SIIA at TCEA

Last week in Austin over 8,000 educators, district leaders, ed tech companies, and other industry insiders gathered at the 2013 TCEA conference.  With a busy show floor and sessions, the event was a great opportunity for the various groups to interact and connect.  Several SIIA members had booths on the show floor and many more were in attendance.  The show floor was busy and many members had productive and busy booths.

SIIA’s own Karen Billings was a featured speaker and hosted a session on the Vision K-20 project on Thursday, February 8th. This session focused on the development of the Vision K-20 goals and metrics as well as the results of the 2012 survey. The 2013 survey was launched on February 7th and educators in attendance were encouraged to participate in the sixth survey cycle.  This session also allowed SIIA to share valuable data with the TCEA community.

SIIA also hosted its member breakfast on Thursday February 8th and had a turnout of over 25 people who were able to hear about the latest SIIA initiatives, network and enjoy a hearty breakfast. The results of the 2011 Market Survey were presented and the attendees were given a chance to view the full report. Members are encouraged to participate in the 2012 iteration of the survey for a free copy of the report.  The breakfast also highlighted the launch of the Vision K-20 survey and encouraged companies to help us get the word out about the survey to educators.  Opportunities and upcoming events were also highlighted including the Ed Tech Government Forum and the Ed Tech Industry Summit. We hope to see you at the next SIIA member breakfast or event!


Lindsay HarmanLindsay Harman is Market and Policy Analyst for the SIIA Education Division.

What’s new in Common Core Standards & Assessments?

Common Core State Standards (CCSS) continue to be a core driver of educational policies and practice, including for education technology and digital learning. As the deadline inches closer, more decisions are being made, steps taken and information made available. To help SIIA members better track the details and trends, SIIA is launching a new series of monthly reports for SIIA members on the newest and most relevant information, aggregated and summarized.

Notable releases from the SIIA January 2013 report include new system framework guidelines and accommodation policies by the two assessment consortia. Also included are studies with data supporting implementation and recommendations to both developers and school districts as they create their plans for the transition to CCSS.

The SIIA monthly series will  contain information on both the major assessment organizations, Partnership for Assessment of Readiness for College and Careers (PARCC) and Smarter Balanced Assessment Consortium (SBAC), as well as on the standards definitions and implementation.  As information is released, it will be added as well, creating a one-stop resource for SIIA members working to ensure their products and services help meet education common core related needs.

Look for more updates by SIIA Education Policy in a month!

Meanwhile, SIIA members can review past SIIA webinars on CCSS, SBAC and PARCC, as well as register for SIIA’s Ed Tech Government Forum, April 9-11 in Washington, DC featuring several sessions addressing these issues.

 


Lindsay HarmanLindsay Harman is Market and Policy Analyst for the SIIA Education Division.

Hope for Ed Tech

On January 16th, DC Ed Tech and YEP DC (Young Education Professionals DC) cohosted an event entitled “Hype or Hope? An Exploration of Emerging Education Technologies” and attended by 80 educators, innovators, and members of the Washington, DC education and technology community. The panel of Dr. Elias Carayannis,  Abbey Goldstein, Laurel J. Horn (Special Education Teacher at Thurgood Marshall Academy), Kijana Mayfield, and Maura Marino discussed innovation and its purpose in education, debating the value of the much maligned and praised role of technology in education. The presentations that followed showed exactly how the innovation was being implemented.

The panelists generally agreed that technology is not a “fad” for education, and as an industry it is important to show how to successfully implement new technologies and methods in schools. Technology is not going away and has a real opportunity to revolutionize education; however it should not be implemented solely because it is technology, but to solve a problem.

There are many problems and struggles in education that would benefit from new solutions, but applying an innovative technology just because it is innovative is generally ineffective. The teacher on the panel mentioned several instances where she was asked to utilize something just because it was new and innovative and it didn’t work. However there were other instances where technology had simplified classroom procedures or created solutions for teaching and learning difficulties. Ms. Horn’s examples of successful technology implementation included the use of Mimio boards, Kindles (used for the reading impaired) and blended school software like Education Elements.

