We are looking forward to terrific exchanges of expertise and ideas at the 2017 Business Information & Media Summit. The deadline to apply for a speaking slot on the program is Friday, July 28. We are particularly interested in companies who can share key industry information, including their success stories and advice based on valuable experience.
Below is a listing of the tracks program opportunities for which you can apply to speak.
Full track descriptions.
How do the most successful publishers attract, retain and delight their audiences – and then monetize all there is to offer? These sessions will address how to maximize lead generation, increase the effectiveness of your audience development, onboard your customers for a guaranteed renewal, develop a critical website roadmap and more.
Data - presented by InfoCommerce Group
With ever more powerful technology and the explosion of data, the opportunities to become one with your customer have never been greater. This year’s program will show you how to profit by doing just that.
Advertising Marketing Sales
The Advertising Marketing Services Track is an intensive two-day training sessions that targets revenue generators by helping them move beyond “old digital media” to understand “new digital media,” including how to speak the right language, how to raise the skillset of your teams, and the technology and support your team needs to succeed.
Are you reaping the maximum reward from your marketing efforts? Is your strategy designed to optimize returns for varying product lines, whether they include newsletters, conferences or data products? Participants in this track will learn how to boost their bottom lines through best practices and leading trends in direct marketing, new product development (or old product rejuvenation) and event marketing.
The strategy track serves upper level executives with peer-to-peer dialogue and actionable takeaways on the most pressing issues with running a media and information business today, including the future of the workforce, selling the complete solution, solution selling and more.
Speakers/sessions are selected based on these criteria:
• The proposal addresses a priority topic for the industry.
• The proposal makes clear what attendees will learn from the session.
• The proposal plans for attendees’ active participation in the session.
• Everything else being equal, preference is given to proposals submitted by SIIA members and those that contribute to our efforts to bring ethnic, gender and age diversity to the program.
All speakers are required to pay for their conference registration at the discounted rate of $795. Please contact Emily Ruf with questions.