President & CEO, Woodworking Machinery Industry Association
Larry Hoffer is the president and CEO of the Woodworking Machinery Industry Association (WMIA), a trade association representing companies which import and distribute woodworking machinery, tools, and supplies in North America. As the chief staff officer, Larry is responsible for overseeing the day-to-day operations of the association, as well as program development, board relations, strategic planning, and managing all aspects of member recruitment, retention, and engagement. WMIA has an annual budget of $1.5 million, and the association is the co-owner of the International Woodworking Fair, the largest woodworking industry trade show in the country. Larry has spent the majority of his career in senior staff roles for several nonprofit trade and professional associations, including the Association of Science-Technology Centers, Industrial Designers Society of America, National PACE Association, and the Brain Injury Association of America. He also serves as the incoming president of Association Media & Publishing, the premier membership organization serving the needs of association publishers, business operation executives, communications professionals, designers, and content generators and the media they create. He holds a degree in criminal justice from George Washington University in Washington, DC, and is also a culinary school graduate. A resident of Falls Church, Virginia, Larry is an avid reader and book reviewer, writer, pop culture aficionado, and perpetually disillusioned Washington, DC sports fan.