Presentations by DC-based companies Naviance, AlwaysPrepped, LearnZillion, and SchoolForce capped off the evening. These four show-and-tell style presentations gave an opportunity for companies to show off their products to the gathered crowd of education industry enthusiasts. Several of the presentation/discussions allowed teachers and developers the opportunity to interact and understand the role of each in the classroom. Some of the presenters were in fact teachers previously and had developed their products to solve a need within their own classrooms; LearnZillion was created by a principal at a DC school looking to solve communication problems between classroom and the home.

So, is Ed Tech hype or hope? SIIA members say hope, but the key is solving educational problems and making products that teachers and schools need and can use. For the past five years SIIA has run an Innovation Incubator Program that reviews many applicants like those companies who presented at the Hype or Hope event. We see many great products that give hope to students struggling to learn and the industry at large.  Look for the new innovations we find at our Ed Tech Industry Summit in May!


Lindsay HarmanLindsay Harman is Market and Policy Analyst for the SIIA Education Division.

SIIA Announces Innovation Incubator Award Winners

SIIA’s Education Division showcased some of the leading growth companies in the education technology market and recognized the best among them as part of the Innovation Incubator program at the 12th annual Ed Tech Business Forum, held Nov. 26 and 27 at the McGraw Hill Conference Center in New York.

The award winners are:

  • Clever received top-votes as Most Innovative and Most Likely to Succeed
  • Mathalicious received first runner-up for Most Innovative and Most Likely to Succeed
  • Classroom, Inc. has the distinction of receiving the first-ever Educator’s Choice Award

More than 75 applicants were assessed for the Innovation Incubator program on a broad range of criteria, including the education focus, end-user impact, market need for the innovation, representation of K-12/postsecondary market levels, and the level of originality and innovation. Twelve participants and one alternate were selected for the program, and six were elected as finalists in the program.

Other finalists include:

SIIA’s Innovation Incubator program identifies and supports entrepreneurs in their development and distribution of innovative learning technologies. The program began in 2006 and has provided incubation for dozens of successful products and companies in their efforts to improve education through the use of software, digital content and related technologies.


Tracy Carlin is a Communications and Public Policy Intern at SIIA. She is also a first year graduate student at Georgetown University’s Communication, Culture and Technology program where she focuses on intersections in education, video games and gender.

Big Data and Educational Technology

Guest post by Owen Lawlor, Hadoop/MPP Data Science, Social and Strategic Technology Advisor, Victory Productions.

When we look back at 2013 and the seismic shifts in education taking place we identify that there will be not one but 3 major trend confluences taking place transforming EdTech: (1) big data (2) the consumerization of IT and (3) the democratization of data.

Seemingly in the past 12 months, you could not visit an airport newsstand, tech news site or blog that has been untouched by the headlines, hype and hyperbole surrounding Big data and its seemingly magical powers to transform all our lives.
Now there is: Big data in Healthcare, big data in Social Systems, big data in Science, big data in Traffic Systems and big data in City Planning Management. In fact, there IS a lot of hype surrounding big data, but is this just where we are the technology adoption cycle or is it really something more?

Gartner Group recently estimated big data spending over the next 5 years to equal nearly a quarter TRILLION dollars. Clearly some very serious commercial and industrial applications are seeing immediate and rewarding returns on investment within big data. Data also is growing exponentially driven by all the new unstructured social, video, logging and sensor data. We now create more data in 2 DAYS than was created from the dawn of civilization up until 2003! Entire industries are now converging with that data like never before and by 2020 most consumers will expect and even demand that big data inform nearly everything they consume and do.

The opportunities to capitalize on this data are also growing. But what about education? Does big data have any application in EdTech? Having personally led and participated in multiple big data projects for close to five years now, ranging from creating solutions like intelligent multi-dimensional search systems, social system analytics, dynamic big data visualization, corporate virtual systems integration and various government programs, the answer resoundingly is “YES”!

The next generation of apps will have big data embedded within them as consumers increasingly expect and demand customization for their specific usage and individualized needs. Think beyond “Siri” here. There not only is a place for big data in education, it may actually be one of the most interesting and socially valuable big data applications of all, and possibly even an essential step to make it feasible to meet the new Common Core requirements.

When we do look back on 2012 and the seismic shifts taking place in EdTech the single most exciting capability in our estimation is that integrating big data analytics and capabilities to create a more efficient, more focused and more meaningful learning space for all education system stakeholders.

