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A New SIIA Member Interview with: Information Evolution, Inc.

June 18, 2013 By

SIIA annouces a new addition to their Content Division Members List: Information Evolution, Inc.

The following interview between new SIIA Member Matt Manning, President of Information Evolution, Inc. and Kathy Greenler Sexton,VP & GM of the SIIA Content Division, outlines how Information Evolution, Inc. is helping information businesses keep the cost of maintaining their databases as low as possible.

Matt Manning, President of Information Evolution, Inc.

 

 

 

 

 

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Kathy: What does Information Evolution, Inc. do?

Matt: Information Evolution helps information businesses keep the cost of maintaining their databases as low as possible through a combination of services including dedicated telephone verification and surveying teams, experienced Internet researchers and data analysts, managed crowdsourcing, and custom process reengineering, including the integration of cutting edge technology solutions.

Kathy: What Types of Companies (If any) do you look to partner with?

Matt: Our partners are specialized technology firms with breakthrough products that speed data processing efforts and decrease costs. We also like to think of our relationships with all of our customers as being partnerships, and we structure our relationships to be flexible and responsive. This approach is especially valuable to startups and other firms who are blazing new trails and need to turn on a dime as they shape and tweak these new services.   

Kathy: Who Does your Company Sell to?

Matt: Companies whose primary products are information, specifically data. Our clients have included firms such as Reed Business Information, Sage Publications, and R.R. Donnelly.

Kathy: What is Unique about what you do?

Matt: We’re versatile. We can handle data supply chains from end to end, starting with the initial database design through the delivery to the end user, or we can take care of specific segments within a given data supply chain. Each of our clients gets a tailored combination of IEI resources that acts as an extension of their in-house teams. IEI also uses both automated and human resources both for data collection and QC processes, creating a unique combination of checks and balances that ensure a high-quality results. Our white paper, Poka Yoke Processes and Database Quality explains some of our automated QC solutions.

Kathy: Tell me about some unique challenges you have in your business and how you go about solving them.

Matt: We have been asked to reinvent several longstanding, well-established data management processes. Every time, we start with a blank slate and three simultaneous goals: reduce costs; improve and deepen data value; and, increase throughput speeds. More often than not, the process of “pushing the envelope” to achieve our “better, cheaper, faster” goals has led us to the discovery of new methodologies that can be applied to a variety of data projects.

Kathy: Any new or recent news you would like to announce?

Matt: We recently announced a partnership with the cloud-based data discovery firm Enlyton that offers a compelling alternative to other search and discovery technology providers.

Kathy: What do you see as the biggest trends in the industry the next 12-18 months?

Matt: The development of hybrid approaches to data processing that involve crowdsourcing, machine-driven processes, and in-house human resources working seamlessly together is one of the most important trends we see right now, and one that we expect will continue in the near term. We also expect to see better products based on improved search and discovery tools. There will be more video in content products as well.

Kathy: What do you hope to get out of your SIIA membership?

Matt: We’re looking forward to mixing with more firms that are shaping the future of the information business.

Kathy: One thing the industry doesn’t know about you (personal item e.g. avid skier, etc. … ) or others in your company?

Matt: Matt Manning, President, and Daniel Hutton, Sales Director, are avid bikers. Kevin Dodds, Project Manager and managed crowdsourcing expert, is a professional musicians in his spare time, and is the author of a biography of Eddie Van Halen. Shyamali Ghosh, Chief Quality Officer, is fluent in French and German and has recently become interested in Southeast Asian languages.

Kathy: Twitter handle?

Matt: CJB_AUS

Kathy: Company URL?

Matt: http://www.informationevolution.com

Kathy: How best to contact you?

Matt: Email to info@informationevolution.com

 

Kathy Greenler Sexton is Vice President and General Manager for the SIIA Content Division.

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People Power

June 10, 2013 By

Russell Perkins, ICG

Post by: Russell Perkins, ICG

There was news this week about the formation of Bloomberg Beta, a new venture capital fund sponsored by data company Bloomberg LP. One of Bloomberg Beta’s early investments is a company called Newsle, that will alert you whenever someone you specify (a friend or colleague) is in the news.

This is a tough nut to crack. Searching thousands of news sources and trying to determine if the John Smith mentioned in an article is the same John Smith of interest to you is a complex undertaking. But what really intrigued me is that those who have written about Newsle see another major problem that the company faces: lack of activity. Think about it. If you import your list of Facebook friends (something Newsle encourages you to do), the chances of any of them appearing in news stories is pretty low. That means most people will sign up for Newsle and nothing will happen, not because Newsle isn’t working, but because there is no news to report.

But what if Newsle flipped its model? Instead of serving individuals who for the most part have small lists of mostly boring contacts, why not hook up with commercial data publishers, many of whom have tens and even hundreds of thousands of contacts in their databases?

