Posts Under: Industry Dive

How One B2B Publisher Will Nearly Double Revenue in Less Than Two Years Without Events or Major Acquisitions

“We invest almost all the money back into our business.” That’s a line that trade reporters often hear, typically with a great deal of skepticism. When it is true, it typically means a certain group or technology within the organization is receiving the lion’s share of that investment (as a cub reporter I remember hearing a CEO give our B2B division a motivational speech that boiled down to pointing to the then red hot yet soon-to-crash consumer apartment guides and saying, “Be more like them”).  

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Reminder That B2B Can Be Awesome: Senator Credits IndustryDive Video With Changing His Vote

Senator Joe Manchin recently told Politico that he changed his mind to vote against the confirmation of Bernard McNamee, President Trump’s nominee for the Federal Energy Commission after viewing a video obtained by IndustryDive that showed McNamee sharply criticizing renewable energy and environmental groups while calling for a unified campaign to support fossil fuels.

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Choose Your Words Carefully, Green Advises, One of Which Can Be 'No'

At our BIMS conference last month, Elizabeth Green, CEO of Brief Media—a leading publisher in the veterinary medicine field—delivered a keynote titled Disrupting Goliath: Tales of a Small Cap Media Innovator. "I've spent my entire tenure as a publisher watching Goliath," she said. What she learned helped her to build one of the top brands in the field.

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