On its own, big data is certainly an exciting opportunity to be seized upon. When it is combined with the advent of the consumerization of technology via mobile and tablet computing growth exploding and bringing with it interesting evidentiary improvements in student outcomes through increasingly numerous studies, the opportunities to leverage what that data can do for us expand geometrically. The opportunity to have portable technology that ties in with big data back-ends provides a dramatically synergistic potential combination.

Now with the consolidation of textbooks into iPad iBooks, tablet and portable devices and the commensurate cost savings drivers associated to help push district and state spending downwards, vast new opportunities in this new digital form factor to provide rich media, interactivity and embedded assessment that the digital natives expect. All served up to them in with specificity and relevance. A customized learning experience is now available.

Content can now interact with the learner, providing both a more interesting, meaningful and targeted experience as well as providing useful automated and scaffolded intervention. Sequence and timing data can provide useful logging trails that can provide recommendation engines with the data logs that can be analyzed to provide more targeted and real-time intervention to engage and improve student outcomes.

As good as some of these systems might become, the “final mile” is the critical democratization of that data to the teachers and students themselves. Being able to provide platforms that enable teachers inside the classroom to focus their intervention efforts and to be able to visualize and respond in intuitive, clear and actionable ways where their teaching could be most actionable and effective. To provide important views and response paths to this performance data to teachers on students who may be requiring intervention, in specific areas in real-time, aligned with learning standards can help them dramatically save them time and provide help to those who need it most, at the optimal time they need it. It can help identify when students are bored, and help provide adaptive paths to engage and challenge them. It can potentially identify when a teacher may want to look at how they are teaching and relate that methodology for their given desired outcome, all framed within the new national standards.

Pushing actionable relevant data down to the end users in a form that is understandable, actionable and pedagogically sound when they need it is truly revolutionary. At the end of the day the confluence of the three very powerful technology drivers in our lifetimes that, while on their own are quite impressive, but when converged provide the singular opportunity to dramatically improve learning outcomes in very clear and distinct ways.

We see the potential of these technologies applied to the very real problems of improving STEM learning, learning customization and national competitiveness on the very near term horizon. Being able to use data to predict and improve student outcomes may indeed even be one of the most powerful opportunities for the education system to help regain global competitiveness, drive job growth and help balance the skills deficit.

Feel free to email me with your thoughts!

Seismic Shifts in Education: How and Why

Guest Post By Susan Littlewood, Director of Marketing & Sales, Victory Productions

What is the primary cause of the seismic shifts in education? All indicators point to the increased capabilities and availability of digital technology. Technology is performing the role of the great disruptor. It is an unsettling force in tradition-bound classrooms and schools.

It was only a decade ago that college publishers began using electronic tagging to speed up the production of printer-ready files. They began making their texts available electronically as PDFs and now are offering texts as interactive EPUB3.

Now the trend toward electronic books has reached high school and elementary schools. Heavy backpacks and book bags are being replaced by mobile devices, which are lightweight, increasingly inexpensive, and cool. Digital tablets and phones have entered the classroom opening new avenues for students to interact with the content they are learning and collaborate with fellow students and teachers, inside and outside the classroom.

Technology has enabled Open Source content, which is available to students and teaching professionals at all levels for all study areas from kindergarten through grad-school. Lab and classroom activities, engaging games and simulations, professional development materials, test prep and assessment programs can all be downloaded free from the Web. Khan Academy has burst upon the education landscape offering individualized instruction to students wherever they are in the world. To date, Khan Academy has delivered more than 200 million lessons.

The New York Times’ Sunday, November 11, edition of Education Life published an article, The Year of the MOOC. MOOC translates to Massive Open Online Courses. These take traditional online college courses to a new level. They are free to students and may offer certificates of completion. Information is online for everyone.

Bandwidth controls the availability of online information in schools. E-readers and tablets proliferate propelling the need for expanded access to technology as it is used now and will be used in the future. Paying for necessary upgrades concerns technology directors who are confronted by property tax caps and the difficult economic landscape. Planning for the online administration of the PARCC and Smarter Balanced Assessment tests, which are being written now, has begun. Practice tests may be scheduled in 2014 with the actual tests being given in 2015. http://www.edweek.org/dd/articles/2012/10/29/560584inexchangeschoolsbandwidth_ap.html

Technology has made the Common Core State Standards (CCSS) possible. The 45 states that have accepted the CCSS will test students on their knowledge of content and their ability to apply that knowledge through higher-order thinking skills. http://www.corestandards.org/frequently-asked-questions

Assessment tests now include technology enhanced items. These are the preferred performance-based items that require far fewer of the traditional multiple-choice questions. The increased capabilities of scoring and scaling have enabled the assessment industry to become more efficient for teachers and their students.

