ received an MBA from the University of Washington’s Foster School of Business (1999), an MA in International Studies (China Studies) from the University of Washington’s Jackson School of International Studies (1999), and a BA in Politics, Philosophy and Economics from Claremont McKenna College (1993).

Lars Leckie

Lars Leckie

Managing Director, Hummer Winblad Venture Partners

Lars is a Principal at Hummer Winblad and has played a key role in the firm’s investments in Aria Systems (SaaS billing and customer management) and vKernel (Virtualization Infrastructure). Prior to joining Hummer Winblad Venture Partners in 2006, Lars was involved in founding and operational roles at start-up companies. He was a co-founder of AutoFarm (now Novariant), a company focused on GPS and robotics. Lars was in charge of strategy, product marketing, business development and building the sales team across three continents. Lars has also been involved with the founding team of SportBug, a GPS and Internet fitness company. While Lars spends less time programming now, he started his technical career coding and hacking computer games. He is the holder of several US patents. Lars is an avid sailor and a former member of the Canadian Sailing Team. He represented Canada sailing Snipes in the Pan American Games as well as other international events.

Mark Levitt

Mark Levitt

Director, Business Cloud Strategies, Global Wireless Practice, Strategy Analytics

Mark Levitt advises business cloud service providers and vendors on the most effective offerings and strategies for addressing the needs of small, medium and large customers and their ecosystem partners.

Prior to joining Strategy Analytics, Mark led IDC’s messaging, collaboration, unified communications, and related enterprise software and services research. Mark also served as Director of Market Analysis and Analyst Relations at PTC, a product design and development software and services company.

With over 15 years of ICT industry experience, Mark is a highly respected analyst and advisor to enterprise software and service providers. Mark has shared his insights and analysis at many industry and vendor conferences and online webinars, as well as in blogs and Twitter. He has helped hundreds of companies to make informed decisions and develop effective product and go-to-market strategies through bulletproofing sessions, focus groups, IT and line-of-business executive interviews and surveys, business opportunity assessments, customer and market segmentations, and competitive analysis projects.

Maribel Lopez

Maribel Lopez

CEO, Lopez Research

Maribel brings both enterprise and consumer market expertise honed from two decades of product management and technology marketing expertise as well as industry analyst expertise roles. Maribel launched Lopez Research LLC in 2008 to offers detailed research-based strategic guidance for dealing with disruptive trends through strategy consulting, advisory services and custom market research. Maribel offers guidance in go-to-market strategies, product gap analysis and competitive assessments, as well as strategic partnering and acquisitions strategies. Maribel combines survey-based research and predictive analysis to gain insight into coming trends. The company has analyzed multiple topics related to the telecommunications industry including operator network and service strategies, enterprise voice and data communications, all mobile services as well as the consumer markets for voice, Internet and entertainment services. The firm’s mission is to understand the evolution of these markets in order to assist its clients’ with technology selection. Prior to founding Lopez Research, Maribel was a respected analyst for more than 10 years at Forrester Research, most recently as Vice President of the tech industry strategies group, providing analysis on multiple topics including network and service strategies, enterprise communications and consumer markets for voice, video and data. Before she joined Forrester, she worked for Shiva Corporation, where she held positions in strategic marketing, product marketing and was responsible for a competitive product evaluation laboratory. Prior to joining Shiva, she worked for International Data Corporation as a data networking industry analyst. Maribel started her career at Motorola holding positions in finance, marketing and global corporate development.

Ross Mason

Ross Mason

CTO and Founder, MuleSoft

Prior to founding MuleSource (now MuleSoft), Ross Mason was Chief Executive Officer of SymphonySoft Limited, an EU-based company providing services and support for large-scale integration projects.

Previously, Ross was Lead Architect for RaboBank and played a key role in developing one of the first large-scale ESB implementations in 2002. He has also worked with NatWest Bank, Credit Suisse and UBS.
Ross founded the open source Mule® project in 2003. Frustrated by integration "donkey work," he set out to create a new platform that emphasized ease of development and re-use of components. He started the Mule project to bring a modern approach, one of assembly, rather than repetitive coding, to developers worldwide.

