Vision K20: Achieving Personalized Learning through Public-Private Partnership

[This blog was also published January 26, 2012 by the Alliance for Excellent Education, sponsor of Digital Learning Day.]

The Software & Information Industry Association (SIIA) is pleased to be among dozens of education and technology organizations partnering to promote Digital Learning Day (DLD), 2/1/12, sponsored by the Alliance for Excellent Education. SIIA is promoting DLD to its high-tech member software, digital content and online services companies, and asking them to promote DLD through their networks. 

For those with the vision and successful use of digital learning, the idea of a DLD awareness campaign — showcasing how technology supports students learning and teacher instruction – may seem unnecessary.  But the reality is that too many of our educators and education leaders have not been provided the support they need to understand what is possible, nor the resources to make it happen.  This shift is not simply about replacing print with digital or giving every student a computer.  This shift is about reimagining how we teach and learn, and creating more customized, engaging, and productive learning made possible through technology and through public-private partnership with high-tech innovators.

SIIA has developed a series of resources to assist education stakeholders in this process, including:

For SIIA member and other high-tech companies, we encourage you to support Digital Learning Day:

  • Sign up and be counted in this effort
  • Add the DLD button to your website, and promote DLD to your customers and partners
  • Provide access to your online teaching and learning resources for the day
  • Showcase success stories of how teachers and students are using technology
  • Visit the DLD toolkits for more ideas and resources. 
  • Promote SIIA resources for educators, including Vision K20 and Software Implementation Toolkit
  • Use your imagination and creativity to promote education technology and Digital Learning Day

Thank you to the Alliance and all DLD partners for this important effort and for including SIIA and the high-tech industry. We look forward not only to A successful day on February 1st, but more importantly to THE day soon when all students will have access to the most relevant, engaging and effective learning opportunities that meet their personalized needs anytime and everywhere.

Learn more about Digital Learning Day at http://www.digitallearningday.org.


Mark SchneidermanMark Schneiderman is Senior Director of Education Policy at SIIA.

Just Do It (Again): How Virtual and Video Game Labs Give Students the Freedom to Fail

With all the discussion about job creation and a difficult economy in Washington, it’s hard to see the positive outliers on the edges. STEM positions, as reported by Mel Schiavelli at the US News and World Report, are being created every day for those lucky enough to have the education necessary to take on the task. Unfortunately STEM, short for science, technology, engineering, and mathematics, is the greatest weakness of the US education system. Ranking 35th in math literacy and 29th in science (according to the Institute of Education Sciences), we as a nation not only risk not filling our open technical positions but have already begun to struggle against international competition. Dean Kamen, inventor of the Segway, claims the US’s worrisome STEM rankings are caused by a fear of failure. As he tells the US News and World Report:

“I think we’ve created a society that is so risk-averse that kids are taught—”Whatever you do, don’t fail.” A consequence of being unwilling to fail is that you’ll never try really big, bold things. Once you define success as loss of failure, we’ve lost innovation, we’ve lost our edge.”

Kamen is right, but there’s a difference between being right and being easy to implement. In an underfunded school what little laboratory equipment they have is expensive, delicate, and difficult to replace. Teachers fear losing their resources in the classroom, which prevents students from having complete and open access to hands-on lessons in the sciences. Innovation, while not outright forbidden, can not adequately flourish in this environment.

So what’s the solution? Have you checked in with a computer game lately?

The educational technology sector has seen potential in utilizing video games since their inception; the interest has only grown stronger and broader over time. The Education Game or Simulation category proved to be one of the most popular for entrants at this year’s CODiE Awards. If you look at the list of finalists, the popularity is no wonder. Game developers have created an unprecedented number of educational games for a bevy of diverse audiences, from small children to high schoolers and beyond the traditional K-12 system. For instance, the 2011 CODiE winner Hospitality and Tourism Interactive uses an interactive and online virtual world to encourage college students to explore career paths in the hospitality industry.

