As Congress considers student privacy legislation in the waning days of this session, it is important to keep in mind two major points. First, strong, multi-layered protections are already in place: current law, contracts, and voluntary industry commitments are all working together to safeguard student privacy. In particular, current law already forbids using student information for targeted advertising, and the industry is in compliance with this prohibition.
SIIA Weights in with White House on “Big Data and Privacy”
First weeks of 2014 Promise a Busy Year on Student Data Privacy
Senator Edward Markey (D-MA) announced plans today to introduce student data privacy legislation, likely amending the Family Educational Rights and Privacy Act (FERPA). The announcement was made at an EPIC event and featured reaction from CLIP’s Joel Ridenberg and USED CPO Kathleen Styles, among others. Senator Markey’s legislationwould restrict the use of student data for commercial purposes, require parental access and correction, require minimum security safeguards, and require private companies to delete information no longer needed to serve those students. SIIA responded that Federal Laws Protect Student Privacy. This week’s USED response to questions from Senator Markey similarly reinforced current federal protections. Meanwhile, state legislatures are considering bills across the country ranging from parental opt-in or opt-out to Parent’s Bill of Right ...