Ross holds a BS (Hons) in Computer Science from Bristol, UK

Bill McNee

Bill McNee

Founder & Chief Executive Officer, Saugatuck Technology Inc.

Mr. McNee is the President and CEO of Saugatuck Technology, a subscription research and advisory firm focused on emerging industry trends and disruptive technologies driving change in enterprise IT. Over the past few years, Mr. McNee has helped spearhead the firm's research into evolving business models as a result of the shift to software-as-a-service (SaaS) and Cloud Computing. More recently, he has been actively involved in launching the firm’s new Cloud Leadership Strategies (CLS) research practice which targets the office of the CIO and senior business strategists.

Prior to founding Saugatuck in 1999, Mr. McNee spent eleven years with Gartner, Inc., most recently as Group Vice President and Research Fellow, responsible for guiding the firm's overall research strategy. A recognized expert in enterprise software and related business / IT services, Mr. McNee spent five years leading Gartner's Business / IT Management practice as its Director of Research, focusing on CIO governance, IT sourcing models and e-commerce management strategies. Prior to this role, he was a lead analyst focusing on enterprise business applications, and asset management strategies. Prior to Gartner, Mr. McNee held strategic planning, financial management and marketing positions at CBS, HBO, Comshare and the Institute for Social Research.

Mr. McNee is a University of Michigan alumnus, and has completed graduate work in economics at New York University. Since 2001, he has been a Board or Advisory Board member for the Westport Public Library.

William McNee

William McNee

Founder & Chief Executive Officer, Saugatuck Technology Inc.

Mr. McNee is the President and CEO of Saugatuck Technology, a subscription research and advisory firm focused on emerging industry trends and disruptive technologies driving change in enterprise IT. Over the past few years, Mr. McNee has helped spearhead the firm's research into evolving business models as a result of the shift to software-as-a-service (SaaS) and Cloud Computing. More recently, he has been actively involved in launching the firm’s CIO-targeted Cloud migration / leadership practice.

Prior to founding the firm in 1999, Mr. McNee spent eleven years with Gartner, Inc., most recently as Group Vice President and Research Fellow, responsible for guiding the firm's overall research strategy. A recognized expert in enterprise software and related business / IT services, Mr. McNee spent five years leading Gartner's Business / IT Management practice as its Director of Research, focusing on CIO governance, IT sourcing models and e-commerce management strategies. Prior to this role, he was a lead analyst focusing on enterprise business applications, and asset management strategies.

Prior to Gartner, Mr. McNee held strategic planning, financial management and marketing positions at CBS, HBO, Comshare and the Institute for Social Research.

A frequent speaker at industry conferences, Mr. McNee has published hundreds of articles and consulted with thousands of business and IT executives, and vendor clients around the globe. Mr. McNee is a University of Michigan alumnus, and has completed graduate work in economics at New York University.

Nick Mehta

Nick Mehta

CEO, Gainsight

Nick leads Gainsight, the leading Customer Success Management solution that helps B2B companies reduce churn, increase up-sell and maximize lifetime value. Prior to joining Gainsight, Nick was an Executive in Residence at Accel Partners. Nick joined Accel from leading cloud email archiving and E-Discovery provider LiveOffice, where he was CEO from 2008 through 2012. At LiveOffice, Nick's team helped thousands of businesses around the world store and search billions of objects and petabytes of data in the cloud. As CEO, Nick led the company's profitable growth to $25 MM in archiving revenue and successful sale to Symantec. Along the way, LiveOffice earned recognition as a Visionary by Gartner, as an Inc 5000 company, and as an Ernst & Young Entrepreneur of the Year Finalist. Prior to LiveOffice, Nick was a Vice President at VERITAS Software (acquired by Symantec) where he held several leadership and product management roles including most notably running the market-leading Enterprise Vault (formerly KVS) email archiving and E-Discovery software business.

