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Business Technology Categories


Advertising, Sales & Marketing

Best Campaign Management Platform

Recognizes the best platform that helps companies manage their marketing and advertising. The platform may include integrated planning, execution and attribution, and campaign management that enables the user to adjust/ optimize advertising spend.

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Best Content Marketing Solution

Recognizes the best solution for creating compelling and engaging content and distributing that content in a targeted manner across various media

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Best Marketing Solution

Recognizes the best solution that enables companies to target, measure, and market, products and services to reach consumers and customers online, on mobile devices and even off-line. Solutions can include (but not limited to) marketing tactics such as SEO, SEM, social media, display advertising, native advertising, content marketing automation, marketing management, campaign management and deployment, and mobile marketing.

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Best Sales & Marketing Intelligence Solution

Recognizes the best sales & marketing intelligence solution, which empowers sales and marketing professionals with key data, insights and analytics to help drive business development and target potential sales prospects. Solutions may include B2B data, prospect databases, contact information, sales analytics and other tools used by sales and marketing professionals to more effectively uncover and target new opportunities within their existing customer base.

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Business Management

Best Application Programming Interface (API) Management Platform

Recognizes the best platform that creates a centralized API architecture that makes the process of making, securing, deploying and managing high-performance interfaces significantly simpler and more consistent.

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Best Artificial Intelligence/ Machine Learning Solution

Recognizes the product, tool or solution best able to augment human intelligence and better automate tasks for the user. The winning solution will have incorporated machine and deep learning algorithms into their everyday functionality and may include solutions that solve a specific problem or a variety of functions. The category is open to API, SaaS and hardware solutions. Examples may include but are not limited to visual, data analysis (structured and unstructured text, images, audio, video, etc.) decision making by understanding a user's personality, tone, and emotion; and translation between languages (including speech).

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Best Billing & Subscription Management Solution

Recognizes the best solution to help companies manage all aspects of the subscription lifecycle. Subscription management includes onboarding, assisted or unassisted subscription sales, pricing and packaging, recurring billing, auto-renewing, paywall management, invoicing, reporting, and financial management.

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Best Cloud Enterprise Resource Planning (ERP) Solution

Recognizes the best cloud platform for collecting, storing, managing and interpreting data from many business activities. Can include but is not limited to finance, inventory management, HR functions, product planning, purchasing, manufacturing, and service delivery.

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Best Collaboration Solution

Recognizes the best application that aids collaboration, communication, filesharing and the process of problem solving for teams working together over geographic distances.

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Best Content Intelligence Solution

Recognizes the best solution for monitoring, analyzing and drawing insights from a wide range of content, including news, opinions and conversations. The best solution will capture content across various forms of digital and traditional media, including web, mobile, social, TV, print, etc. The best solution will be "live" with active customers, engaging them through innovative approaches to dealing with comments and ease of sharing with others. Nominees should ideally provide access to the platform and demos are preferable and should highlight how the solution provides value to their customers and is differentiated from other solutions in the market. Nominees should also indicate if they specialize in a certain industry/vertical and/or specific media channels.

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Best Content Management Platform

Recognizes the best tool, platform or service that allows users to sort through vast amounts of content and present it in a meaningful and organized way. Solutions allow users to arrange, display, collect, organize, co-create, share and manipulate content.

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Best Content Search, Discovery & Analytics Solution

Recognizes the best search technology that delivers added context to end users and drives a more productive, intuitive search experience by leveraging ontologies, taxonomies, semantic analytics, text data mining and industry or application specific concepts across data, text, geography and time for both structured and unstructured content sets.

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Best Corporate / Enterprise Learning Solution

Recognizes the best platform, service or provider that supports the efforts of organizations (business, government, academia) to educate employees about specific knowledge that aids in the successful execution of an employee's job. Includes applications that educate on internal processes, practices, expectations and objectives of workplace assignments.

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Best Customer Relationship Management Solution

Recognizes the best software solution designed to expand a company's knowledge about, and relationship with, its current or potential customers and/or partners. Includes CRM, PRM, SFA, marketing automation, personalization products and services.

