1. Learn – how to grow your data business from the most respected and dynamic publishers, and media companies and data experts in the business such as IDC, BrightScope, BIZO, RetailNext, Content Analyst, PrivCo, Capital IQ, Buyers Lab, Information Evolution, Connotate and many more!

2. Connect - and do business with more than 130 executives already confirmed to attend from companies such as: Swets Information Services, Farm Journal Media, Leadership Directories, Inc., LexisNexis Group, Asset International, Inside Mortgage Finance Publications, FactSet, Blue Book Building & Construction Network, Meister Media Worldwide, Hoover’s, Inc., Dun & Bradstreet, Northstar Travel Media, Buyers Lab, Moody’s Analytics, Reed Business Information, CFO Publishing, Columbia Books & Information Services, and many more!

3. Models of Excellence – Meet the minds behind the Models of Excellence award recipients, Enigma, Equilar Atlas, Entelo, FindTheCompany, RepariPal, Relationship Science, Segmint, and Stella Service. These are the InfoCommerce Groups’ picks for the most well-executed, creative, enriching, and astonishing data information products of the year.

4. Network, Network, Network – Take advantage of all the networking opportunities–Speed Networking, Welcome Reception, Models of Excellence Networking Dinner, and several networking breaks–to connect with your next partner or customer.

5. Thought Leaders – Hear from Jeanette Horan, CIO, IBM talk in her keynote on Using Data to Drive Growth for your business.

6. Strategies for Success – Find out about cutting-edge success strategies you can implement and execute on BEFORE your competition does.

7. Boot Camp – Attend the Data Marketing Bootcamp to learn where data fits in your future, and get prepared for the rest of the conference!

8. Discover New Technologies - to develop and deliver smarter, deeper, and timely data strategies for your specific data and publishing business.

9. Roundtable Discussions – Brainstorm with key executives who lead the InfoCommerce Group and SIIA.

10. All About Data – Take part in the only industry event that delivers the ideas, contacts, strategies, and products that define YOUR world.

Whether you need ideas, intelligence or implementation, DataContent will deliver it to you.

Register now so you don’t miss out!

DataContent will spotlight the Models of Excellence throughout the conference. CEOs of the companies will provide candid insights on what has made the products successful, and will host a private dinner for high-level networking.

This year’s Models of Excellence presenting companies are:

Enigma
Enigma has created consolidated access to over 100,000 public domain databases to provide unparalleled access to data that is often valuable, nominally free, but difficult to source and use effectively. Think of Enigma as a search engine for public data, and the enigma here is why no one has done this before.
MOE Profile | Website

Equilar – Atlas
Equilar takes public domain data and normalizes and enhances it so that it can become premium-value content. Equilar Atlas takes this data and flips it into a variety of new applications and markets, something not many publishers do successfully.
MOE Profile | Website

FindTheCompany
FindTheCompany represents an impressive step-up in the arms race to use a mosaic-style strategy to build out deep company dossiers by aggregating data from a wide variety of sources. By aggressively mixing harvested, public and licensed data, it is an excellent showcase both for what’s possible and where things are heading.
MOE Profile | Website

Relationship Science
Relationship Science is all about networking for business development and fund-raising, using an innovative relationship mapping approach and backed by a huge research team to build and maintain deep, structured profiles on over 2.5 million influential individuals. While its concept is  “sort of like” what other data companies are already doing, it’s approach is distinctive, and it’s huge commitment to editorial research puts the company’s emphasis right where it should be: quality data.
MOE Profile | Website

Segmint
Segmint is real life example of Big Data at work, with real-time analytics and predictive models. It is executing on the fundamental goal of every marketer: to make customer data actionable by creating and delivering targeted, relevant messages customers want to see, remember and act upon.
MOE Profile | Website

Stella Service
STELLAService  provides customer service ratings to companies based on its independent analysis of over 200 customer service metrics and random customer service calls to companies by its analysts. It provides a clean, intuitive and powerful tool to retailers focused on an area – customer service – that increasingly drives online success and failure, and its neutral market positioning gives its trustmark program added weight and value.
MOE Profile | Website

Infocommerce Group continually scans the data landscape to identify products that are pioneering or perfecting business models, exhibit best practices or offer technological innovation. Those that are re-setting the standards for the industry are named each year as Models of Excellence, based on content, utility, functionality, revenue, viability, ambition, and market readiness. It will discuss what distinguishes each of this year’s winners in a webcast at noon on Oct. 2.

Kathy Greenler Sexton is Vice President and General Manager for the SIIA Content Division. Follow the Content Division team on Twitter at @SIIAContent

• BrightScope took public domain data, but rather than simply selling it as sales leads like so many others, it flipped this data to make a useful and valuable benchmarking product that helps companies and their employees compare the quality and performance of their 401(k) plans.
• DemandBase was billed the “iTunes store of business contacts,” aggregating data from a number of reputable data providers, adding several layers of value including prospect scoring, and allowing user to buy just the number of records they needed – no need to buy access to the entire database.
• WAND sold a database publishing platform but with two unique twists: clients add listings and sell enhancements in their own markets, creating a vertical market online directory that also becomes part of WAND’s global directory. And to add a further level of value, all companies were coded against a sophisticated product/service taxonomy developed by WAND.

