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10 Reasons Why You Should Attend DataContent 2013

October 2, 2013 By

DataContent 2013 is only 14 days away. Here are 10 reasons why you should not miss DataContent 2013:

1. Learn – how to grow your data business from the most respected and dynamic publishers, and media companies and data experts in the business such as IDC, BrightScope, BIZO, RetailNext, Content Analyst, PrivCo, Capital IQ, Buyers Lab, Information Evolution, Connotate and many more!

2. Connect - and do business with more than 130 executives already confirmed to attend from companies such as: Swets Information Services, Farm Journal Media, Leadership Directories, Inc., LexisNexis Group, Asset International, Inside Mortgage Finance Publications, FactSet, Blue Book Building & Construction Network, Meister Media Worldwide, Hoover’s, Inc., Dun & Bradstreet, Northstar Travel Media, Buyers Lab, Moody’s Analytics, Reed Business Information, CFO Publishing, Columbia Books & Information Services, and many more!

3. Models of Excellence – Meet the minds behind the Models of Excellence award recipients, Enigma, Equilar Atlas, Entelo, FindTheCompany, RepariPal, Relationship Science, Segmint, and Stella Service. These are the InfoCommerce Groups’ picks for the most well-executed, creative, enriching, and astonishing data information products of the year.

4. Network, Network, Network – Take advantage of all the networking opportunities–Speed Networking, Welcome Reception, Models of Excellence Networking Dinner, and several networking breaks–to connect with your next partner or customer.

5. Thought Leaders – Hear from Jeanette Horan, CIO, IBM talk in her keynote on Using Data to Drive Growth for your business.

6. Strategies for Success – Find out about cutting-edge success strategies you can implement and execute on BEFORE your competition does.

7. Boot Camp – Attend the Data Marketing Bootcamp to learn where data fits in your future, and get prepared for the rest of the conference!

8. Discover New Technologies - to develop and deliver smarter, deeper, and timely data strategies for your specific data and publishing business.

9. Roundtable Discussions – Brainstorm with key executives who lead the InfoCommerce Group and SIIA.

10. All About Data – Take part in the only industry event that delivers the ideas, contacts, strategies, and products that define YOUR world.

Whether you need ideas, intelligence or implementation, DataContent will deliver it to you.

Register now so you don’t miss out!

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2013 Model of Excellence Companies Unveiled

September 23, 2013 By

For 10 years, the Model of Excellence program has answered one question: who is re-setting the standards for data excellence?
Each year, the InfoCommerce Group, reviews the data industry landscape to identify the data products that are pioneering or perfecting new business models, exhibit best practices or offer technological innovation. The results are the Model of Excellence that are honored throughout the DataContent Conference.
During the “Excellence in Action” showcase session, we’ll present to the audience both examples of companies with intriguing business models that can offer insights and inspiration to other publishers, as well as new ways to think about and apply data. The session is designed as a showcase, so presenters are encouraged to provide a brief overview of their products and talk about their businesses generally. Here are a few teasers to get started:

  • Equilar is based on public domain data, and will describe what’s involved in normalizing and enhancing it so that it can become premium-value content.
    Equilar MOE Profile
  • Segmint will  highlight the power and value of this real life example of Big Data at work, with near-real-time analytics and predictive models (and how this technology can be applied to other markets and databases). Segmint MOE Profile
  • Enigma provides consolidated access to thousands of public domain databases whose owners generates immense amounts of high-value data at little or no cost, but have no real incentive to make it easily accessible. Enigma MOE Profile
  • FindTheCompany mixes public domain,licensed and harvested data, yielding deep profiles and insights that many publishers have talked about but few have delivered.

Register Now

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Excellence Revisited: Past Models of Excellence speak at DataContent 2013

September 18, 2013 By

During the “Excellence Revised” Session at DataContent 2013, we will hear from past Model of Excellence honorees on how these companies adapted to industry-changing trends. BrightScope, DemandBase and WAND were among the first to be singled out for producing exemplary data products over 5 years ago. That was pre-cloud. Pre-social. Pre-crowd. Pre-analytics.

