The Education Division of SIIA, today released its “2013 U.S. Education Technology Industry Market: PreK-12 Report.” Thereportvalues the overall PreK-12 non-hardware education technology market at $7.9 billion, compared to last year’s valuation of $7.76 billion.
We are very happy that our third report continues to generate such great responses and participation from within the industry. The results from this year’s survey are very encouraging and present a forward looking industry.
Data in the report was collected directly from 122 service providers and publishers to show a supply-side view of the market not available through traditional customer data collection techniques. This report contains longitudinal data from the three years of the study and shows key trends within the industry.
The survey this year indicated significant growth in all content areas with the exception of a slight decrease in reading and English Language Arts. Testing and assessment was the largest single category, and with over 35% growth in the past year.
CS4Ed President John Richards, Ph.D., the principal author of the report said:
“The rapid growth of the testing and assessment market will slow, but remain an important area of investment in school districts and states. Digital assessments and interest in personalized learning contribute to this growing market . The strong growth in content also shows that the print to digital transition is clearly in process in the educational technology market.”
For more information visit theSIIA Market Survey Report page.
To access the Executive Summary of the report clickhere.
Lindsay Harman is Market and Policy Analyst for the SIIA Education Division.