Read more here

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Learn more about Data and Content  through the following activities and upcoming events:

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DataContent 2013: Save the Date October 15-17, 2013

May 23, 2013 By

Data Content 2013 - Data is Destiny -

Though data is destiny, success is far from inevitable. It’s easy to see that there are huge opportunities in data, but it’s hard to assess them and turn them into successful new data products. That’s because data is different: it has its own application, business, content and distribution processes. At DataContent13, October 15-17 in Philadelphia, we’ll examine them all  and identify best practices and trends, providing you with an insider’s view of what’s working and where things are heading.

We’ll also showcase the Models of Excellence, our picks for the year’s top data products, ones that exhibit both innovation and mastery. Many are produced by young, emerging companies you’ll want to learn more about and do business with. We’ll provide quick analysis of each to point out  new and replicable ways of applying ever-more powerful technologies to capture and monetize data in ways never before possible.

DataContent is the industry’s leading conference giving publishers an in-depth look at new ideas, new companies, and new business models that are redefining business information. By sponsoring you will put forth your support of the big data movement. Various sponsorship packages are available here.

The DataContent 2013 conference is the one must-attend event for this year for entities in the information and data business.

REGISTER NOW

List of Speakers who were confirmed:

  • Jeanette Horan, Chief Information Officer, IBM
  • Michael Bird, President, NetProspex
  • Minal Bopaiah, Editor, Subscription Site Insider
  • Keith Cooper, CEO, Connotate
  • Russell Glass, CEO & Co-founder, Bizo
  • Kathy Greenler Sexton, VP and General Manager, Content Division, SIIA
  • Sam Hamadeh, Founder & CEO, PrivCo
  • Eric Irani, Associate, S&P Capital IQ
  • Vinit Khanna, Chairman of the Board, OKS Group
  • John Lawler, Chief Executive Officer, Buyers Lab
  • Matt Manning, President, Information Evolution
  • Gerry Mintz, Managing Partner, Percepta Partners
  • Russell Perkins, Founder & Managing Director, InfoCommerce Group Inc.

Full Speaker bios are available here.

SIIA and ICG are currently seeking speakers for the event. If you are interested in joining this list and speaking at the Data Content 2013. Please review the program and submit your request to speak before July 26.

APPLY TO SPEAK

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Learn more about Data and Content  through the following activities and upcoming events:

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Summary of Platform Publishing Webcast

May 3, 2013 By

The notion of platforms in business isn’t new: automakers and product makers realized the value some years ago, software developers adopted it, and most recently Amazon, Google, and Apple have built businesses around the concept.

During the Platform Publishing Webcast held on Wednesday, May 1st, Marc Strohlein, Principal at Agile Business Logic, discussed how to continuously create engaging and successful digital information products and what key ingredients should platform publishing include. He also demystified some seemingly arcane jargon and provided tools to start thinking about creating your own publishing platforms.

Marc Strohlein, Principal, Agile Business  Logic

 

 

 

The PowerPoint slides of the presentation are available here. The full recording of the Data Content Bootcamp session is available here.

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Dont miss these upcoming Content Technology & Platforms events:

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Google: An Unstable Platform

May 3, 2013 By

Russell Perkins, ICG

Post by: Russell Perkins, ICG

Google has evolved over the years, and consequently publishers need to evolve in their thinking towards Google. The term ”frenemy” was coined to summarize our confusion about how we should best interact with Google. The emerging reality seems to be that while Google can still bring benefit to all of us, it’s a mistake for any of us to depend on it.  

Read more here.

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LinkedIn: The B2B iTunes Store?

April 17, 2013 By

Post by: Russell Perkins, ICG

Although LinkedIn now benefits from lots of buzz and momentum, it needs to remain fresh in the eyes of users and give them a reason to interact with LinkedIn as frequently as possible, and to continue to deliver back some tangible value as well. LinkedIn thinks it can address all three of these requirements with content.

As Deep Nishar, the company’s SVP of Products and User Experience puts it:

“We believe LinkedIn can be the definitive professional publishing platform – where all professionals come to consume content and where publishers come to share their content.”

So is LinkedIn positioning itself to become sort of an iTunes for professional content?

Read more here.

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Learn more about Data and Content  through the following activities and upcoming events:

 

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Specialist Media Conference: British Library London April 24

April 12, 2013 By

During this one-day Conference:

  • Discover new ideas for your specialist consumer or B2B publishing business.
  • Hear case studies first hand from Future, Dennis, Immediate, IDG, Incisive plus independents innovating in subs, ads, events, communities and mobile.
  • Get answers to your questions from speakers and experts in panel Q&A’s, round table discussions, practical workshops and one-on-one consultations.
  • Celebrate with the 2013 Media Pioneer Award winners and network with senior specialist publishers.

SIIA and SIPA members can save £100 by using promo code SMPRB when they book online. To book tickets click here.

  • View the Conference Program here.
  • View the Speaker profiles here.
  • View the Delegate list here.

The SIIA Content and SIPA Divisions will also be co-hosting a London Chapter meeting dinner on April 23. Please contact Jennifer Hansen for details. 

 

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