DataContent

Measured Progress

July 20, 2012 By Jennifer Hansen

We are excited about our partnership with the InfoCommerce Group to produce DataContent 2012, coming up October 9-11 in Philadephia. Below is a blog post by Russ Perkins the founder of InfoCommerce Group. As we lead up to the conference, we will be highlighting posts from his blog which focus on the issues and topics we will be discussing at DataContent 2012. Enjoy!

_______________________________________________________________________________________________

Monitoring what’s going on with online start-ups is not only a great way for me to identify interesting new data-driven products and new market opportunities, it’s also a touchstone for assessing how the publishing industry is doing relative to the best and brightest online innovators. Here are just three recent examples, each interesting to me in a different way. Read more…

Share|

Filed Under: Content, DataContent, Uncategorized Tagged With: Data, datacontent, information, innovation, publishing, start-up

Meet DataContent 2012 Speaker Gordon Anderson

July 18, 2012 By Jennifer Hansen

Gordon Anderson, VP, Content, InsideView

Meet a very well-connected data publisher, Gordon Anderson of InsideView.

Gordon will be speaking at DataContent and his mission there will be to show you how to turn data into intelligence. He’ll also explain how making your customers smarter can really pay off.

In the Knowing What You Don’t Know session, Gordon will explain how InsideView is turning the tsunami of online data into analysis that salespeople use to identify and connect to the most relevant prospects at the precise moment when their product or service is needed.

We’ve asked Gordon to be sure to explain how 25,000 different content sources, including social media and traditional editorial sources, are turned into real-time intelligent data that makes salespeople look – and work – a lot smarter.

“The opportunities presented by the rise of Big Data are both vast and inexorable. But for all the chatter about zettabytes and petabytes, Hadoop and Hive, an obvious fact is often overlooked: Bad data doesn’t become good just by becoming Big. As processing information becomes easier and cheaper, data accuracy will become more difficult and more valuable.

In fact, the same factors that have led to the rise of Big Data are also accelerating the pace of data decay. As the capacity of systems to process data expands, the range of data that is processed will grow in lockstep. At every point in that cycle, errors in the underlying content sets will be magnified.

The challenge of Big Data, then, is not just to harness greater processing power, but also to address the limitations and deficiencies of content creation and maintenance. The challenge of Big Data, in other words, is a question of Right and Wrong.”

Join Gordon and close to 200 data producers gathering at DataContent to explore the intersection of Data, Communities, and Markets.

Our sessions go beyond the data hype—we’re assembling the people advancing, transforming, and disrupting the industry to give you straight talk on why the data business is the hottest segment of the information industry and why it will continue to grow.

At DataContent, you’ll get a clear understanding of where data fits in your future. Most importantly, you’ll leave with an understanding of the trends that are the most profitable AND the contacts and know-how to incorporate them into your own business.

Attend DataContent Oct. 9-11, 2012
Register today

Quick Links:
DataContent Home
Registration
Conference Program
Networking Opportunities
Speakers
Sponsors
Venue

Share|

Filed Under: Content, Content Events, Data Content, DataContent, Events Tagged With: Data, datacontent, Gordon Anderson, InsideView, intellegence

Google: Free Here, Paid There

June 1, 2012 By SIIA

We are excited about our partnership with the InfoCommerce Group to produce DataContent 2012, coming up October 9-11 in Philadephia. The conference will focus on discovering the next big thing in publishing: The intersection of Data, Community and Markets at DataContent 2012. If you don’t know him, Russ Perkins the founder of InfoCommerce Group, is one of the more thoughtful individuals in our industry on all things data. As we lead up to the conference, we will be highlighting posts from his blog which focus on the issues and topics we will be discussing at DataContent 2012. Enjoy!

Google: Free Here, Paid There

Google may be a lot of things, but it’s certainly not boring. Just this week in fact, it did several interesting revenue model back-flips, changing one product to free and making another one paid. Read more.

——————————————————————————–

Russell Perkins is Founder & Managing Director, InfoCommerce Group Inc. Russell has over 20 years experience in all facets of the database publishing industry. He is the author of Directory Publishing: A Practical Guide, which is now in its fifth edition, and InfoCommerce: Internet Strategies for Database Publishers.

Share|

Filed Under: Content, Content Events, Data Content, DataContent Tagged With: Content, Content Distribution Models, data content, datacontent, Search Engines

Search Engines: From Indexers to Distributors?

May 30, 2012 By SIIA

We are excited about our partnership with the InfoCommerce Group to produce DataContent 2012, coming up October 9-11 in Philadephia. The conference will focus on discovering the next big thing in publishing: The intersection of Data, Community and Markets at DataContent 2012. If you don’t know him, Russ Perkins the founder of InfoCommerce Group, is one of the more thoughtful individuals in our industry on all things data. As we lead up to the conference, we will be highlighting posts from his blog which focus on the issues and topics we will be discussing at DataContent 2012. Enjoy!

Search Engines: From Indexers to Distributors?

A New York Times article this week, entitled “From Search, to Fetch,” describes moves by both Google and Bing to get you to an answer faster. Called the “Knowledge Graph” by Google and “Snapshot” by Bing, you’ll find that searches for certain types of information will now bring you a highly summarized presentation of key facts without needing to click on any of the links shown in the search results. Read more.

Share|

Filed Under: Content, Content Events, Data Content, DataContent Tagged With: Content, data content, Data Indexers, datacontent, Search Engines

Big Data: A Long Way from Plug-and-Play

May 18, 2012 By Jennifer Hansen

We are excited about our partnership with the InfoCommerce Group to produce DataContent 2012, coming up October 9-11 in Philadephia. The conference will focus on discovering the next big thing in publishing: The intersection of Data, Community and Markets at DataContent 2012. As we lead up to the conference, we will be highlighting posts from the InfoCommerce Blog which focus on the issues and topics we will be discussing at DataContent 2012. Enjoy!

Big Data: A Long Way from Plug-and-Play by Nancy Ciliberti

One of the key markets for all the new big data analytics providers is marketers themselves, a group that should be a natural for turning deep customer insight into increased revenue. But are they ready?

Well, according to a study by Columbia Business School and the New York American Marketing Association, although nearly all (91 percent) of marketers value and want to make data driven decisions, 29 percent report that their marketing departments have “too little or no customer/consumer data.” Thirty nine percent of the marketers surveyed said their data is collected too infrequently and “not real-time enough.” Two in five marketers admit that they cannot turn their data into actionable insight and about an equal number (36%) report that they have “lots of customer data,” but “don’t know what to do with it.”

Measured Progress

Meet DataContent 2012 Speaker Gordon Anderson

Twitter and LinkedIn: It is Complicated!

Got Klout?

Google: Free Here, Paid There

Search Engines: From Indexers to Distributors?

Big Data: A Long Way from Plug-and-Play

About SIIA