Jason Miller

Jason Miller

Social Media Strategist, Marketo

Jason Miller is the social media strategist at Marketo. He is responsible for leading the company's social media efforts by increasing engagement, optimizing for lead generation, and ultimately driving revenue. He is also a content creator specializing in visual content marketing. Jason previously worked at Sony Music entertainment developing and executing marketing campaigns around the biggest names in music. When he is not building campaigns, writing blogs, and tracking the ROI of social, he is winning awards as a concert photographer, singing 80's hair metal Karaoke, and winning at Seinfeld trivia.


Marc Miller

CEO, SpearFysh, Inc.

Marc is the founder and CEO of SpearFysh, Inc. Prior to SpearFysh, Marc was CEO of Sogistics Corporation, an internationally known sales productivity improvement firm. His ideas, models, and methodologies are used by organizations such as Genentech, Nokia, G.E., Oerlikon, Siemens, and Oracle. He is an active investor, speaker, and author. Marc has ownership in privately-held companies in healthcare, packaging, graphic arts, and learning management. Marc's first book, "Selling is Dead", (published by John Wiley & Sons) was on numerous best seller lists and has been translated into multiple languages. His latest book, "A Seat at the Table", (published by Greenleaf Book Group) explores the new role of sales and account managers transforming from "salespeople" to "businesspeople who sell."


John Moss

SVP & General Counsel, Commercial,

Anthony Nemelka

Anthony Nemelka

VP, Business Development, Badgeville

Anthony is Vice President of Corporate and Business Development at Badgeville, the market leader in enterprise gamification and behavior lifecycle management and one of the fastest growing enterprise software companies in Silicon Valley. Prior to joining Badgeville, he served as Chief Marketing Officer at YouSendIt, Chief Operating Officer at Socialtext, CEO at Teleplace, and Co-founder and CEO at Helpstream.

Prior to Helpstream, Anthony was Vice President of the Asia Pacific region at Adobe Systems, responsible for marketing, sales, and services across a region that includes both the fastest growing and most technologically sophisticated markets in the world -- China, India, Japan, Korea, Southeast Asia, and Australia. He lived in Japan for several years where he was Co-founder and CEO of Epiphany Japan and President and General Manager of PeopleSoft Japan. He speaks fluent Japanese and intermediate Chinese. Anthony began his career at IBM, spending 13 years marketing a wide variety of hardware, software, and services across multiple industries from 1986 through 1998.

With over 25 years of experience in the high tech industry and deep operational experience across both US and international markets, Anthony brings a truly global perspective to building great businesses. His cross-functional experience in companies large and small, marketing high tech solutions spanning the entire spectrum of hardware, software, communications, and services, makes Anthony uniquely qualified to address the rigorous challenges faced by high tech companies in today’s highly complex, globally competitive environment.


Tony Nethercutt

Chief Revenue Officer, PlaceIQ

Guy Nirpaz

Guy Nirpaz

CEO, Totango

Guy Nirpaz, CEO and Founder of Totango, has dedicated most of his career to technology and improving the way people do business. He believes cloud computing has led to the amazing growth of SaaS companies which in turn enables affordable and improved services for customers and enterprises alike. His latest venture, Totango, a real-time customer success management solution, will level the customer engagement playing field for all SaaS companies.

Rick  Nucci

Rick Nucci

Founder & General Manager, Dell Boomi

Rick is the Founder and General Manager of Dell Boomi where he is responsible for all operations and strategic direction. He has led the company's successful transformation from a traditional software product company to a leading infrastructure provider in the SaaS and cloud computing industry. In his role at Dell Boomi, Rick is constantly engaged with customers and partners to ensure alignment between business needs and Dell Boomi’s strategy and operations.

Prior to founding Dell Boomi, Rick worked for EXE Technologies, a market leading supply chain execution software company, in the areas of product development and implementation. It was in this role that Nucci learned first-hand the cost and complexity of integrating disparate applications and business partners. With over 15 years of business experience in application and data integration, Rick applies this experience to guiding the company's strategy and operations.

Rick frequently speaks at industry and business events nationwide including Gartner AADI, Cloud Expo and All About the Cloud.