 

  • BrightScope took public domain data, but rather than simply selling it as sales leads like so many others, it flipped this data to make a useful and valuable benchmarking product that helps companies and their employees compare the quality and performance of their 401(k) plans.
  • DemandBase was billed the “iTunes store of business contacts,” aggregating data from a number of reputable data providers, adding several layers of value including prospect scoring, and allowing user to buy just the number of records they needed – no need to buy access to the entire database.
  • WAND sold a database publishing platform but with two unique twists: clients add listings and sell enhancements in their own markets, creating a vertical market online directory that also becomes part of WAND’s global directory. And to add a further level of value, all companies were coded against a sophisticated product/service taxonomy developed by WAND.

 What this session has come to underscore is the pace of change and innovation. It is also known as our “open the kimono” session, where the top executives from past InfoCommerce Model of Excellence companies review both the intervening years since they received their recognition, and their entire company history to answer some of these burning questions:

  • Is the product you initially came to market with the same one you are offering now and if not, what changed and why?
  • Just how easy or hard is it for an online start-up to compete with legacy print publishers and/or create entirely new product categories?
  • How has your mix of revenue sources changed over the years?  Is it much the same as at launch or have you found the mix is dramatically different from first envisioned?
  • As you built your business, did you discover unexpected revenue opportunities? If yes, did you pursue them, are they material to your revenues now, and what are the trade-offs involved in being opportunistic? 
  • What kinds of curveballs did you encounter along the way, and how did you deal with them?
  • What are the most important “lessons learned” you can draw out of your years at this venture?
  • What were the easiest aspects of launching your business and what were the hardest?
  • Could you start the same business you have now from scratch in 2013, or are things too competitive, too developed, too risky, etc.?
  • What’s your advice to both start-up entrepreneurs and established companies looking to launch new products in the near future?

What we’re interested in bringing out in this session is not just “what went right” but what went wrong, what didn’t pan out, what turned out surprisingly (either good or bad), how your business has evolved since it was started. Our goal is to leave the audience with useful insights and lessons they can apply to their businesses and new product launches.

During DataContent 2013, you will also have a chance to meet the 2013 class of the Models of Excellence program, network and have some fun at our annual Models of Excellence Networking dinner held at Cuba Libre.

Register Now

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The Future Is Not Free

September 16, 2013 By

Russell Perkins, ICG

Post by: Russell Perkins, ICG

In a speech at the D2 Digital Dialogue conference yesterday, a top Macy’s marketing executive, in a true “I’m mad as hell and I’m not going to take it anymore” moment, made the following statement:

“Consumers are worried about our use of data, but they’re pissed if I don’t deliver relevance. … How am I supposed to deliver relevance and magically deliver what they want if I don’t look at the data?”

This question speaks directly to the larger issues facing the publishing industry today: how to make money in a world where today’s consumer wants everything … and nothing. Consumers want their content free of charge, free of advertising and free of tracking. And what do content providers get in return for all this freedom? Well, freedom from revenue.

Read more here

 

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Do not be Embarrassed

August 26, 2013 By

Russell Perkins, ICG

Post by: Russell Perkins, ICG

”If you’re not at least a little embarrassed by something you just launched, you probably waited too long to start it.” So says Alexis Ohanian, founder of Reddit and a number of other high profile web media products.

This statement, provocative as it is, actually is little more than a smart synthesis of the current state of play in the world of online product development. You no doubt hear variants of this theme regularly, sometimes expressed as ”minimum viable product,” ”rapid iteration,” and even ”fast fail.” They all embody the philosophy that it’s more important to launch a new product quickly than launch a really good new product. I credit Google for raising this practice to high art by teaching users that the word ”beta” appended to any product name excused the product from delivering much value, or even working properly, for an often extended period of time.