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Best Customer Service Solution

Recognizes the best tool, platform, or service that helps businesses enhance their customer service and support. Includes help-desk services, live chat, social media tools, technology enabled service providers, etc. Note that it is helpful to provide solution access to the judges during the review period for this category.

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Best Customer Success Management Solution

Recognizes the best solution for managing customer development, upselling opportunities, improving retention rates and reducing churn.

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Best Data Visualization Technology

Recognizes the best tool or technology to communicate or tell a story of data or information by displaying it as visual objects or a graphic to communicate the information clearly to users.

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Best DevOps Tool

Recognizes the best tool for supporting collaboration between Dev and Ops. Can include tools for logging, monitoring, automation, security, configuration management, testing, collaboration, release management, database management, deployment, etc.

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Best eCommerce Solution

Recognizes the best software solution designed to facilitate the purchase of products and services online. Includes credit card processing systems, personalization tools, shopping carts, comparison bots, order forms, delivery/shipping management systems, etc.

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Best Emerging Technology

Recognizes best emerging technology product, tool or solution that is solving a big problem, changing the status quo and opening up new opportunities. Products must be less than three years old or has put out a new version that includes new technology that is controversial and/ or relatively underdeveloped in potential.

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Best Event Management Solution

Recognizes the best solution for managing the production and execution for events. Includes registration, payment processing, sponsor and attendee management, event marketing, reporting, event program, budgeting, etc.

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Best Financial Management Solution

Recognizes the best software solution that automates business accounting and money management including accounts payable/receivable, general ledger, budgeting, resource allocation, reporting, etc.

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Best FinTech Solution

Recognizes the best solution to make financial services more efficient by demonstrating an incremental or radical/disruptive innovation development of applications, processes, products or business models in the financial services industry. This can include but is not limited to financing, insurance, investments, payments, advisory, security, etc.

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Best Human Capital or Talent Management Solution

Recognizes the best solution that automates any aspect of human resources management and talent acquisition, including HRIS, benefits administration, recruiting, payroll, and performance appraisal.

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Best IoT Solution

Recognizes the best solution that offers advanced connectivity of devices, systems and services.

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Best Logistics & Supply Chain Solution

Recognizes the best solution for coordination and collaboration with suppliers, intermediaries, third-party service providers, and customers in the movement and storage of materials and equipment; work-in-process inventory, and finished goods from point of origin to point of consumption.

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Best Payments Solution

Recognizes the best solution for passing authorization, payments, and settlement data between a merchant’s website and the merchant’s processor.

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Best Project Management Solution

Recognizes the best business solution that automates any aspect of managing project-based business activities. Includes estimation and planning, scheduling, cost control and budget management, resource allocation, collaboration, etc.

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Best Sales Enablement Platform

Recognizes the best sales enablement platform, which equips sales teams with the right content and information for any interaction with a potential buyer through document automation and helps progress and accelerate the sales cycle. Sales enablement platforms may include content management solutions that allow sales teams to access all relevant and marketing-approved collateral from a central location, personalize materials for specific buyers and interactions, and uncovers data-backed insights into how that content is consumed.

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Best Social Media Solution

Recognizes the best solution for managing and monitoring social media campaigns, building and engaging customers, and collecting and analyzing data, across multiple social networks.

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Data & Analytics

Best Big Data Reporting & Analytics Solution

Recognizes the best solution for reporting and analyzing actionable intelligence from massive data sets containing a variety of data types.

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Best Big Data Tools & Platform

Recognizes the best platform for enabling organizations in developing, deploying, operating and managing a big data infrastructure/environment.

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Best Business Intelligence Reporting & Analytics Solution

Recognizes the best solution for reporting and analyzing data into useful information for business purposes.

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Best Business Intelligence Tools & Platforms

Recognizes the best platform for enabling enterprises to build BI into their applications by providing analysis, information delivery and platform integration.