Anthony Nygren

Anthony Nygren

Executive Vice President, EMI Strategic Marketing

Mr. Nygren leads the software industry practice area at EMI Strategic Marketing. He has held Customer Success leadership roles at software companies and has supported CRM and customer success initiatives at EMI. He speaks frequently at software and CRM conferences on customer acquisition and retention.

Kevin O'Brien

Kevin O'Brien

Senior Director, ISV & SaaS Strategy for Worldwide Alliances and Channels, Oracle Corporation

Kevin O’Brien is Senior Director of ISV & SaaS Strategy for Worldwide Alliances & Channels at Oracle Corporation. He is responsible for ongoing development and execution of Oracle’s ISV & SaaS programs and strategies including SaaS for ISVs, Oracle Validated Integration, and industry solutions. Prior to this role, Mr. O’Brien worked in Oracle’s Technology Channel Program Office launching high growth initiatives targeted at mid-sized businesses. Before that, Mr. O’Brien led go-to-market activities with ISV and channel partners in the North America division. He received his BA in Government from Colby College and an MBA from Harvard Business School.


Marc O'Brien

VP, Business Development, xTuple

Hubert Palan

Hubert Palan

VP, Product Management , GoodData

Hubert heads the front-end product management and UX at GoodData. He has over a decade of hands on experience in Data Analytics, Data Visualization, Business Intelligence and User Experience design.

Throughout his career, Hubert implemented BI solutions for large multinational banks, designed interactive and engaging BI applications for a plethora of business processes. In addition, he co-founded a startup in the Analytics space and consulted for companies such as Google, Hewlett-Packard or Autodesk.

Hubert is very active in the entrepreneurial community mentoring startups and participating as a judge in various business plan competitions.
Passionate about sharing his knowledge and experience, Hubert is a frequent speaker at his two alma matters, the University of California Berkeley, where he got his MBA and the Czech Technical University where he received a MSc. in Computer Science. Hubert also presented at the WebExpo conference, several business meetups and private lectures on data strategies and visualization for C-level executives of several Fortune 100 companies.

Morris Panner

Morris Panner

Chief Executive Officer, DICOM Grid

Morris Panner is the CEO of DICOM Grid. DICOM Grid has won the CODiE award for two years running for the Best Medical Information Solution. In 2014, Panner has been nominated for the E&Y Entrepeneur of the Year Award. Previously, Panner has been the Chairperson of the SIIA software division as well as CEO of OpenAir, a SaaS innovator, which was purchased by NetSuite (NYSE:N). Panner is a graduate of Yale University and Harvard Law School.

Liz Pearce

Liz Pearce

CEO, LiquidPlanner

Since 2007, Liz has helped more than 1500 project teams overcome scheduling and collaboration challenges through the use of best practices and better tools. She has more than 15 years of experience in marketing, branding, sales, operations, support, management and business development. Her true passion is putting all the pieces together to foster innovation, productivity, and joy at work, for both the LiquidPlanner team and its more than 1200 customers in 50 countries worldwide. Before joining LiquidPlanner, Liz ran her own successful marketing consultancy where she worked with a diverse set of clients. She also held product and project management positions at, Google, and Sony Computer Entertainment America. Liz holds a B.A. in Political Communications and an M.A. in Telecommunications from The George Washington University in Washington, D.C., where she was awarded the Presidential Administrative Fellowship.

Doug Pepper

Doug Pepper

General Partner, InterWest Partners

Doug Pepper has been with InterWest's IT group since 2000, investing in SaaS, Mobile and Consumer Internet companies. Doug is a board member of Badgeville, CarWoo, INVIDI, Marketo, Spredfast, Tapjoy, and Varolii. He led InterWest's investment in Flurry and Optimizely, and also serves as a board observer of Doximity.

Prior to joining InterWest, Doug worked in business development at Before, he was a financial analyst at Goldman Sachs in New York. In this role, he also spent time in Hong Kong, working with technology clients in China, India and Korea.

Doug received his B.A. from Dartmouth College, and his M.B.A. from Stanford University.