 What this session has come to underscore is the pace of change and innovation. It is also known as our “open the kimono” session, where the top executives from past InfoCommerce Model of Excellence companies review both the intervening years since they received their recognition, and their entire company history to answer some of these burning questions:

• Is the product you initially came to market with the same one you are offering now and if not, what changed and why?
• Just how easy or hard is it for an online start-up to compete with legacy print publishers and/or create entirely new product categories?
• How has your mix of revenue sources changed over the years?  Is it much the same as at launch or have you found the mix is dramatically different from first envisioned?
• As you built your business, did you discover unexpected revenue opportunities? If yes, did you pursue them, are they material to your revenues now, and what are the trade-offs involved in being opportunistic? 
• What kinds of curveballs did you encounter along the way, and how did you deal with them?
• What are the most important “lessons learned” you can draw out of your years at this venture?
• What were the easiest aspects of launching your business and what were the hardest?
• Could you start the same business you have now from scratch in 2013, or are things too competitive, too developed, too risky, etc.?
• What’s your advice to both start-up entrepreneurs and established companies looking to launch new products in the near future?

What we’re interested in bringing out in this session is not just “what went right” but what went wrong, what didn’t pan out, what turned out surprisingly (either good or bad), how your business has evolved since it was started. Our goal is to leave the audience with useful insights and lessons they can apply to their businesses and new product launches.

During DataContent 2013, you will also have a chance to meet the 2013 class of the Models of Excellence program, network and have some fun at our annual Models of Excellence Networking dinner held at Cuba Libre.

Register Now

Russell Perkins, ICG

Post by: Russell Perkins, ICG

In a speech at the D2 Digital Dialogue conference yesterday, a top Macy’s marketing executive, in a true “I’m mad as hell and I’m not going to take it anymore” moment, made the following statement:

“Consumers are worried about our use of data, but they’re pissed if I don’t deliver relevance. … How am I supposed to deliver relevance and magically deliver what they want if I don’t look at the data?”

This question speaks directly to the larger issues facing the publishing industry today: how to make money in a world where today’s consumer wants everything … and nothing. Consumers want their content free of charge, free of advertising and free of tracking. And what do content providers get in return for all this freedom? Well, freedom from revenue.

Read more here

Russell Perkins and the InfoCommerce Group have partnered with the SIIA to present DataContent 2013, October 15-17, in Philadelphia. Over two days, teams from media, publishing and information services companies will learn how to turn data into successful new data products.

Early-bird registration ends TODAY. To save $300 on your DataContent 2013 registration.
To register and receive your Early-bird Discount, please register at: www.siia.net/datacontent/2013/register.asp

For your convenience, here are other relevant links to learn about the event:

• Website: www.siia.net/datacontent/2013/.asp
• Schedule: www.siia.net/datacontent/2013/schedule.asp
• Speakers: www.siia.net/datacontent/2013/speakers.asp
• Models of Excellence: www.siia.net/datacontent/2013/awards.asp 
• One-to-One Business Connection Meetings: www.siia.net/datacontent/2013/BusinessConnections.asp

On behalf of everyone at the SIIA and the InfoCommerce Group, we hope to see you in October!

Can the art of the deal be turned into the science of the deal?

Neal Goldman has raised nearly $90 million to prove it can be done and his newly minted company, Relationship Science is off to a fast start. Debuting less than a year ago, it has already built a database of almost 2.5 million influential professionals at over 1 million organizations, and already has landed 150+ clients. During The Science of the Deal session at the DataContent 2013 conference, that will take place 15-17 October, Neal will describe his philosophy and his methodology and convince you why and how Relationship Science is redefining the culture of business development.

Relying on 500+ employees and 30 patent pending technologies, the company compiles deep handcrafted data sets and then uses analytics to map paths among people and organizations to pinpoint a connection that users didn’t know they had. 

• Neal Goldman, Chairman & CEO, Relationship Science. Neal is Chairman and Chief Executive Officer at Relationship Science (RelSci). Previously, Neal was the founder, Chairman and Chief Executive Officer of Capital IQ, Inc. until its sale to McGraw]Hill/Standard & Poor’s, and prior thereto a banker in the Mergers & Acquisitions Group at Lehman Brothers. Neal is a Young Global Leader at the World Economic Forum, a Henry Crown Fellow at the Aspen Institute, a Member at the Council on Foreign Relations, a member of the Young Presidents Organization and a board member of Hatzalah and the Jerusalem Foundation. Neal received a B.A. from the University of Pennsylvania and an M.B.A. from Columbia Business School where he has also served as an Adjunct Faculty Member.

Learn more about Relationship Science and their innovative business development culture by attending DataContent 2013. Early bird registration rates expire on September 9th so register today.