While controversy remains on to what extent educational and serious video games can teach children one thing is certain – in a video game you really learn how to fail. James Paul Gee called this the “Psychosocial Moratorium Principle” in his landmark book What Video Games Have to Teach Us About Learning and Literacy. Put simply, in a video game your consequences for failing are far lower than in a real world environment; thus the player feels more comfortable with taking risks and innovating in a virtual space. While “death” is a common trope in almost all games, most still save your progress with only some token punishment for whatever error caused your loss of life (such as a loss of experience, lowered health, or the loss of a certain amount of progress). Even the most major losses can be rectified by starting again. Pride is the only loss one might endure in the “real” world. If only students felt the same way when playing with a chemistry set or trying to practically apply Newton’s 3 Laws.

With a virtual lab, students could play with all the different disciplines in the STEM spectrum without fearing reprisal for failure. Meanwhile, parents and teachers would not have to fear injury as a result of a lab experiment. While in a real world classroom students would not be allowed to use a Bunsen burner alone, in a virtual environment the same students could mix any number of chemicals and see the results, both the desired and the undesirable. This idea extends far past traditional K-12 schools. Carnegie Mellon and Stanford are working together on EteRNA, a game environment for simulating and experimenting with RNA molecules. Through this powerful application gamers are not only learning about RNA but helping scientists uncover new breakthroughs in how the tiny cells behave. Innovation might be scary in the real world, but in a virtual environment even the impossible can be tested and played with – and made a form of entertainment as well.

See also:
Second Avenue’s Cygames
Muzzy Lane’s Clear Lab Project


Tracy Carlin is a Communications and Public Policy Intern at SIIA. She is also a first year graduate student at Georgetown University’s Communication, Culture and Technology program where she focuses on intersections in education, video games and gender.

Senate Committee approves reathorization of ESEA

Last Thursday, the U.S. Senate HELP (education) Committee approved a bill to reauthorize the Elementary and Secondary Education Act (ESEA), updating the current No Child Left Behind Act. The bill has been stalled for years, though minimal bipartisan support allowed it to move forward at this time with expectations for significant amendment if/when it gets to the Senate floor.

Among the approved amendments were two on the technology. The first, supported by a broad coalition, would add the Achievement through Technology and Innovation Act, providing direct support to states and schools around technology acquisition, implementation and professional development. The second, generally supported by SIIA, would create an ARPA-ED research agency within the U.S. Department of Education focused on learning technology R&D advancement. SIIA will advocate for further infusion of digital learning in ESEA moving forward.


Mark Schneiderman is Senior Director, Education Policy at SIIA.

Privacy legislation gets a push, ed-tech funding is threatened

Last week’s Senate Commerce Committee hearing on privacy provided a boost to Senate efforts for advancing privacy legislation. Most notably, both Committee Chairman Jay Rockefeller (D-WV) and White House representative Larry Strickling voiced support for legislation, with Strickling announcing that the Administration would be issuing a statement of support for privacy legislation in the near future.

Meanwhile, Sen. Kerry (D-MA) is still working to finalize his draft legislation. Additionally, House Commerce Manufacturing and Trade Subcommittee chair Mary Bono Mack indicated last week that she is ready to proceed with the first of several hearings on the issue after the Easter break.

Also, just as the nation’s education system is poised to accelerate technology-based innovation and improvement, a critical U.S. Department of Education program is on the chopping block. House-passed and Senate-proposed bills would zero-out funding for the Enhancing Education Through Technology (EETT) program for Fiscal Year 2011.

In response, SIIA and several education groups (ISTE, CoSN and SETDA) joined last week to express a statement of strong concern about budget proposals that would eliminate critical funding for critical education technology programs. EETT is the only federal education program designed to leverage innovation and technology to adequately prepare all of the nation’s children for the competitive 21st century global economy.

For SIIA policy updates, including upcoming events, news and analysis, subscribe to SIIA’s weekly policy email newsletter, Digital Policy Roundup.