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Best Content Analytics Solution

Recognizes the best content and data analytics solution that helps providers understand content utilization and performance data. Nominees may submit analytics solutions that include proprietary platforms and algorithmic software that measure, evaluate and analyze content and performance data. May include mobile tracking and analytics.

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Best Integration Platform as a Service (iPaaS)

Recognizes the best solution designed to integrate disparate applications, operating systems, data, and/or business processes used within an organization in order to simplify and automate their use and eliminate silos of information and functionality through dashboards or other approaches.

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Information Security

Best Endpoint Security Management Solution

Recognizes the best solution that requires endpoint devices to comply with specific criteria before granted access to network resources. Includes antivirus, antispyware, personal firewall, host intrusion prevention, file/disk encryption, endpoint DLP, etc.

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Best Identity & Access Security Solution

Recognizes the best solution that enables the right individuals to access the right resources at the right times and for the right reasons.

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Best Network Security Solution

Recognizes the best solution for preventing and monitoring unauthorized access, misuse, modification, or denial of a computer network and network-accessible resources. Includes firewall, intrusion prevention and detection, unified threat management, VPN, etc.

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Mobile Application

Best Mobile Development Solution

Recognizes the best tool or resource for designing, creating or testing mobile applications. Includes programming language, toolkits, diagnostic programs, IDE, applet and plug-in development tools, database development programs, etc.

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Network & Systems

Best Blockchain Solution

Recognizes the best solution for facilitating secure online transactions, where some digital ledger records transactions across many computers in such a way that the registered transactions cannot be altered retroactively. Can include applications and solutions, middleware and services and infrastructures and protocols, etc.

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Best Cloud Management Solution

Recognizes the best solution that ensures cloud computing resources are working optimally. This can include performance monitoring, application management, security and compliance, storage, and disaster recovery.

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Best IT Management Solution

Recognizes the best IT management solution that allows IT departments to manage all their systems, devices and applications. Includes cloud based, on-premise, or hybrid solutions.

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Best Platform as a Service

Recognizes the best platform as a service (PaaS) that increases the speed of development of applications, reduces cost of development, automates deployment, and provides flexibility and scalability. This includes enablement capabilities.

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Best Ransomware Removal Tool

Recognizes the best tool for scanning and wiping out any ransomware attempts.

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Best Software Defined Infrastructure

Recognizes the best technical computing infrastructure entirely under the control of software with no operator or human intervention.

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Best Storage & Back Up Solution

Recognizes the best solution for storing and/or backing up data. Includes block storage, file storage, backup, archive, disaster recovery, and encryption.

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Vertical Market

Best Business Information or Data Delivery Solution

Recognizes the best information solution that helps business professionals with their daily job functions including strategy, business development, sales, marketing, research or other corporate functions. Solutions could include business and industry news, market research, business directories, company/ industry information, executive profiles, financial data, analyst reports, vertical segment information, competitive intelligence, etc.

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Best Cloud Migration Solution

Recognizes the best Cloud service for migrating application from virtual or physical environments to the cloud or in between clouds.

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Best Compliance Solution

Recognizes the best compliance solution providing audit, risk and compliance solutions and/or expert insights that enable businesses to connect regulatory developments with internal policy systems, organizational risks and controls, and regulatory training.

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Best Financial & Market Data Solution

Recognizes the Best Financial & Market Data Solution designed for professionals in the financial and capital markets industries. Nominees may submit solutions that provide financial, market data and related information for market practitioners. Includes real-time data services, reference data solutions, or historical data, financial news services, market analysis & research, credit services, capital markets, commodities & energy, foreign exchange, fixed income and/or merger and acquisition information.

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Best Healthcare Technology Solution

Recognizes the best solution for improving care quality, patient safety, efficiency, medical information and/or data exchange to healthcare professionals or consumers.

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Best Insurance Solution

Recognizes the best solution designed specifically for insurance agencies and agents. Can include solutions for insurers, brokers, property and casualty, life, pension and annuities, reinsurance and retirement markets, etc.