Doug lives in Burlingame, CA with his wife, Kim, and their three children. He shares his perspectives on venture capital and entrepreneurship at

Brad Peters

Brad Peters

CEO, Birst, Inc.

Brad Peters is the CEO and co-founder of Birst. Brad has spent the last 10 years building analytics products and solutions. Prior to working at Birst, he helped found and later led the Analytics product line at Siebel Systems which forms the basis of Oracle’s current OBIEE product family. Recognizing the limitations of enterprise analytics offerings and the revolutionary power of Cloud technologies, Brad founded Birst in 2005. Brad started his career as an investment banker for Morgan Stanley in the New York M&A practice. Brad regularly blogs for where he writes about Cloud and business software related issues.

Brad received a BS and MS in electrical engineering and computer science from UC Berkeley, where he was a National Science Foundation Fellow. He received his MBA from Harvard Business School.

Peter Price

Peter Price

CEO, Webalo

Peter brings over 25 years of technology industry management and leadership experience to Webalo. He has successfully served as a founder and/or senior executive in the financing, building and sale of four technology companies and his extensive business operations experience spans all of the major global software markets.
In 1984 he co-founded Expertech, a European developer of expert system software and in 1990, he managed the acquisition of Expertech by Inference, a California based provider of self-service and knowledge management tools for the customer service and help desk industries. In July 1995 he was a member of the Management Committee that organized Inference's successful IPO.
In 1996 he joined Limbex, developer of the award winning WebCompass product, an end-user tool for acquiring and managing Internet information, and participated in its sale to Quarterdeck later that year. In 1997 he co-founded TriVida, the leading provider of a networked personalization cloud service and managed its acquisition by Be Free (NASDAQ: VCLK) in 2000.

Michael Riegel

Michael Riegel

Vice President, Mobile & WebSphere Solutions, IBM Corporation

Mike currently serves as Vice President of Mobile and WebSphere solutions for IBM. In this role he directs the strategy and marketing around the world for all of IBM’s mobile and web solutions to advance the company’s Smarter Planet strategy. Previously, Mike served as Vice President of Startups, ISVs and Academic Programs and was recognized for creating IBM’s partnership program with venture capital firms and startup companies across more than 40 countries. Mike has over fifteen years of leadership experience in marketing, product management, sales, mergers and acquisitions, business consulting, channel management and marketing roles across software, hardware and services businesses.

During his career, Mike and his teams have been recognized with numerous industry awards including the VarBusiness Tech Innovators award, the IT Service Marketing Award for Brand and Reputation Management, the American Advertising Federation ADDY Award for B2B Direct Marketing, the Forrester Groundswell award and the AMI Partners Best in Class Social Media award.

Mike has been a featured speaker at events around the world covering topics as diverse as marketing and branding strategies, mobile computing, channel development, innovation and business strategy, risk management, business transformation, leadership and change management, sustainable cities, Linux and open-source trends, software and cloud-based business models, and social media marketing. He has also been featured in Businessweek magazine and he was profiled in Forbes India for his work in leading IBM’s programs with startups and venture capital firms.

Prior to joining IBM, Mike worked at InterAmerica Technologies, a privately held software firm in McLean, Virginia. He also worked briefly as an economic advisor in the United States Congress. In addition to his role
at IBM, he currently serves on the Board of Directors for the Software & Information Industry Association.

Mike received an MBA from the University of Notre Dame and holds a Bachelor of Arts degree in Economics and Politics from Saint Anselm College.

Matt Roberts

Matt Roberts

Managing Director, United States Information Technology Office

Matt Roberts is the Managing Director of USITO, the leading policy-focused trade association representing the U.S. information and communications technology (ICT) industry in China. Prior to joining USITO in January 2011, Mr. Roberts served as General Manager of the launch team for the China site (, and Chief Representative of Dow Jones in China, spearheading business development. Mr. Roberts has also served as an investment consultant, assisting multinational online media companies with China entry strategy and providing Chinese online media companies with strategic advisory services. Mr. Roberts has lived and worked in China for 20 years. He is a native of Pennsylvania, USA, and holds a BA degree in Asian Studies from Dartmouth College.

