Executives from News Organizations to Address Economics of Digital Content at Information Industry Summit

At SIIA’s eleventh annual Information Industry Summit, keynotes from NBC, BNA and Strategic News Service will address top tech predictions for 2012, investment strategies, and BNA’s acquisition by Bloomberg.

The two-day event, which kicks off January 24 in New York City, is one of the most important gatherings for executives involved in the creation and distribution of digital content.

Heated competition and market consolidation are two big realities facing the digital content industry in 2012. These two issues will be in focus at this year’s Information Industry Summit.

The following keynote presenters will help senior B2B information executives navigate these and other emerging market trends:

Mark Anderson, CEO, Strategic News Service
“Top Tech Predictions for 2012”
Mark Anderson

Anderson is known for accurately forecasting important shifts in the economic landscape and technology markets. With the theme “Integrate Everything,” he will be making his top technology calls for 2012. Is your company ready?


Michael Chen, Fmr President, NBC News’ Strategic Initiatives Group, & Founder, Peacock Equity Fund
“Inside Secrets of a Media Investor”
Michael Chen

Want to understand how to position your company based on what the market is looking for, and how to talk to VCs, bankers or even strategic investors? Michael Chen will offer his unique perspective based on 20 years of providing financing to companies in need of growth capital.


Paul Wojcik, Chairman, BNA
“Transformation Amidst Market Consolidation”
Peter Wojcik

BNA, which was just acquired by Bloomberg in September 2011, was one of the oldest and largest independent professional information companies in the legal, tax, and regulatory space. Wojcik will discuss how BNA navigated change and transformation, made the hard strategic decisions they needed to, and ultimately decided to join forces with Bloomberg in a move he says “makes perfect strategic sense to change the industry’s competitive landscape.”



Laura Greenback is Communications Director at SIIA.