How to reinvent a media business: learning from the Christian Science Monitor at SIPA in DC

Closing a print daily and switching to weekly print plus daily digital is a big step for any publisher, let alone one with a 100 year history and a church as its owner. The story of the digital transformation of the US-based Christian Science Monitor(CSM), now reaching the biggest audience in its history, provides some useful lessons for publishers in the US and UK. Publisher, Jonathan Wells, and Editor, John Yemma, jointly presented a keynote at SIPA in Washington DC.  Here’s what we learnt from the session…

Christian Science Monitor - Premium B2B products

Christian Science Monitor – Premium B2B products

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