David  Roth

David Roth

CEO & Co-Founder, AppFirst

David brings more than 20 years of experience leading organizations and leveraging partnerships for building successful companies. He sets the AppFirst strategic direction and guides the day-to-day business execution. Prior to AppFirst, he was CEO at Trigence (now AppZero), an application virtualization company, where he established the company's success with quarter over quarter revenue growth through enterprise adoption and closed two rounds of venture capital.

In 2003, David took on the role of Vice President, Services and Business Development at Consera, an IT automation company which was acquired by HP in 2004. As the Founder and CEO of Stratis Group, David built teams that drove the growth of this eBusiness B2B solutions company throughout the late 1990s.

David began his career as a National Accounts Manager in the late 1980s at NYNEX and early 1990s at Microsoft. David received his Bachelor's degree from the University of Southern California and also attended the University of Arizona.

Margaret Roy

Margaret Roy

VP Sales & Marketing, GageIn

Margaret Roy leads the sales and marketing teams for GageIn. She is and executive leader who brings 15 years of innovative customer engagement approaches Silicon Valley technology startups. Margaret has held senior positions at Synplicity, Atrenta, InsideView,and CloudShield /SAIC.
She holds a BS in Electrical Engineering from Baylor University.

Ken Rutsky

Ken Rutsky

President, KJR Associates

Ken Rutsky, President of KJR Associates, is a Strategic Marketing Consultant, speaker, author and trainer. Ken has over 20 years of technology experience in large organizations such as Intel and IBM and start-ups and fast growth companies such as Netscape. In his career he has launched and managed innovate programs such as Intel Inside TV co-op, Netscape Now, the Internet's first affiliate marketing program, and McAfee's Web Security SaaS offering. Today, Ken's practice is laser focused on helping large and small companies create innovative and effective go to market strategies and programs in the face of connected, information inundated buyers.

Treb Ryan

Treb Ryan

Chief Strategy Officer, Dimension Data CSBU

Since 1996, Mr. Ryan has been instrumental in defining and creating services organizations that improve the quality and reliability of the technology infrastructures businesses depend on for communications and commerce. Prior to co-founding OpSource in 2002, Mr. Ryan was President of the Americas for Metromedia Fiber Network (MFN). He was responsible for integrating the sales and delivery organizations of the company's Internet businesses-hosting, IP networking, and managed services. Under his leadership, MFN customers included BP Amoco, JP Morgan Chase, Sony, Microsoft, and Mercedes-Benz. Mr. Ryan joined MFN from SiteSmith, a company that he co-founded in 1999 and ultimately sold to MFN the following year in a deal valued at $1.4 billion. Mr. Ryan has been a guest speaker at numerous industry events, including CIO, venture capital, Internet, hosting, and software conferences. He attended UCLA and is an advisor to the UCLA CLAS fund.

Colleen Smith

Colleen Smith

Vice President, SaaS/Cloud, Progress Software

Colleen Smith is Vice President, SaaS/Cloud at Progress Software Corporation. In this role, she is responsible for strategic planning for Progress and its global partner channel in addition to SaaS/Cloud industry thought leadership. Colleen joined the company in 2005 with 20 years of enterprise software marketing, sales, and product strategy experience, and has helped transform software companies into industry leaders, built strategic partnerships, designed acquisition strategies, and moved companies through aggressive growth stages.

She holds a bachelor's degree in Business and a minor in Computer Information Systems from Stonehill College, and an MBA from Northeastern University, Boston, Massachusetts. Colleen has published many research articles on technology best practices and is a frequent guest speaker at Industry events. Her current area of focus/expertise is on Software as a Service (SaaS)/Cloud Computing, the growth opportunities, along with the technology challenges facing ISVs, associated with this new business model.

Ray Solnik

Ray Solnik

President, Appnomic Systems, Inc.

