Best Marketing/Public Relations Solution

Recognizes the best solution for management of customer, promotional, or media communications. Includes enterprise marketing management, campaign management, marketing specific asset management, press/PR management tools, multimedia solutions, and all Web 2.0 marketing solutions.

Products nominated here are eligible for the Best Operations Management Solution supercategory.

Adobe Creative Suite 5 Master Collection - Adobe Systems, Inc. Adobe Creative Suite 5 Master Collection is the latest version of Adobe's design and development software that enables users to create, deliver, and optimize beautiful, high-impact digital experiences across media and devices. CS5 includes 15 point products, associated technologies and integration with new Adobe CS Live, a set of online services that harness the connectivity of the Web. Go To Adobe Systems, Inc.'s Web Site Go To Product Site
Bronto.com - Bronto Software Bronto Software is a leading provider of software for retailers and other transaction-driven marketers to plan, create, send, and measure targeted email and cross-channel marketing campaigns. The powerful marketing platform features multiple messaging channels, advanced segmentation tools, triggered messaging, transactional messaging, extensive analytics, pre-built integrations with several e-commerce applications, and a flexible API for custom integrations. Go To Bronto Software's Web Site Go To Product Site
CisionPoint - Cision CisionPoint is a CRM application for public relations and marketing professionals that automates the PR workflow. It lets users: * Monitor/collect news coverage and social media buzz in real time * Identify/engage top media and influencers using its integrated, best-in-class database * Distribute news via its SEO website, social media, wire services and email * Analyze PR and social media impact. Go To Cision's Web Site Go To Product Site
Dow Jones Media Relations Manager - Dow Jones & Company Dow Jones Media Relations Manager is a news-enabled media database and contact management system that helps media relations professionals pinpoint the right journalists and bloggers, craft relevant pitches, prepare spokespeople, monitor coverage, and track results. It offers access to Dow Jones's global collection of news and social media sources, and journalist and blogger profile data. Go To Dow Jones & Company's Web Site Go To Product Site
InsideSales.com Lead Response Management Platform - InsideSales.com InsideSales.com is a recognized leader in sales and marketing productivity software tools, research and best practices for lead generation and remote sales. Flagship products include the patented ResponsePop system to increase qualification rates though immediate response to Web leads; robust lead management CRM; and the PowerDialer telephony system that integrates with the salesforce.com CRM. Go To InsideSales.com's Web Site Go To Product Site
INSIGHT 3 - VMS INSIGHT 3 delivers unlimited amounts of news content in near-real time and is completely content-source agnostic. The platform offers coverage, analysis and alerts from all 210 U.S. TV markets, the top 50 U.S. radio markets, thousands of online print publications, and millions of Internet, social media and web video sites. INSIGHT 3 changes forever how companies look at their media coverage. Go To VMS' Web Site Go To Product Site

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