Mark MacCarthy sits down with 5 Qs on Tech

Rob Haralson of 5 Qs on Tech stopped by our DC office to interview Mark MacCarthy, SIIA’s new Public Policy VP. They sat down to chat about SIIA’s views on IP protection, cloud computing, ed-tech, privacy and cybersecurity. Check out the video–and stick around until the end to hear the story about Mark’s unusual first encounters with email!

Balancing Technology Standardization and Innovation in Race to the Top Assessments

The U.S. K-12 public education system continues to lag in both adoption of technology and related innovation as well as in leveraging technology and digital resources through interoperability standards. The two are closely connected: technology standards provide a base for cost-effective, value-added innovation; but if carried too far or adopted too early, such technical standardization can also inhibit desired innovation and competition. 

Their appropriate balance is therefore critical to advancing both important goals. The challenges in finding this delicate equilibrium point are being tested (pun intended) now as the U.S. Department of Education and its two Race to the Top Assessment (RTTA) grantee consortia — SBAC and PARCC – consider the scope and form of their deliverables and technology (interoperability) standards.

The $350 million RTTA initiative promises to bring important technology-enabled innovation to assessment — including many long available but not often implemented by states — through the online delivery of more robust (i.e., comprehensive, authentic, timely and adaptive) measurement of student knowledge and skills to inform teaching, learning and accountability. Leveraging this innovation will require changes to teaching and learning, technology investment, interoperability development and adoption, and limits on the scope of RTTA development.

In response to an important RFI by the Department regarding the technology standards to be employed by the RTTA consortia, SIIA supported the requirement that RTTA grantees “maximize the interoperability of assessments across technology platforms and the ability for States to switch their assessments from one technology platform to another.” RTTA could provide the tipping point to K-12 education’s adoption of data and content interoperability standards (see SIIA Primer) that would, for example, enable and maximize our ability to personalize learning.

But these benefits will only be realized if interoperability is properly implemented, and if standardization is balanced with innovation. SIIA’s recommendations to USED (and the RTTA consortia) elaborated on both points. [Read more...]

Digital Learning Now!

SIIA is pleased to be a part of today’s announcement of the Digital Learning Now! campaign led by former Governors Jeb Bush (R-FL) and Bob Wise (D-WV) to advocate for state policies aligned with 10 Elements of High Quality Digital Learning. The 10 elements were identified by a Digital Learning Council of education leaders, including SIIA’s Mark Schneiderman and senior executives of several SIIA member high-tech companies.

Announced Bush and Wise: “We are grateful to the council members for forging a path for education’s historic shift from print to digital, from age groups to individuals and from seat time to competency. . . . Digital learning can transform education. Technology has the power and scalability to customize education so each and every student learns in their own style at their own pace, which maximizes their chances for success in school. It offers teachers an effective way to overcome challenges and better educate students of all learning needs. Digital learning is the great equalizer. It holds the promise of extending access to rigorous high quality instruction to every student across America, regardless of language, zip code, income levels, or special needs.”

The 10 policy recommendations include both access to technology infrastructure, digital content and online courses as well regulatory reforms to shift from seat-time to competency-based learning and remove many policy barriers to online learning. They focus on the opportunity to personalize learning through technology and include among key resources the SIIA-ASCD-CCSSO report on Education System Redesign for Personalized Learning. And they call for enhanced support for digital-age teaching through data systems, online assessment and professional development. As such, Digital Learning Now is perhaps the most comprehensive set of such policy recommendations in recent times, and represents a growing recognition among education leaders and stakeholders that transformational systemic change through technology is needed, including in light of the nation’s educational funding, teacher and performance shortages.

SIIA appreciates the leadership of Governors Bush and Wise, and the opportunity to be part of this important effort. We look forward to supporting the campaign’s next steps of helping states benchmark against these 10 elements and make changes to state policies and practices needed to advance this comprehensive vision for digital learning.

CmTr