I certainly agree that there is an imperative for speed in the world of online content. We’re surrounded by hordes of competitive start-ups, many of them explicitly attempting to disrupt market incumbents. But before we decide to emulate these companies, it’s important to note their typically distinctive business models.

Read more here

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DataContent 2013 The Science of the Deal

August 7, 2013 By

Can the art of the deal be turned into the science of the deal?

Neal Goldman has raised nearly $90 million to prove it can be done and his newly minted company, Relationship Science is off to a fast start. Debuting less than a year ago, it has already built a database of almost 2.5 million influential professionals at over 1 million organizations, and already has landed 150+ clients. During The Science of the Deal session at the DataContent 2013 conference, that will take place 15-17 October, Neal will describe his philosophy and his methodology and convince you why and how Relationship Science is redefining the culture of business development.

Relying on 500+ employees and 30 patent pending technologies, the company compiles deep handcrafted data sets and then uses analytics to map paths among people and organizations to pinpoint a connection that users didn’t know they had. 

  • Neal Goldman, Chairman & CEO, Relationship Science. Neal is Chairman and Chief Executive Officer at Relationship Science (RelSci). Previously, Neal was the founder, Chairman and Chief Executive Officer of Capital IQ, Inc. until its sale to McGraw]Hill/Standard & Poor’s, and prior thereto a banker in the Mergers & Acquisitions Group at Lehman Brothers. Neal is a Young Global Leader at the World Economic Forum, a Henry Crown Fellow at the Aspen Institute, a Member at the Council on Foreign Relations, a member of the Young Presidents Organization and a board member of Hatzalah and the Jerusalem Foundation. Neal received a B.A. from the University of Pennsylvania and an M.B.A. from Columbia Business School where he has also served as an Adjunct Faculty Member.

Learn more about Relationship Science and their innovative business development culture by attending DataContent 2013. Early bird registration rates expire on September 9th so register today.

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DataContent 2013 Discusses Private Company Data: Is it Doable? Usable? Credible?

August 1, 2013 By

Private company data is known as the ”final frontier” for good reason; it’s incredibly difficult to get accurate timely information on the 8-12 million private companies. Accurate private company data is not a nice-to-have piece of data in 2013, it’s critical for today’s marketers, sales teams, application developers, data brokers and others who are leveraging this information.  

During the Private Company Data: Doable? Usable? Credible? session at DataContent 2013 conference, taking place October 15-17 in Philadelphia, find out from those who go where most fear to tread, creating and maintaining private company data, what the current best practices are, what the quality and timeliness standards are. Understand what the challenges are in collecting data that is almost impossible to find, how they monetize it, and how they differentiate themselves in the marketplace.  Then judge for yourself whether this data is worth leveraging in your business.  

Speakers:

  • Michael Bird, President, NetProspex. Michael has over 20 years building high performance organizations across the electronic publishing and social media industries. Prior to NetProspex, Michael was the SVP of Sales and Business Development and a member of the executive team at the social media and engagement marketing pioneer, BzzAgent. Michael is a frequent speaker at industry conferences, quoted often in the business press and has been a regular guest on multiple Fox Business News programs.
  • Sam Hamadeh, Founder & CEO, PrivCo. Sam is a veteran media entrepreneur, corporate attorney, and financial expert based in New York. In 1997 Sam co-founded VAULT.com, the web’s leading career information website, upon graduation from the Wharton School and University of Pennsylvania Law School. In 2009, Sam then founded the leading private company financial data provider PrivCo and has since served as PrivCo’s Chief Executive Officer.
  • Eric Irani, Associate, S&P Capital IQ, Eric Irani is a Senior Financial Content Specialist for S&P Capital IQ. The Content Organization represents the content capability across S&P Capital IQ that provides high quality and timely content and overall content support to internal and external customers. The subject matter expertise of the content organization execute and implement new ideas and initiatives to continuously improve the value of products and services through the introduction or integration of new content.

If you are interested in joining the conference, register now to save your spot. Our Early-Bird rates expire September 9th.

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