Technology is changing the way teachers teach and students learn. Flipped classrooms is one change. It refers to an instructional structure that requires students to read or research a topic after school as homework. When in school they work with their teachers to apply what they learned the evening before. The teacher is now available to demonstrate concepts and uncover student misunderstandings until all students have a workable understanding of the content.

Technology has given us collaboration tools that can be used to teach teamwork as a skill. Students work together to solve problems and work on research and other kinds of projects. The mindset driving students to study alone to gain a competitive edge is being replaced by a culture of collaborative problem solving.

Individual instruction on a scale never possible before technology is becoming a reality.
Adaptive learning is made possible by the ability to collect and analyze a student’s work in real-time. In adaptive learning situations, technology takes on the role of the teacher. Lesson Management Systems (LMS) collect data, notify students as soon as an incorrect answer is entered, and sends prompts or remedial instruction. These highly individualized interventions provide instant feedback that students can act on immediately. The teacher’s role is transitioning from sage-on-the-stage to a facilitator.

Advances in Big Data and data visualization systems are now being applied to education. The systems assemble data into visual patterns and reassemble it into other unexpected patterns. The patterns can reveal creative ways to improve educational outcomes of students. Now a student’s cognitive growth can be tracked from birth through graduation and into the workplace. With complete and detailed records, kids will no longer have the ability to reinvent themselves as they progress from elementary, middle, high school, through college and the workplace. Their statistics precede them.

Big Data can also lay bare the effectiveness of teachers, schools, districts, and the educational systems of states. Their performance can be tracked, gauged, and judged. Salaries and ratings can be assigned on the basis of this data.

The power of technology is shaking up the quiet world of academia from kindergarten to university. This world has been traveling the same track since medieval times. Change opens the way to new business opportunities. This change is overdue.

CODiE Awards Judges: A Conversation with the Coordinator

Nominations have closed for the 2013 CODiE Awards, and I am definitely excited about the variety and caliber of products in this year’s program. I know our judges are looking forward to reviewing the products as well. Our first round review is the core of the CODiE Awards. It is also the portion of the program that gives me the most interaction with the judges and nominees. I am constantly in contact with both groups, ensuring that everyone has a great experience.

What is the first round review?

For the first round review, two judges review each product in each category. For example, products nominated in two categories will be assigned four judges. During this first round, judges participate in product demonstration s given by the nominees. Two options are available for the products demonstrations:

– Live product demonstration: Nominations walk through their product webinar-style with the judges participating as they do the walk-through

– Recorded product demonstration: Nominees may already have a video product demo that can be sent to the judges to watch.

We recommend that the nominees keep the demos to under an hour. If it is a live demo, remember to leave time for Q&A with the judges.

The first round review also includes product access. It’s beneficial for the judges to get a feel for the product on their own, as a supplement to the guided demo. Product access can happen in several forms, including temporary online login information or by sending the physical product to the judge.

I also suggest sending as much additional information as you would like to the judges. This can be additional links to PDF’s, videos, news releases, etc.

Who are the judges?

We take great care in selecting the industry experts who volunteer as judges. Each division reviews every judge application to determine if he/she is qualified. We want to ensure there are no conflicts of interest.

For our software and content categories, the judges consist of industry executives and analysts, members of the media, bloggers, investors, and even some customers.
For our education categories, we use educators and administrators as our judges. They are the users of these products and can best determine what products may work the best in their classrooms.

Judging is a great experience because it gives the customers a chance to review the products and provide feedback that the companies can use to make improvements.

How can you help?

We are still looking for judges in several of our categories in Content, Software, and Education. If you are interested in judging or can recommend a colleague please complete our brief judge application.

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Angel Scott Angel Scott is Awards Program Coordinator at SIIA. Follow the SIIA CODiE Awards on twitter at Share|