As president of US Operations, Ray has responsibility for enhancing Appnomic's presence in North America. Ray brings twenty years of deep technology experience in the cloud computing sector, managed networks services, and data communications. Prior to joining Appnomic Systems, he was president of Buena Vista Business services, a California consultancy that provides interim executive leadership and management consulting services to technology companies. He also held C-level positions with OpSource, an Infrastructure as a Service (IaaS) company recently acquired by Dimension Data – an NTT subsidiary with $4 billion in annual sales, and New Edge Networks, which was acquired by EarthLink, Inc. (NASDAQ: ELNK). Solnik has a bachelor's degree in economics from the University of Michigan and a master's degree in business administration (MBA) from Stanford Graduate School of Business.

Ray Solnik

Ray Solnik

US President, Appnomic Systems

Ray Solnik is president of Appnomic Systems, Inc., based in Santa Clara, California. He has responsibility for leading Appnomic’s presence in North America. Ray brings twenty years of deep technology experience in the cloud computing sector, managed network services, and data communications. Prior to joining Appnomic, Ray founded and headed a technology consulting and interim executive placement firm, Buena Vista Business Services, where he provided strategic and business development consulting services as well as interim executive leadership to technology companies including Symantec, Xerox PARC, Samsung, MarketTools, Zoomerang, CroudFlower, myGengo, and others. Prior to Buena Vista, Ray was president and COO of OpSource, and Infrastructure as a Service (IaaS) company that operated over 200 enterprise and web applications on behalf of clients (acquired by Dimension Data – a $4 billion systems integrator), Chief Development Officer of New Edge Networks (acquired by EarthLink), and president of AT&T’s consumer Internet services business, AT&T WorldNet. Earlier in his career, Ray worked in the financial services and financial software sector at American Express, Intuit, and Credit Union Capital. He has a bachelor’s degree in economics form the University of Michigan and a master’s degree in business administration (MBA) from Stanford Graduate School of Business.


Igor Soshkin

Chief Executive Officer, Shopping Cart Elite

Jeff  Spivack

Jeff Spivack

Principal, Grant Thornton LLP

Jeff Spivack is a Principal with Grant Thornton LLP, specializing in addressing business and risk management issues for technology companies. Based in San Francisco, Jeff has over 20 years experience in assisting clients with operational improvement, regulatory compliance and enterprise risk managment.


Matt Talbot

CEO/Co-Founder, GoSpotCheck

Leo Tenenblat

Leo Tenenblat

CEO & Co-Founder, AppMesh

Leo Tenenblat, CEO and co-founder of AppMesh Inc., brings extensive experience in sales strategy, business planning, product management and mobile technology to the table. AppMesh is the industry’s first customer engagement app designed as a mobile-first solution for sales professionals. Being used by sales teams across industries such as life science, mining, high tech and agriculture, AppMesh provides contextual awareness, integration with core phone apps and a post-cloud architecture to deliver an always-available unified view of customers and interactions.

Prior to founding AppMesh in April of 2012, Tenenblat served as a senior director of product management at There he gained first-hand knowledge of the unique needs of sales reps in the mobile era. He has also held operations, decision support and product management roles at Cadence Design Systems, VARIG and eLabra.

He holds a BA in Mathematics from the University of California, Berkeley; an MSc in Applied Mathematics – Optimization from Instituto de Matematica Pura e Aplicada; and a PhD. In Applied Mathematics – Optimization from Stanford University.


Dylan Tweney

Executive Editor, Venture Beat

Dylan is the executive editor of VentureBeat.

Dylan has worked at four content startups (including this one) and several established national magazines, covering technology, business, and science.

At VentureBeat, his job is to lead the news team, hire outstanding talent, set ambitious goals for them, and get out of their way, so they can build VentureBeat into the most amazing, reliable, online news magazine for business and technology.

Previously, Dylan was senior editor at, where he was responsible for the site’s gadget news and product reviews from 2008 to 2011, and launched the site’s business coverage in 2007. In the past, he also worked as a pizza delivery man, door-to-door environmental activist, English teacher, and weed whacker.

