As traditional publishing transitions to digital content, whether web, mobile, social, video, data, events or communities, so the rules of the game are changing. Publishers need to look outside their own experience and industry and learn new skills from technology and entertainment businesses.
In the last two weeks, I have spoken to twenty media and technology innovators, who are all speaking at the forthcoming SIIA Digital Content & Media Summit, taking place 23-25 Sept in London.
These are ten digital media trends that they are already exploiting and that publishers cannot ignore.
[Read more...]
