The SIIA and SLA will co-host the Buyer/Supplier Forum on day two of this year’s Information Industry Summit. This new event will bring information professionals with content buying responsibility together with Information Industry Summit attendees to discuss how content will be delivered and licensed in an on demand world. The robust afternoon agenda includes “Special Interest” lunch discussions and sessions led by industry analysts who advise on both the buy and sell side.
The Buyer/Supplier Forum will be led by Chair Webb Shaw, J.J. Keller & Associates, Former Chair of the SIIA’s Content Division Board of Directors, and the sponsor of the SLA Rising Star Award and host of the Rising Stars/SLA Fellows Roundtable at SLA’s annual conference. The event is free for approved information professionals with purchasing responsibility.
The preliminary schedule includes Special Interest Lunch Discussions and a series of presentations from leaders in their fields. Outsell, Inc will explain The Changing Needs of the Enterprise Content End-User; after that John Blossom, Shore Communications will speak on Rapid response: Matching premium content to on demand user needs. The event will end with Robin Neidorf, FreePint and a session on Buyer-Seller-User: The true lens for evaluating ROI.
Register online.