Frits Veltink

Frits Veltink

Managing Director, SaaS Energy

Mr F. (Frits) Veltink
Frits Veltink takes an business leadership role in the international Software and Services business (SaaS). In his carreer he developed a strong sense and focus on the added value of IT for businesses. He build a track record in diverse sales & marketing and management roles within the software branche ( IBM environment) and outsourcing ( BSO/Origin). Since 1999 He became an entrepreneur in the internet space by setting up and growing Siennax , Siennax Learning Services and recently SaaSplaza , a market place bringing together ISV’s and Solution Partners for the transparent delivery of software as a service on a global scale. Where he was as well responsible for the US operations in San Diego . This with a strong focus on the Microsoft Dynamics world.
After SaaSplaza he founded SaaS Energy, supporting ISV’s, Solution Providers, Distributors & ISV start-ups in their transition and accelaration towards a service oriented business model.
Frits served for two year as the European Chairman of Comptia's Software Services Group for Europe, formerly the ASP Industry Consortium a global advocacy group promoting the ASP industry. Within the global Microsoft Incubation S+S program he is seen as a leading partner in driving the awareness and readiness of the Microsoft S+S partner community.


Rand Wacker

VP of Product, CloudPassage

Rand Wacker is VP of Product for CloudPassage, the leading provider of security for servers running in public and private clouds. Rand has been involved with security projects all his career, starting with designing the first online voting system to be used at the University of California while he was a student. Prior to CloudPassage, Mr. Wacker was Director of Product Management for Cisco's Security Technology Business Unit where he worked on market-leading products in Firewall, Intrusion Prevention, Content Security, and Compliance.
Mr. Wacker came to Cisco through the acquisition of IronPort Systems where he was responsible for product management, strategic marketing, and security threat analysis. He has held engineering, marketing, and strategy roles at Sendmail, Amazon, and Oracle. Rand holds a BS in Electrical Engineering and Computer Science from the University of California, Berkeley and an MBA from the Haas School of Business, also at Berkeley.

Phil Wainewright

Phil Wainewright

Managing Director, Procullux Ventures

Phil Wainewright is CEO of strategic consulting firm Procullux Ventures and an influential commentator and strategist on Internet computing and its impact on business. He specializes in on-demand services (SaaS), services architectures (SOA) and Web 2.0/Enterprise 2.0, and has closely observed the evolution of SaaS and webware ever since he founded the website in 1998 to track the then nascent ASP industry. In his work, he focuses on identifying the practical business applications (or shortcomings) of emerging technology innovations. He makes his findings available via private consulting, published research, public speaking, webcasts and blogging. His blogs include the ZDNet Software as Services blog and the Loosely Coupled blog, he is a member of the Enterprise Irregulars network and a contributor to the FASTForward Blog.

Ken Wasch

Ken Wasch

President, SIIA

Ken Wasch's involvement in SIIA is based on both personal and professional interests. His long-standing interest in computers and software, coupled with the industry's need for a central trade association, led him to establish the Software Publishers Association (SPA) in 1984 with an initial group of 25 software firms. Wasch has led the association from its infancy to its merger with the Information Industry Association in January 1999, resulting in the formation of SIIA.

Shlomo Weiss

Shlomo Weiss

Vice President, Cloud Solutions, SafeNet, Inc. - SRM Group

Shlomo Weiss runs business development for the Software Rights Management unit at SafeNet where he is responsible for global strategic partnerships and for driving new business initiatives. In this function, Shlomo played a key role in the launch of Sentinel Cloud Services, SafeNet’s first cloud service offering, that enables cloud application vendors to effectively monetize their cloud services. In addition, Shlomo is responsible for managing SafeNet’s global M&A opportunity pipeline across the company’s business lines. Shlomo joined SafeNet via the acquisition of Aladdin Knowledge Systems in 2009, where he headed strategic business for Aladdin’s Software DRM unit. Prior to Aladdin, Shlomo held senior leadership positions in business development, marketing, and sales at Emblaze Mobile, Comverse’s Wydeband unit, and Multiple Zones.


Doug Wick

Director of Product Marketing, Digby

Dave Yarnold

Dave Yarnold

CEO, ServiceMax


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