Cision is a cloud-based campaign management software solution for marketing and public relations professionals. It lets them:
* Monitor news coverage and social media conversations in real time;
* Identify and engage top media and digital influencers using its integrated, best-in-class database, which contains over 1.5 million influencers and outlets and is updated 25,000 times each day;
* Amplify Content Marketing campaigns, tell their brands' stories, and distribute news through its SEO website, social publishing tools, social media platforms like Twitter and Facebook, wire services, and email; and
* Analyze the impact of news coverage in online, print and broadcast media, as well as social media conversations.
Cision's campaign management software has been adopted by over 30,000 users in more than 20 countries since it was first introduced in October 2007. Available in nine languages, Cision is used by 95 percent of top global PR agencies, as well as corporations, nonprofits, universities and solo practitioners.