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Best Legal Solution

Recognizes the best information-based solution designed for the legal professional. Nominees may submit solutions that provide access to legal research information, business & practice performance / productivity / development tools, as well as litigation support, workflow, and e-discovery solutions.

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Best Manufacturing Solution

Recognizes the best solution for managing the manufacturing supply chain. Includes planning, scheduling, monitoring, managing, analyzing, reporting, etc.

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Education Technology Categories


Corporate

Best Corporate / Workforce Learning Management Solution

Recognizes the best platform, service or provider that supports the efforts of organizations (business, government, academia) to educate employees about specific knowledge that aids in the successful execution of an employee's job. Includes applications that educate on internal processes, practices, expectations and objectives of workplace assignments.

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Digital Service or Product

Best Collaborative Social Media Solution for Educators

Recognizes the online solution designed to provide social learning, collaborative and community support for PK-12 or higher education faculty and administration. Includes tools for communication, professional learning experiences, resource centers, collaboration and planning tools and other interactive, social media solutions.

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Best Data Solution

Recognizes the best software or digital service that applies data analytics to inform teaching and learning, retention and growth strategies or administrative decision-making. Includes dynamic, predictive and post hoc uses of data. 

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Best Digital Aggregation & Sharing Solution

Recognizes the best digital platform for educators to gather, describe and share resources of all online sources and formats (websites, videos, applications, files, images, etc.). Designed for the PK-12 or higher education markets, the tool allows users to curates content for customized collections that can be shared with students, parents and other educators.

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Best eLearning Authoring / Development Tool for Educators/Trainers

Recognizes the best rapid authoring tool or digital service designed to give either instructional designers, trainers, educators, administrators or educational organizations the ability to create training content and/or educational web or mobile applications that can run on all modern devices and browsers for use by others. Includes applications that help build and deliver simulations, video-demonstrations, technology-enhanced items, lesson plans, project-based learning activities, learner resources interactive elements and assessments.

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Best Emerging Education Technology Solution for Administrators

Recognizes a new and innovative technology solution that is emerging to solve an an administrative problem for schools or campuses. This new tool could support administrators in their education management or communication functions. All nominated products in this category must be less than three years old.

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Best Enterprise Application Integration Solution

Recognizes the best new tool or tool set, including APIs, that ensures seamless interoperability and integration between applications, software, services and systems across the educational enterprise. Solution should promote standardization, demonstrate best practices in certification and within heterogeneous environments, and promote data security within frameworks of collaboration and programming transparencies.

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Best Higher Ed Educational App for a Mobile Device

Recognizes the best curriculum or administrative native app, designed for the higher education market, that is delivered via smartphones or tablets.

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Best Higher Education Cloud-Based Solution

Recognizes the best cloud-based solution that is always available to users regardless of location, is multi- platform and provides ubiquitous access to faculty, administration and students. Provides all applications and files for anywhere, anytime availability with an Internet connection, using devices at home or at school, from desktops to laptops to tablet or smartphones.

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Best Higher Education Enterprise Solution

Recognizes the best non-instructional business management application or service that supports higher education enterprises. Includes privacy tools, class/lecture capture solutions, network services, human resources/talent management, digital communication/security solutions, scheduling and registration services or student information systems.

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Best Higher Education Learning Content Solution

Recognizes the best personalized, multi-disciplinary teaching solution for curricula and content that is specifically targeted toward students in college (graduate and undergraduate) and trade/professional school learning environments. Includes solutions that deliver blended or custom-crafted materials, digitally on a number of devices. Helps students navigate their digital/ebooks and reference content in a format that fits the way they learn with interactive media, collaboration tools and course content.

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Best Higher Education LMS or Learning Platform

Recognizes the best teaching and learning platform designed for higher education educators to manage content, student access and use, diagnostic and remediation programs, data management and reporting.

