How Cortera is Mobilizing Communities to Create Intelligent Networks

Jim Swift, President & CEO, Cortera

Jim Swift, President & CEO, Cortera, and opening keynote at DataContent, understands connection. He knows business is personal, and that risk management is not just data scores. Cortera is built on his vision of bringing the power of community to the commercial credit market so that credit ratings reflect the experiences that we all have with the businesses we interact with. He has built a place where the voice of small business can be heard, and at DataContent 2012 you’ll see how his “wisdom of the crowds” driven business works and why it’s giving industry incumbents a good run for the money.
During his keynote participants will learn:

  • How community-based information has transformed industries and served as a valuable intelligence base for analytics.
  • How community information asset development & usage are evolving as technology and communication advancements change the world around us.
  • The factors in building momentum in the community.
  • What future community-based assets will look like and achieve.

According to Jim, “these are exciting times to be a data geek. We’ve seen advances in computing power and communication that have enabled the creation, collection and dissemination of vast amounts of data. Now I think we will see an acceleration in innovation around analytics, where the data will enable interesting new solutions to old problems.”

For more information on this keynote, and DataContent 2012 visit the conference schedule.

Attend DataContent Oct. 9-11, 2012
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Meet Data Publisher Eric Jackson.

Meet a combative data publisher, Eric Jackson.  

Eric Jackson, CEO & Co-Founder, CapLinked

Eric Jackson, CEO & Co-Founder, CapLinked

As PayPal’s head of marketing from 1999 to 2004, Eric was a leading champion of that company’s mission to overhaul global currency markets. On this quest to make Internet history Eric had to combat the dot-com bust,  hordes of government regulators,

trial lawyers, and organized crime rings, and wage a fierce and ultimately losing battle with eBay – all of which he documented in the riveting The Pay Pal Wars: Battles with eBay, the Media, the Mafia and the Rest of Planet Earth.  

After this, Eric was battle tested and ready to enter the investment arena on the side of the David’s. His mission was to arm them with the same capability to raise and manage funds as the Goliaths. His startup, CapLinked, matches up entrepreneurs with private investors and provides them with a secure “deal room” to post news and updates on their startups. But its real power, and the reason it has garnered a 2012 InfoCommerce Model of Excellence,  is in marrying the transactional benefits of a marketplace with workflow tools that keep marketplace participants active and engaged.

We’re happy Eric didn’t put up a fight to join the Making Markets session. In fact, he’s eager to tell you how he is building not just a diy investor relations vehicle and marketplace for the deal ecosystem, but a community which contains all the innovation, drive, competitiveness, and perseverance needed to create the economic powerhouses of the future.        

Join Eric and close to 200 data producers gathering at DataContent to explore the intersection of Data, Communities, and Markets.

At DataContent, you’ll get a clear understanding of where data fits in your future. Most importantly, you’ll leave with an understanding of the trends that are the most profitable AND the contacts and know-how to incorporate them into your own business.

Our sessions go beyond the data hype—we’re assembling the people advancing, transforming, and disrupting the industry to give you straight talk on why the data business is the hottest segment of the information industry and why it will continue to grow.

Sentimental Journey

 We are excited about our partnership with the InfoCommerce Group to produce DataContent 2012, coming up October 9-11 in Philadelphia. Below is a blog post by Russ Perkins the founder of InfoCommerce Group. As we lead up to the conference, we will be highlighting posts from his blog which focus on the issues and topics we will be discussing at DataContent 2012. Enjoy!

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Sentiment analysis represents a real opportunity for many data publishers to add new, high-value, proprietary and even real-time insight to their data products. But it has inherent strengths and weaknesses you need to appreciate…Read more.

Meet data publisher Jeff Cutler

Meet a health focused data publisher, Jeff Cutler.

Jeff Cutler, EVP & General Manager, Vitals

Jeff will be speaking at DataContent, and his mission is to explain how secondary data is becoming a big deal at Vitals, and how you can find robust new data products you might not realize you have.

The vital signs are robust for Vitals, which is a great example of infocommerce – it’s built a proprietary collection of data, uses it to address the needs of a key vertical and is developing multiple lines of business that span B2C and B2B. And Jeff has helped guide it all.

