Meet Previews Presenting Company Automated Insights

Meet 2013 Previews Presenting company Automated Insights through the words of Scott Frederick, their Chief Operating Officer.

In a sentence tells us what your company does.

Automated Insights is the world leader in producing and publishing engaging personalized content at scale.

What is your secret sauce that will make you successful?

Our sophisticated artificial intelligence platform is able to sift through very large data sets to spot interesting patterns, trends and insights, and then describe those findings in plain English with the tone, personality and variability of a human writer.

What are you looking to achieve in presenting at IIS (Investors, Partners, Content)?

We are looking for partners who want to leverage their data assets.

Since theme is Breakthrough – what is your favorite breakthrough technology or company?

I am looking forward to Tableau Software’s upcoming IPO. I think they help their clients maximize the value of their data through better visualization tools, in much the same way that we help our clients maximize the value of their data by creating compelling and actionable narratives. In essence, we both help humanize big data.

Learn more about Automated Insights, and the other 2013 Previews Presenting companies at IIS Breakthrough. Each presenting company will deliver a 5-minute presentation to an audience of key decision makers during the IIS Breakthrough event being held from January 30-31, 2013 in New York City. presenting companies will also have 5-minutes for audience Q&A and an opportunity to showcase their companies to IIS attendees during the SIIA Previews and CODIEs Showcase and Networking reception. To top things off, the IIS audience will vote on the company they believe is most likely to succeed. About Previews Over the past six years, SIIA Previews has showcased innovative content companies, including publishers, media, aggregators, and technology plays, and 2013 SIIA Previews will feature the 100th Preview Company! Each Presenting company has been selected after two rounds of Judging. To qualify, presenting companies must have less than $10 M in revenue, no more than series A financing, and real customers.

Meet Previews Presenting Company Appinions

Meet 2013 Previews Presenting company Appinions through the words of Larry Levy, their Co-founder & CEO.

In a sentence tells us what your company does.

Appinions is an opinion-based influence marketing platform that gives companies the unrivaled ability to identify, analyze and engage influencers on defined topics, then measure the results of their influence marketing efforts.

What is your secret sauce that will make you successful?

Analyzing unstructured text from across the web at scale is a very complicated issue. With over 10 years of research from Cornell University, we’ve mastered this science with patented algorithms. With Appinions, companies get insights into what influencers are thinking, feeling and saying on topics that are most relevant to them, which allow these companies to identify and engage the most contextually relevant individuals for their influence marketing initiatives. Influence marketing is exploding because people simply trust each other more than they trust the brand. Appinions has success by providing the best tool to bridge the gap between companies and their relevant influencers, and providing the essential information to form long term relationships with these influencers and convert them into brand advocates.

What are you looking to achieve in presenting at IIS (Investors, Partners, Content)?

We’re always looking to meet new potential clients and partners as well as enter into thoughtful debate with leaders in this field. Hopefully our presentation will initiate conversations on that front.

What is your favorite breakthrough technology or company?

The advances in wearable technology are very exciting. I’m especially impressed with the Google Glass and the way Google is taking augmented reality head on with practical applications. We’re already “attached” to so many gadgets that we can’t live without. Wearing them opens us to an entirely new dimension of computing.
You can connect with Larry on Twitter @jodange.

Learn more about Appinions, and the other 2013 Previews Presenting companies at IIS Breakthrough. Each presenting company will deliver a 5-minute presentation to an audience of key decision makers during the IIS Breakthrough event being held from January 30-31, 2013 in New York City. presenting companies will also have 5-minutes for audience Q&A and an opportunity to showcase their companies to IIS attendees during the SIIA Previews and CODIEs Showcase and Networking reception. To top things off, the IIS audience will vote on the company they believe is most likely to succeed.

About Previews
Over the past six years, SIIA Previews has showcased innovative content companies, including publishers, media, aggregators, and technology plays, and 2013 SIIA Previews will feature the 100th Preview Company! Each Presenting company has been selected after two rounds of Judging. To qualify, presenting companies must have less than $10 M in revenue, no more than series A financing, and real customers.

This Week in IP Enforcement

CFAA Reform Gets Boost from Schwartz Suicide
An issue that already had momentum in the last Congress, efforts to reform the 1986 the Computer Fraud and Abuse Act (CFAA) has received increased attention in the wake of Aaron Schwartz’ recent suicide. Schwartz was facing charges under the CFAA for unauthorized access to the MIT website, where he downloaded academic articles from its online archive, called JSTOR, and made them publicly available. The CFAA was the subject of several proposed legislative reforms in 2012, and SIIA has been engaged, seeking to preserve the ability of SIIA members to use the CFAA to deter and prevent unauthorized access to or misuse of databases, subscription services and cloud services. While we knew this issue was going to remain ripe for debate again in 2013, Swartz’ recent suicide has likely increased support among policymakers to reform the CFAA sooner, rather than later.