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Best Learning Capacity-Building Solution

Recognizes the best tool for learners in PK-12 or higher education markets that can be used to increase attention, responsibility, independence and engagement in their learning tasks. Includes digital tools that use up-to-date research in learning sciences to improve the efficiency and effectiveness of the learner’s skills, interest and time on task by optimizing engagement and supporting personalized instruction.

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Best Learning Relationship Management Solution

Recognizes the best digital service that manages and facilitates student-led learning to maximize learning engagement, achievement, outcome, retention and long-term success. The technology facilitates personalized learning, individualized learning paths and transparent relationships with student's support network critical to student outcomes and long-term success.

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Best Mobile Learning Authoring Tool

Recognizes the best authoring tool or digital service designed to give either instructional designers, trainers, educators and administrators the ability to create mobile learning content for all types of devices such as desktops, tablets, mobile phones and for all browser types without any additional effort and without the need to learn any programming. Output content should be truly responsive and not just scalable HTML5.

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Best PK-12 Education Cloud-Based Solution

Recognizes the best cloud-based solution that is always available to educational users regardless of location, is multi- platform and provides ubiquitous access to faculty, administration and students. Provides all applications and files for anywhere, anytime availability with an Internet connection, using devices at home or at school, from desktops to laptops to tablet or smartphones.

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Best PK-12 Educational App for a Mobile Device 

Recognizes the best curriculum or administrative native app, designed for either PK-12 or higher education markets, that is delivered via smartphones or tablets.

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Best Social-Emotional Development Solution

Recognizes the best digital product or service specifically designed to develop social emotional skills and knowledge for learners that contributes to their ability to successfully navigate daily activities and compensate for their invisible needs or disabilities. Includes applications that help learners develop social emotional skills also known as “non-cognitive skills” such as communicating and interacting with others, problem solving, self-regulation and setting and achieving goals.

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Best Source for Reference or Education Resources

Recognizes the service that best packages reference, original source materials, library or research information or disaggregated media assets for educational purposes in the PK-12 or higher education markets. This service can include content such as encyclopedias, maps, databases and primary source material.

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Best Student Assessment Solution

Recognizes the best application or solution for high-stakes assessments or for preparation for high-stakes tests in the PK-12 or higher education market and for use in either formative or summative assessments.

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Instructional

Best Coding & Computational Thinking Solution

Recognizes the best educational solution or platform that teaches students coding and computational skills, logic, problem solving, computer science, and algorithmic thinking. Solutions may include language platforms, robotics and coding courses, not excluding hardware options or a blend of hardware and software. Solutions should allow students to think creatively, reason systematically, work collaboratively and share their creations with others.

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Best College & Career Readiness Solution

Recognizes the best digital product or service that develops 21st Century workforce skills and knowledge for students. Includes applications that help close the gap between a learner's current interest and skills and the needs and expectations in the workplace.

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Best Creativity Tool for Students

Recognizes the service or platform with which students create their own animations, videos, interactive stories, art, and/or games. The best tool allows students to demonstrate understanding and critical and imaginative thinking and can be shared easily with audiences (teacher, class, beyond as appropriate).  The process of creating will help the student process and apply their own knowledge through original works. 

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Best Cross-Curricular Solution

Recognizes the best software tool for students, educators or administrators that can be used in multiple curriculum areas in the PK-12 or higher education market. Includes productivity and creativity solutions that support learning across different courses or subject areas, such as document creation, graphic design, problem solving or web development.

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Best Emerging Instructional Technology Solution

Recognizes a new and innovative technology solution that is emerging to solve an instructional problem. It can change how students learn, increase their interest in learning or could open new delivery channels for instruction. All nominated products in this category must be less than three years old.

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Best ESL, ELL or World Language Acquisition Solution

Recognizes the best instructional solution for English as a Second Language (ESL), English Language Learners (ELL), and World Languages for students in the PK-12 or higher education market. Includes course-based language learning curricula and content or online supplemental instruction.

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Best Game-Based Curriculum Solution

Recognizes the best curriculum solution that uses gaming elements as an integral component of a curriculum or assessment product. Designed for PK-12 or higher education students to enable them to learn or apply concepts by using a compelling game environment that is academically and pedagogically sound.