Launched in 2006 and ranked among the top of Inc. 500’s 2011 list, the company has found continued success in providing tools consumers use to control their healthcare. It’s site provides a foundation for “opinion donors” to reveal what’s important to them, and the more they use the site, the more comprehensive the information becomes. The result is that Vitals has amassed the largest extant collection of over 2 million ratings and reviews of doctors that it is now analyzing to create customized data sets and infographics. As a result, the company has become the go-to source for industry intelligence on the quality of medical services and patient attitudes towards specific treatments.

In his session, Analytics for Answers, Jeff will fill you in on how Vitals is using analytics to carve out a niche as a “Patient Empowerment” business, and how you can carve out a central market position by unleashing the power of the data you already have.

Join Jeff and close to 200 data producers gathering at DataContent to explore the intersection of Data, Communities, and Markets.

At DataContent, you’ll get a clear understanding of where data fits in your future. Most importantly, you’ll leave with an understanding of the trends that are the most profitable AND the contacts and know-how to incorporate them into your own business.

Our sessions go beyond the data hype—we’re assembling the people advancing, transforming, and disrupting the industry to give you straight talk on why the data business is the hottest segment of the information industry and why it will continue to grow.

Attend DataContent Oct. 9-11, 2012
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Meet data publisher, Frank Russo.

Meet patriotic data publisher, Frank Russo.

Frank Russo, fabrciating.com

Frank will be speaking at DataContent, and his  mission  is to explain how the next generation of marketplaces can be the backbones for entire industries.  He’s proving it with his new launch, Fabricating.com, which is a simple to use online marketplace for highly complex machinery. While the suppliers are small companies with diverse specialties, they are all located in the U.S. This gives the company a clear focus, high purpose and a solid business model.

Fabricating.com’s SourceNow marketplace helps U.S. suppliers fill their pipelines, and buyers build a U.S. supplier network. It streamlines and manages the complexities of sourcing custom-made parts with multi-line RFQs, comprehensive supplier profiles, and tools needed by engineers and purchasing professionals to carve out next-gen supplier networks that, according to Frank, will stimulate the economy and re- energize our nation of makers.

We’ve asked Frank to address not only one of our main conference themes, but also fill you in on some of the hottest trends in data, including analytics and lead gen, so you can you make your data work harder and smarter so you become indispensable to their businesses.

“The recent flap over the outsourcing of US Olympic team uniforms to Chinese manufacturers was echoed in a survey by the Alliance for American Manufacturing, which reported that the vast majority of respondents say that manufacturing is the key to America’s strength and bringing manufacturing back to the US should be a national priority.

At fabrciating.com we’re taking a positive step in that direction by making sure that OEM manufacturers have critical data necessary to not only identify US-based contract manufacturers but to assess their capability and capacity, quickly and easily, and to enable the complex communication necessary to specify custom manufactured parts and components so that more of the manufacturing needs of the US can be done by the US.”

Join Frank, and close to 200 data producers gathering at DataContent to explore the intersection of Data, Communities, and Markets.

At DataContent, you’ll get a clear understanding of where data fits in your future. Most importantly, you’ll leave with an understanding of the trends that are the most profitable AND the contacts and know-how to incorporate them into your own business.

Our sessions go beyond the data hype—we’re assembling the people advancing, transforming, and disrupting the industry to give you straight talk on why the data business is the hottest segment of the information industry and why it will continue to grow.

Attend DataContent Oct. 9-11, 2012

Register today

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Serial Entrepreneur Jim Fowler to Speak at DataContent

Meet a well-armed data publisher, Jim Fowler of InfoArmy.

A two-time winner of the InfoCommerce Model of Excellence, Jim will be speaking at DataContent. His mission will be to explain how he plans to use InfoArmy to revolutionize market research just as successfully as he revolutionized lead generation with Jigsaw.

Jim has joined our Excellence in Action session, during which he’ll take us behind the lines of his new launch to show how he’s building a global network of independent researchers to develop and regularly update detailed competitive intelligence reports on every strategically important company on the planet, and in multiple languages.