Verizon’s “Six Strikes” Anti-Piracy Measures Unveiled (TorrentFreak)
After more than a year of delays the “six strikes” anti-piracy system will officially roll out in the first weeks of this year. A copy of Verizon’s full policy was leaked and shows how the scheme will work and details of the mitigation measures they intend to put in place.

Judge Rules Twitter Images are Protected by Copyright (Examiner)
In one of the first cases to address intellectual property as it pertains to social media sites, a Manhattan judge ruled that two news organizations infringed on the copyrights of a photographer when they published images he had published on Twitter.

Sony Files Patent to Curb Access to Used Video Games (International Business Times)
Sony has patented new technology to prevent the use of second-hand video game discs on its consoles. The disc-tagging technology could stop games from being played on more than one version of the video game console.

BlackBerry App World Said to Hawk Pirated Android Apps (CNET)
Weeks before the release of Research in Motion’s BlackBerry 10, pirated Android apps are reportedly being found and sold in RIM’s app store.


Keith Kupferschmid is General Counsel and SVP, Intellectual Property Policy & Enforcement at SIIA.

Digital Policy Roundup: 2013 Begins with Focus on Patents, EU Cyber Strategy Pending, and CFAA Reform Gaining Steam

Patent Policy Starts 2013 on Front Burner

Out of the gate in 2013 there has been a heavy focus on patent policy in Washington. Beginning with a rare joint statement, the U.S. Justice Department and the Patent and Trademark Office on Jan. 8th spoke out against lawsuits over standards-essential patents as a threat to competition and a harm to consumers. The statement was targeted at the International Trade Commission (ITC), which considers requests from companies to block products from the market over patent infringement and has a legal mandate to consider the effects on the public. According to the agencies, the Commission could deny a request or delay an order to give companies more time to negotiate a license agreement if they perceive potential harm to the public interest.

And on Monday, President Obama signed into law H.R. 6621, which amends provisions of the America Invents Act enacted in September 2011. While the America Invents Act was an effective first step in addressing the problem of abusive patent litigation by trolls, SIIA joined with other leading technology groups late last year warning that patent trolls continue to damage the economy, hurt America’s tech industry, and threaten innovation. In the letter, SIIA formally called on Congress to enact legislation that provides more safeguards to prevent the economic and consumer harm caused by abusive patent lawsuits. Read more on SIIA’s Digital Discourse Blog.

Europe Preparing to Launch Cybersecurity Strategy and Legislation

While we await an expected executive order on cybersecurity from President Obama in the near future, the EU is seeking to release a Cybersecurity Strategy and Directive to harmonise cybersecurity across Member States. The cyber proposal, which the EC hopes to release in late January, would require increased preparedness and improved cooperation among States, and require operators of critical infrastructure and public administrations to adopt common guidelines to manage security risks and report serious threats.

Although the Directive recognizes that Member States will ultimately be responsible for their own cybersecurity, it would establish a common high level of protection across all the Member States through the proposal of specific, EU-level activities to enhance the EU’s overall performance. Similar to U.S. proposals, the EC drafts made available are ambiguous with respect to specific definitions of critical infrastructure and baseline security requirements, but the proposal is likely to raise similar concerns from companies for being too prescriptive and stifling cybersecurity innovation.

CFAA Reform Gets Boost from Schwartz Suicide

An issue that already had momentum in the last Congress, efforts to reform the 1986 the Computer Fraud and Abuse Act (CFAA) has received increased attention in the wake of Aaron Schwartz’ recent suicide. Schwartz was facing charges under the CFAA for unauthorized access to the MIT website, where he downloaded academic articles from its online archive, called JSTOR, and made them publicly available. The CFAA was the subject of several proposed legislative reforms in 2012, and SIIA has been engaged, seeking to preserve the ability of SIIA members to use the CFAA to deter and prevent unauthorized access to or misuse of databases, subscription services and cloud services. While we knew this issue was going to remain ripe for debate again in 2013, Swartz’ recent suicide has likely increased support among policymakers to reform the CFAA sooner, rather than later.

For SIIA policy updates including upcoming events, news and analysis, subscribe to SIIA’s weekly policy email newsletter, Digital Policy Roundup.


David LeDuc is Senior Director, Public Policy at SIIA. He focuses on e-commerce, privacy, cyber security, cloud computing, open standards, e-government and information policy.

Announcing All About the Cloud 2013’s Program Committee

The Software & Information Association (SIIA) is excited to announce All About the Cloud’s (AATC 2013) Program Committee. Being represented by executives of SIIA’s Software Division members, the advisory group will provide strategic advice to shape the conference theme, networking events, workshops, and content.  You can view a complete list of the executives representing the Program Committee on the AATC 2013 website.  The event takes place from May 7-9 in the Palace Hotel, San Francisco, California.

The Program Committee for the industry’s most comprehensive ISV conference, AATC 2013 includes executives from:

CorSource Technology – the leading provider of strategic consulting, development services and technical staffing that businesses need to succeed in the fast-moving, highly competitive world of software development and IT.

