A new survey from the event software firm Cvent says that the majority of event attendees—especially in the United States—want personalized session recommendations before and during the event, based on their past attendances and interests. They would also like networking recommendations.
The SIIA is delighted to introduce the newest member to SIIA’s Software & Services Division, CadmiumCD, an event management platform provider. I had a chance to sit down with Michael Doane, Head of Marketing at CadmiumCD to learn a little more about how technology is changing event management. Please find my interview below.
Rhianna: Tell us about CadmiumCD and what makes you unique.
Michael: CadmiumCD was founded in the year 2000 by the husband-wife team, Peter and Michelle Wyatt. They were chemical engineers at the time and attended industry conferences often. But they saw a problem: they had a library of conference proceedings binders that were taking up way too much space on their shelves back home. They thought there must be a better way. So they started taking those conference proceedings and putting them on CD for conference organizers. They then tackled the content collection problem by developing software which makes it easy for organizers to collect biographies, p ...