Posts Under: member profile

SIPA Member Profile: January Spring Helps Publishers Bloom

Charity Huff and Shannon McBride started new SIPA member January Spring in 2017 and have been growing the digital agency rapidly ever since. With a combined 50 years in media and sales experience and calling themselves “jargon-clearers,” they excel at making marketing tech work for all types of media companies. Lately they have been fielding requests for content management systems migration and media website build-out projects, so they have engaged the very experienced and knowledgeable Chris Tippie to lead these projects. In a recent phone conversation, I asked Huff and McBride about the company, digital advertising, CMS migrations and social media strategy, specifically Facebook. SIPA: What made you start January Spring? CHARITY HUFF: We thought about opening our own agency for several years. As digital executives, we’ve worked for or competed against almost every provider. We wanted to work with the b ...


Q&A with Ryan Dohrn, Founder, Brain Swell Media, Tulsa

SIPA: You've been doing this a while. RYAN DOHRN: Yes, this is my 25th year in the media business. I started building websites back 'in 97—in the equestrian marketplace, working with Morris communications. I launched the first sites for all their magazines. Forbes recognized us as Best of the Web for our creation and management of the award-winning Web portal that grew to over 200,000 active members.