FPX - the pioneering innovator of cloud-based Configure-Price-Quote® solutions that improve sales efficiency and effectiveness.  We enable salespeople to respond to customers faster by aligning sales processes with customers’ decision-making behavior.

LogiXML – offers the fastest way to create BI applications, deploy scalable dashboards and reports, and embedded analytics into existing applications – all for a fraction of the cost of other solutions. Unlike traditional Business Intelligence platforms that are complex and costly, LogiXML’s agile technology allows organizations to rapidly develop, refine, and adapt BI applications that serve any number of users on any platform, all without extensive development or professional services.

SoftServe – the global provider of proven high quality software development, testing and consulting services. SoftServe is committed to bringing the best commercial software to independent software vendors and enterprises. We combine our unmatched experience with best practices delivering SaaS/Cloud, Mobility and SDLC innovative solutions.

Corporations or individuals interested in registering, sponsoring, speaking opportunities at AATC 2013, please contact: Rhianna Collier, VP, Software Division, +1.408.884.3834, rcollier@siia.net or visit: http://siia.net/aatc/2013/.

This Week in IP Enforcement

Chinese Court Hits Apple in Copyright Dispute (The Wall Street Journal)
Apple was ordered to pay about $165,000 to a group of Chinese writers who say Apple violated their copyrights by making available in Apple’s app store software that contained unlicensed digital copies of their books.

Google, Yahoo Accused of Funding Piracy (CNET)
A University of Southern California report accuses Google and Yahoo’s advertising networks of financially supporting those who pirate music and movies online.

Chinese Man Pleads Guilty in $100 Million Stolen Software Sting (Reuters)
In a case U.S. officials say is the first of its kind, a Chinese businessman pleaded guilty to selling approximately $100 million worth of stolen American software used in defense, space technology and engineering programs.

Big Record Labels Push Copyright Claims Against Vimeo (The Hollywood Reporter)
Capitol Records and other big record labels asked a judge for a summary judgment win in a lawsuit against the user-generated video website Vimeo, who the plaintiffs allege copied, performed, and distributed sound recordings without attaining licenses.

Record 5-Year Prison Term Handed to Convicted File Sharer (Wired)
Jeramiah Perkins, leader of the in-theater camcording gang IMAGiNE Group, and the fifth to plead guilty to conspiracy to commit copyright infringement, was handed a 60-month prison term in what is the nation’s longest sentence in a file-sharing case.


Keith Kupferschmid is General Counsel and SVP, Intellectual Property Policy & Enforcement at SIIA.

This Week in Public Sector Innovation

GSA Approves First CSP Under FedRAMP: While we were away, GSA met its self-imposed deadline to approve at least one cloud service provider under the FedRAMP program by the end of 2012. On December 27, 2012, GSA announced the first provisional authorization under the FedRAMP program was awarded to Autonomic Resources, a small, North Carolina-based government cloud provider, also on the Infrastructure as a Service and Email as a Service BPAs. The FedRAMP certification was conducted by Veris Group, one of 15 GSA-approved third party assessors (3PAOs). GSA reports more than 50 applications under the FedRAMP program so the expectation is that we will see more approvals throughout 2013. Nextgov has a story on the first certification and Federal News Radio one on the outlook for more approvals.

House Oversight and Government Reform Announces New Subcommittee Chairmen, Reorganization of Subcommittee Structure: In what appears to be a reprioritization of the committee’s agenda the House Oversight and Government Reform Committee announced a new structure this week, which included eliminating two subcommittees and combining the jurisdictions of the Government Organization and the Technology Subcommittees into a “super-subcommittee” to oversee “Government Operations”. The new subcommittee will be chaired by Rep. John Mica (R-FL), a longtime member of the Oversight and Government Reform Committee and the immediate past Chairman of the House Committee on Transportation and Infrastructure. Rep. James Lankford (R-OK), who had been the chairman of the Technology Subcommittee moves over to chair the Energy Policy Subcommittee, while Rep. Platts (R-PA) who chaired Government Organization retired from Congress. See the Committee’s press release here.

Fiscal Cliff Avoided, Uncertainty Looms for Feds and Contractors: For the first time in over 50 years, the Congress was in session on New Year’s Day and managed to get some work done. As I flipped back and forth between the Orange Bowl and C-Span’s coverage of the floor debate, the House passed the Senate version of legislation to avoid the expiration of the Bush tax cuts for most Americans, while delaying the “sequester” for another two months. This sets up a good deal of uncertainty for federal employees and government contractors, who are unsure about how to proceed given the looming sequester cuts, as well as the expiration of the continuing resolution and a potential fight over the debt ceiling. It could get interesting. Federal News Radio has a story.

GovWin Releases Big Data Spending Outlook: GovWin has a new (free) report out highlighting the growing demand for big data solutions in the federal government. According to the report, spending on big data and related solutions was just under $5 billion in the last fiscal year, but is expected to top $7 billion by 2017. Download the report here.


Michael Hettinger is VP for the Public Sector Innovation Group (PSIG) at SIIA. Follow his PSIG tweets at @SIIAPSIG.

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