Posts Under: Google

New Report Gives Roadmap to Ranking High on Google

If you want to improve your Google rankings for web pages where you sell products and/or services, read on. Searchmetrics has released a new report titled E-commerce Ranking Factors 2017: Ten Things E-commerce Sites Need to Know to Rank on Google. The new study is based on an analysis of the top 20 search results on google.com for more than 6,000 online retail and e-commerce common search terms.

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Change to Google's Keyword Planner May Give Boost to Google Trends and Bing

One morning a couple weeks ago, Matt Bailey—a highly experienced SEO and marketing practitioner—went into Google's Keyword Planner and "checked terms like investing, investments, investment." What he found was that investment and investments are not combined but show the exact same number of monthly searches—which is probably not possible. 

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French Right To Be Forgotten Approach Threatens International Comity

Just as everyone was headed out of Washington for the Memorial Day weekend, CNBC did a report on Google’s Two Years of Forgetting Europeans. It was a useful summary of the material Google publishes in its transparency report on European privacy requests for search removals.  It noted such interesting facts as that Google has removed 43% of the URLs they have reviewed and processed and that Facebook was the most frequently removed URL. But the report strangely missed a major legal development that threatens a stable international understanding about the limits of domestic law in age of global communications networks. This stable understanding is that national governments have control over the Internet within their own borders.  They have right and the obligation to make the rules of the road for Internet conduct occurring within their own borders. But they don’t have the right to extend their local laws to Internet conduct within the jurisdiction of other cou ...

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Intellectual Property Roundup

U.S. Top Court Mulls Boosted Patent Damages in Stryker, Halo Cases (Reuters) The U.S. Supreme Court showed that they may be willing to relax the standard held by the U.S. Court of Appeals for the Federal Circuit where to be awarded damages in a patent suit, the patent owner “must prove a defendant acted despite a high likelihood of infringement and had no reasonable explanation to do so.”

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Intellectual Property Roundup

Soon You Might Be Able to Vote on Google (Time) Google was awarded a patent that would allow it to build a voting interface that would accompany search results.  This voting feature could be used for entertainment shows, polls, elections, contests, and marketing, but only to “authenticated” users.

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Google Takes a Sensible Step on Right to Be Forgotten

Google recently informed European data protection authorities (DPAs) that, in addition to removing search results from all European domains of Google Search, Google would soon begin using geo-location technology to additionally restrict access to search results that have been delisted in response to European privacy requests.  This is a sensible step to allay DPA concerns about the balance of a right to privacy and freedom of information and should satisfy those in Europe calling for full global removals without impeding access to information outside of Europe. Of course, the right to be forgotten is a terrible idea – at least in the form in which the European Court of Justice imposed it on European search engines in May 2014.  That decision instructed search engines not to return results derived from a search on a person’s name when the data “appear to be inadequate, irrelevant or no longer relevant, or excessive in relation to the purposes for which the ...

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Intellectual Property Roundup

Apple Tells Supreme Court it Shouldn’t Bother Hearing Samsung’s Appeal (Re/Code) Apple filed arguments to the Supreme Court yesterday telling them that there is no reason for it to take up Samsung’s appeal in its seemingly endless patent dispute with Samsung.  Google and Facebook also filed arguments on the side of Samsung encouraging the Supreme Court to hear the appeal. Wall Street is Trying to Beat Silicon Valley at Its Own Game (Bloomberg BNA) Banks and Payments companies were awarded 1,192 patents over the past three years, a 36 percent increase over the previous three year period.  Financial institutions have been seeking to patent technologies related to financial services. Nvidia Wins Trial Brought by Samsung over Memory-Chip Patent (eWeek) Nvidia won a patent trial from Samsung over memory chip technology.  The complaint was filed in November 2014 as retaliation against Nvidia for an earlier suit Nvidia filed against Samsung regarding ...

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