As a publisher and media owner, you have no choice about adapting your business and team to the realities of 2013 the world is changing around you whether you like it or not.
So what are the skills you need to acquire to survive and thrive in the world of digital media – before brands, retailers, governments and start-ups eat your lunch?
Join us in September at the SIIA Digital Content & Media Summit to learn from the best practice in media and excellence from outside media. Register now to learn digital survival skills. Special introductory rate to 31 May – save up to £400.
Six digital survival skills for publishers
1. Understand how to think like a tech firm when developing new products from software to mobile apps.
2. Learn how to leverage free content to win new customers – use content, search & social to extend reach and convert users to paid subscriptions & media products.
3. Discover how to use new charging models for paid content – go beyond paywalls & subscriptions to membership & site licences.
4. Publish across many platforms - adapt your content to create a global media ecosystem.
5. Nurture your communities, track your customers behaviour and offer personalised solutions and services.
6. Collaborate with advertisers to engage with your audience – find out how to work with commercial partners to help them meet their goals.
Join us at the Summit in September and save up to £400 – plus book risk free
Introducing the SIIA Digital Content & Media Summit, taking place 23-25 September in London. This unique event identifies the skills media owners must acquire and brings together best practice within media and excellence from outside our industry.
Two days to challenge your thinking, widen your horizons and provide real-world answers on how to grow your digital media and content business.
Join us at a special introductory rate and save up to £400. Book before 31 May and you pay just £395 SIIA members, £495 non-members, with promo code SPCPromo.
REGISTER NOW – SAVE UP TO £400 WHEN YOU BOOK BY 31 MAY 13
Your booking is risk free: if you attend the full Summit and believe that you haven’t received excellent value, please write to us within a week explaining why and we will refund your delegate fees.
Speakers confirmed so far for Summit include:
Tim Brooks, CEO, BMJ Group
Audra Martin, VP, Economist
Martin Belson, MD Enterprise, Dennis Publishing
Paul Lomax, CTO, Dennis Publishing
Julian Turner, CEO, Electric Word
Madhav Chinappa, Strategic Partnerships, Google
Benedict Evans, Consultant, Enders Analysis
Richard Londesborough. CEO, Business Monitor International
Amanda Barnes, CEO, Faversham House
Faisal Galaria, Partner, Alvarez & Marsal, former VP at Spotify, Kayak, Skype
Olivier Detail, Les Echos
Phil Abrahams, CABI/Plantwise
This is an involving, interactive event that delivers for publishers
- Panel Q&As
- Roundtable discussions
- Networking evening
- Previews of innovative new media businesses
What people say about our events…
Louise Dowding, Senior Marketing Manager, New Scientist “One of the best organised conferences I have been to with a really friendly atmosphere where people genuinely networked and there was a real sense of all working together on the same issues.”
Tim Brooks, CEO at BMJ Group “Real people running real businesses, discussing real issues – always workmanlike, well-organised, low on hot air and high on genuine discussion.”
Stephen Brooks, Owner/MD at Akabo Media Ltd ” This conference was excellent – candid, factual case studies about highs and lows. Thoroughly recommend it.”
Register to attend the summit now. Save up to £400 when you book by 31 May
Join SIIA UK now to save on events for publishers all year round
Join SIIA UK and not only can you save on the Summit, you can also attend monthly Issue Briefs, and access online resources of SIIA US for free. More about SIIA UK and membership options.
Carolyn Morgan has launched, acquired, grown & sold specialist media businesses in print, web and events. She launched the Specialist Media Show in 2010 and grew a community of ambitious publishers keen to grow their digital activity. SIIA acquired the Specialist Media Show in 2013 and Carolyn is now Programme Director for SIIA UK. Follow Carolyn on twitter at @siiauk.