If you are in the Content business, Buying & Selling Content 2015 slated for January 22 at the Westin Grand Central in NYC, is an exclusive event you simply can’t miss. SIIA initiated this conference to provide content licensers and content buyers with the chance to meet and discuss the new rules of buying and selling content – bringing together the broadest spectrum of content industry execs to date. The event is limited, and only 80 seats are currently remaining!
During this interactive one day event, we will address all of the important topics that are top of mind for your business, including: data licensing, copyright, international licensing, meta-data, mobile, apps, SaaS platforms, Content marketing, the list goes on. There is also ample networking time built in, ensuring you’ll have time to meet with colleagues in addition to learning the “must know” challenges and opportunities for 2015!
Below are just a couple of sessions featured at Buying & Selling Content:
How the Marketplace has Changed (And Your Priorities Should Too!)
Keynote: Debra Walton, Chief Content Officer, Financial & Risk, Thomson Reuters.
Since the earliest days of the financial markets, information has been key to success. Over the years an entire industry has grown and evolved to serve the voracious need for data, news, and analytics. In this new data economy, tech and retail companies are tapping into new and creative ways to gain market advantage, while very few financial services firms are diving in to the same extent. Where these strategies do exist, they tend to be in silos, separated from the overall operation. Find out from Thomson Reuters chief content officer, Debra Walton, how firms leverage data to win and improve everything from analytics to trading to customer intelligence to quantitative research—and ultimately their bottom line.
Going Global: Licensing Across Borders
Keynote: Tracey Armstrong, President & CEO, Copyright Clearance Center
Change is the one constant in the information industry. We’re seeing publishers create new innovative business models and competitive advantages that respond to shifts in the market. Individual creators—authors, researchers—are pushing for accelerated peer-review and self-publishing. Tech giants are playing a pivotal role in the book industry. Users, from the university to the enterprise, expect greater access to content and the flexibility to mine it for the next big idea, and share it faster and farther than ever before. Join Tracey Armstrong, CEO of Copyright Clearance Center for a closer look at how market-driven licensing models are fueling innovation and strengthening copyright around the world.
Please view the full schedule here.
Register now as our early pricing ends on December 5.