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Best Instructional Solution in Other Curriculum Areas

Recognizes the best application focusing on non-core curriculum areas for students in the PK-12 or higher education market. These areas include art, music, health, technology, engineering, vocational/career planning, or multi-disciplinary topics. Instructional solutions for computer science should nominate in the Best Coding & Computational Thinking Solution category.

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Best Mathematics Instructional Solution

Recognizes the best instructional product that offers mathematics curriculum and content for students in the PK-12 or higher education market. It includes managed classroom/course-based instruction or online supplemental instruction for all student learners so they can learn and apply mathematics concepts and methods. The solution provides for deep and personalized learning experiences for students, supports standards alignment and reflects current curriculum practice.

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Best Professional Learning Solution for Faculty & Administrative Staff

Recognizes the best educational application or service designed to support PK-12 or higher education institutions and the educational needs/ professional development of faculty and administrative staff. Includes stand-alone or programs packaged with other products, and delivered through video or other means.

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Best Reading/Writing/Literature Instructional Solution

Recognizes the best instructional solution for reading, writing or literature curricula and content for students in the PK-12 or higher education market. Includes solutions for learners at all levels, through managed classroom/course-based instruction or online supplemental instruction. Provides for deep and personalized learning experiences for students, supports standards alignment and reflects current curriculum practice.

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Best Science Instructional Solution

Recognizes the best instructional solution for science and health curricula and content for students in the PK-12 or higher education market. Includes managed classroom/course-based instruction or online supplemental instruction for individuals. Provides for deep and personalized learning experiences for students, supports standards alignment and reflects current curriculum practice.

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Best Social Sciences or Social Studies Instructional Solution

Recognizes the best instructional solution for social sciences / social studies curricula and content for students in the PK- 12 or higher education markets. Includes history, geography, government/political science, economics, etc. via managed classroom/course-based instruction, online supplemental instruction for individuals. Provides for deep and personalized learning experiences for students, supports standards alignment, and reflects current curriculum practice.

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Best Solution for Special Needs Students

Recognizes the best application specifically designed to benefit students with unique educational needs, including those with physical or learning disabilities, those on the autism spectrum, or those who are gifted and talented in the PK-12 or higher education market. Includes solutions that are 508 compliant and provide instructional materials that are accessible or developed under the principals of universal design for learning (UDL).

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Best Virtual Learning Solution

Recognizes the educational solution that best delivers course support, full courses or degree programs online, in either subscription-based or massive, open environments. Includes tutoring, self-paced digital instruction, home-schooling, advance placement course work, credit recovery, instructional support, personalized learning environments or college credit and targets the PK-12 or higher education market.

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K-12

Best Classroom Management Solution

Recognizes the best system designed for PK-12 educators. Includes classroom based student information systems, data management and reporting tools, gradebooks, standards (including Common Core) alignment tools and packages that link data and resources to instruction. District based information systems should nominate in the PK-12 Enterprise category.

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Best K-12 Course or Learning Management Solution

Recognizes the best digital learning environment designed for K-12 educators and administrators to manage curriculum-based content, student access and use, diagnostic and remediation programs, data management and reporting tools. Enables the teacher to register, access and build course materials, communicate with students and acquire content.

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Best K-12 Enterprise Solution

Recognizes the best non-instructional, business management application or service that supports K-12 education enterprises. Includes privacy tools, transportation, human resources, talent management, security, food services, digital communication/security solutions, scheduling and registration services, student information systems, network services, special ed funding tracking, IEP tracking, internet filtering, privacy compliance, etc. This solution, delivered by the Internet or a network, will also best enable data exchange, processing and reporting.

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Pre-K

Best PreK / Early Childhood Learning Solution

Recognizes the best digital product providing or supporting learning for children ages 3-5. Includes applications designed for tablets and/or desktop computers, in areas such as pre-literacy and numeracy content, assessment and reporting, for use at home or in early childhood development settings.

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