Announcing CEO Interview Publication: SIIA’s Vision From The Top

SIIA is launching a new publication at this year’s All About the Cloud conference, “SIIA’s Vision From The Top”!

The publication brings together thought leadership from over 45 of SIIA Member companies. Their CEO’s were asked to address the past, present and future changes in the software industry.

‘It’s Time to Sell the Yugo,’ or ‘Why Software Compliance and Piracy Enforcement Needs a 25 Year Upgrade’

Written by Jim Nauen, VP, Global Sales

A few weeks ago as I was getting ready to speak at a local HTCIA chapter in California, I started thinking about how little progress has been made in Software Compliance over the last 25 years. Having recovered over $130 million in compliance revenue over the last 20+ years for a number of large and small software vendors, it seems in 2011 that Software Compliance and Piracy Enforcement is still largely a matter of blind luck for many software vendors.

Hit or miss manual audits, whistle blower leads, channel partner tip offs, even mystery dialing are still the main source of overuse and piracy enforcement leads 25 years later, which is like driving in the dark with your headlights off and hoping to find the road. In keeping with the 80s, let’s call it the Yugo strategy of compliance revenue recovery. Why would you wait and hope that these leads come to you, instead of using modern methods of aggressively tracking and pursuing companies illegally using your software?

To continue reading this post, please visit the V.i. Labs blog.

Jim Nauen

Which organizations are most likely to pirate software?

Eliminating corporate software piracy is one of SIIA’s biggest missions. Our members depend on our expertise when it comes to tracking down the organizations which, knowingly or not, shirk software license laws. Over the years, we’ve learned a lot about why and how organizations steal software. And next month, we’re giving you a chance to learn more about the underbelly of corporate piracy. 

Keith Kupferschmid, who heads SIIA’s Anti-Piracy Department, will share his expertise in an online panel hosted by V.i. Labs. The webcast, taking place Wednesday, Feb. 16 at 11 am ET, will cover everything from geographic trends in software piracy to the impact of the recession on compliance. 

Here’s a glimpse at Keith’s take on the average infringing organization: 

Key Characteristics: 
* Over 567 employees
* Average annual sales of $441 million

Most Common Industries: 
* 12% IT
* 10% Healthcare
* 10% Education
* 7% Real Estate & Retail
* 6% Insurance
* 3-4% Finance/Telcom/Engineering/Media Publishing/Legal/Construction

Curious why an IT company with over 500 employees would risk getting caught pirating software? You’ll have to sign up for the free webcast to find out more.