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During the Private Company Data: Doable? Usable? Credible? session at DataContent 2013 conference, taking place October 15-17 in Philadelphia, find out from those who go where most fear to tread, creating and maintaining private company data, what the current best practices are, what the quality and timeliness standards are. Understand what the challenges are in collecting data that is almost impossible to find, how they monetize it, and how they differentiate themselves in the marketplace.  Then judge for yourself whether this data is worth leveraging in your business.  

Speakers:

• Michael Bird, President, NetProspex. Michael has over 20 years building high performance organizations across the electronic publishing and social media industries. Prior to NetProspex, Michael was the SVP of Sales and Business Development and a member of the executive team at the social media and engagement marketing pioneer, BzzAgent. Michael is a frequent speaker at industry conferences, quoted often in the business press and has been a regular guest on multiple Fox Business News programs.
• Sam Hamadeh, Founder & CEO, PrivCo. Sam is a veteran media entrepreneur, corporate attorney, and financial expert based in New York. In 1997 Sam co-founded VAULT.com, the web’s leading career information website, upon graduation from the Wharton School and University of Pennsylvania Law School. In 2009, Sam then founded the leading private company financial data provider PrivCo and has since served as PrivCo’s Chief Executive Officer.
• Eric Irani, Associate, S&P Capital IQ, Eric Irani is a Senior Financial Content Specialist for S&P Capital IQ. The Content Organization represents the content capability across S&P Capital IQ that provides high quality and timely content and overall content support to internal and external customers. The subject matter expertise of the content organization execute and implement new ideas and initiatives to continuously improve the value of products and services through the introduction or integration of new content.

If you are interested in joining the conference, register now to save your spot. Our Early-Bird rates expire September 9th.

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Big data and mind-boggling technological advances are inspiring data producers to capture and tame data in ways we have never seen before or thought possible. During the Measuring the Unmeasured session at DataContent 2013, taking place October 15-17, you will have an opportunity to learn from four companies that have created new benchmarking products. Together they will help you to look at data in an entirely new way for your company:

• •  John Crimmins, VP of Strategy for RetailNext will describe how RetailNext turns in-store behavior into data by tracking shoppers through their cellphones. It then turns this data on many millions of shopping trips into intelligence retailers can use to gauge their individual performance as well as track broader shopping patterns, conversion, and average transaction value. 
  • John Ernsberger, Co-founder, of Stella Service will discuss how Stella Service, one of this year’s Models of Excellence, rates online customer service by paying thousands of mystery shoppers daily to buy items from online retailers, call customer service teams, and ask questions; then return products. Their detailed notes are converted into a database and diagnostics tool online retailers use to continually monitor how they stack up, and get early warning of where improvement is needed.  
  • John Lawler, Chief Executive Officer of Buyers Lab will explain how Buyers Lab provides a different type of hands-on data. For more than 50 years it has run over 15,000 digital imaging products through their paces at their US and UK labs. The results of this testing are relied on for purchasing decisions, product development, competitive positioning and, sales and marketing support.
  • Mark Piening, Founder & CEO of Circle Media will show how Circle Media puts metrics around the driving force in marketing today–experiences. It measures the impact of sponsored events using what it calls “Even Performance Index”–a single number that tells what degree of cultural splash a particular event creates, and in essence, reducing buzz to a number.     

RetailNext, Stella Service, Buyers Lab, and Circle Media are only one segment of our powerful line-up at DataContent 2013. Throughout the content you will hear from data thought-leaders who know that data is different–it has its own application, business, content, and distribution processes. At DataContent 2013, we’ll examine them all and identify best practices and trends, providing you with an insider’s view of what’s working and where things are heading. Combined with great networking and our Models of Excellence showcase, DataContent 2013 is the place to be!

Our super-early bird promotion ends July 31 so register now to reserve your spot and save $600 on conference registration. When you register, enter the promotion code DCSEB in the shopping cart to receive your super-early bird savings.

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Post by:

There is a cool new app out of Denmark called Vivino, that besides being just plain useful, also offers a great working example of mobile visual interaction with database content. The heart of the technology is image recognition software that can match the photograph of a wine label to Vivino’s standing database of over 450,000 wine label images.

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Also a big thank you to Information Evolution, Inc. (IEI) and Howard-Sloan-Koller Group for sponsoring DataContent 2013:
Information Evolution, Inc. (IEI) is a full-service database maintenance outsourcing firm. IEI serves customers primarily via the design and implementation of complex proprietary data management processes and the training of dedicated teams to handle those processes.
Howard-Sloan-Koller Group is a boutique executive search and consulting firm that specializes exclusively on identifying, attracting and recruiting senior talent for Media, Advertising, Information Services and Technology businesses. For more than 30 years, companies have repeatedly turned to HSK as a source of talent, industry intelligence and perspective.

Sponsorship packages are still available here.  DataContent regularly attracts 250+ c-level publishing executives, entrepreneurs, bankers, private equity groups and advisory companies looking for a straight talk on data business. By sponsoring the event you will put forth your support of the big data movement and strengthen your brand image in front of a targeted audience. To learn more about the sponsorship opportunity, please contact Claudia Flowers.