Jim will also explain how crowdsourced competitive intelligence can take public data well beyond a simple aggregation effort. What sets InfoArmy apart is both its tweaks to the traditional crowd-source model, and the depth and currency of the information it is collecting, and Jim can’t wait to tell you all about it.

Jim Fowler, Founder & CEO, InfoArmy

“Currently, if you want to learn about the competitive landscape for a particular company you must do it yourself. With an InfoArmy competitive intelligence report, however, you can learn in 2 minutes what would have taken 2 days to find on your own.  Simply pull out your iPad as you walk to a meeting or pick up a client phone call and quickly drill down to exactly the information you need. We believe this ability will be invaluable to a wide range of professionals, including financial services firms, executives, and marketing teams.

Other company profiles are often static, whereas InfoArmy reports are updated every quarter. This change in the data is one of the things that makes our reports so valuable because it allows for trend analysis on everything from leadership changes to revenue estimates to website design.

We also understand that data is far more useful when seen in context. InfoArmy reports present the company in the context of its competitive landscape. Our reports pull data from the reports of competitors and allow for direct and immediate comparison. The reports are each created by a team of two researchers, and all of the data are hand-collected and hand-verified.

Our model of crowdsourced competitive intelligence is brand new, and our ambitious goal is to cover every strategically important company on the planet, in multiple languages. In doing so, we aim to recruit an army of disciplined researchers who are able to make a living by creating reports.”

Join Jim and close to 200 data producers gathering at DataContent to explore the intersection of Data, Communities, and Markets.

Our sessions go beyond the data hype—we’re assembling the people advancing, transforming, and disrupting the industry to give you straight talk on why the data business is the hottest segment of the information industry and why it will continue to grow.

At DataContent, you’ll get a clear understanding of where data fits in your future. Most importantly, you’ll leave with an understanding of the trends that are the most profitable AND the contacts and know-how to incorporate them into your own business.

Attend DataContent Oct. 9-11, 2012
Register today

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Meet DataContent 2012 Speaker Gordon Anderson

Gordon Anderson

Gordon Anderson, VP, Content, InsideView

Meet a very well-connected data publisher, Gordon Anderson of InsideView.

Gordon will be speaking at DataContent and his mission there will be to show you how to turn data into intelligence. He’ll also explain how making your customers smarter can really pay off.

In the Knowing What You Don’t Know session, Gordon will explain how InsideView is turning the tsunami of online data into analysis that salespeople use to identify and connect to the most relevant prospects at the precise moment when their product or service is needed.

We’ve asked Gordon to be sure to explain how 25,000 different content sources, including social media and traditional editorial sources, are turned into real-time intelligent data that makes salespeople look – and work – a lot smarter.

“The opportunities presented by the rise of Big Data are both vast and inexorable. But for all the chatter about zettabytes and petabytes, Hadoop and Hive, an obvious fact is often overlooked: Bad data doesn’t become good just by becoming Big. As processing information becomes easier and cheaper, data accuracy will become more difficult and more valuable.

In fact, the same factors that have led to the rise of Big Data are also accelerating the pace of data decay. As the capacity of systems to process data expands, the range of data that is processed will grow in lockstep. At every point in that cycle, errors in the underlying content sets will be magnified.

The challenge of Big Data, then, is not just to harness greater processing power, but also to address the limitations and deficiencies of content creation and maintenance. The challenge of Big Data, in other words, is a question of Right and Wrong.”

Join Gordon and close to 200 data producers gathering at DataContent to explore the intersection of Data, Communities, and Markets.

Our sessions go beyond the data hype—we’re assembling the people advancing, transforming, and disrupting the industry to give you straight talk on why the data business is the hottest segment of the information industry and why it will continue to grow.

At DataContent, you’ll get a clear understanding of where data fits in your future. Most importantly, you’ll leave with an understanding of the trends that are the most profitable AND the contacts and know-how to incorporate them into your own business.

Attend DataContent Oct. 9-11, 2012
Register today

Quick Links:
DataContent Home
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