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Schedule
The following schedule is currently being finalized and is subject to change. Panelists and speakers will be added to the schedule as they are confirmed.
Tuesday, January 31, 2006
7:30 - 8:15 am
Registration & Continental Breakfast
8:15 - 8:30 am
Opening Remarks
Ken Wasch,
President, SIIA
Ed Keating, Vice President, Content Division, SIIA
8:30 - 9:15 am
Opening Keynote
Harold McGraw III
Chairman, President & CEO, The McGraw Hill Companies
Harold McGraw III is chairman, president and chief executive officer of The McGraw-Hill Companies. He was elected chairman in December 1999; chief executive officer in 1998; and president and chief operating officer in 1993. He has been a member of The McGraw-Hill Companies' Board of Directors since 1987.
Mr. McGraw has led a transformation of the Corporation, consolidating 15 diverse units into three focused business segments, each one a market leader.
In financial services, Standard & Poor's is the world's leading provider of financial analyses and risk assessments. In education, McGraw-Hill Education is a leader in the United States K-12 education market and in higher education and professional information. And in business information, the Corporation provides critical news, insight and solutions globally in BusinessWeek and through leading portals in the energy, aviation and construction industries.
9:15 - 10:15 am
B2B Content in the BRIC Countries
Brazil, Russia, India and China are emerging opportunities for B2B content companies. But each of these markets has unique characteristics that must be understood before attempting entry. The broad use of cell phones in each of these markets creates new opportunities to deliver content in a form factor that is different from that commonly used in the U.S. and Western Europe. In this session, a stellar group of international market experts will discuss some of the challenges and long-range opportunities in these four major markets.
10:15 - 10:45 am
Networking Break
10:45 - 11:30 am
Interview
Donald R. Katz, Chairman & CEO, Audible, Inc.
interviewed by Hal Espo, President, Contextual Connections, LLC
11:30 am - 12:15 pm
Briefing
Dr. Tom Leighton
Co-founder and Chief Scientist, Akamai Technologies, Inc.
12:15 - 1:00 pm
Lunch
1:00 - 1:45 pm
Luncheon Keynote & Interview
Richard J. Harrington, President & CEO, The Thomson Corporation
interviewed by Lee Greenhouse, President, Greenhouse Associates
1:45 - 2:30 pm
Interview
Joe Mansueto, Chairman, CEO & Director, Morningstar, Inc.
interviewed by Lee Greenhouse, President, Greenhouse Associates
2:30 - 3:00 pm
Networking Break
3:00 - 3:45 pm
Interview
Esther Dyson,
Editor At Large, CNet Networks, Inc.
interviewed by David Kirkpatrick, Senior Technology & Internet Editor, Fortune
3:45 - 5:00 pm
CEOs Look Ahead
CEOs Look Ahead-"Winners and Loser in the Second Wave of the Internet"
How do you shape business strategies as Internet technology continues to turn markets upside down? As old business models become obsolete in an age of laser-targeted adserving and pay per view? How do you profit from a tech diaspora that gives users more production and distribution power than ever? A panel of leaders from key sectors of the information industry peer into the future.
- Harnessing the Google phenomenon-partner or competitor?
- Business models in the era of blogs, RSS, and podcasting
- Product models in a world of tiny screens and media convergence
- User expectations in the new world of small, mobile and realtime devices?
5:00 pm -
Reception
Wednesday February 1, 2006
7:30 - 8:15 am
Registration
8:15 - 9:00 am
Opening Keynote
Neil F. Budde
General Manager, Yahoo! News
Neil Budde joined Yahoo! in November 2004 as Yahoo!'s general manager of Yahoo! News. In this role, he oversees Yahoo!'s news initiatives, including the operations of Yahoo! News, and is responsible for ensuring that Yahoo! delivers the most timely and comprehensive news offerings online or offline. Prior to joining Yahoo!, Budde spent more than 25 years working for newspapers and online publishers. As the founding editor and publisher of The Wall Street Journal Online, the largest paid news site on the Internet, Budde directed the design, development and evolution of the product from the inception of WSJ.com.
9:00 - 10:00 am
Buyers, Buyers Everywhere and Not a Site License in Sight!
There has been a shift in companies as information purchases by individuals are beginning to outstrip centralized content budgets. Librarian and information professional positions are being reassigned or eliminated and this is putting greater pressure on users to find their own sources. These changes are impacting how you build, sell, service and converse with this distributed customer base. We have assembled a panel of companies that are at the forefront of this trend. Topics will include:
- What is the profile of a typical buyer? Are they CEOs or sales people? What is the most effective way to reach these people?
- Is Pay-Per-View or subscription the expected way to reach this market? Can ad revenue make up the shortfall?
- How will your organization need to change in order to serve all these buyers?
- How are new companies taking advantage of this market shift?
10:00 - 10:30 am
Networking Break
10:30 - 11:15 am
Interview
Jim Buckmaster,
CEO, Craigslist, Inc.
interviewed by David Kirkpatrick, Senior Technology & Internet Editor, Fortune
11:15 am - 12:15 pm
Deals Gone Wild!
A seismic shift in consumer behavior has occurred driven by the rise of search, content creation outside of the mainstream, and the increasing use of RSS and other technologies. These shifts have disrupted revenue models for traditional media businesses, as consumers want more for free while advertising dollars are flowing alternative media sources.
To manage these changes, large and established information providers and media companies have addressed strategic needs in their businesses through acquisition. These changes also create opportunities for aggressive young companies as financing once again flows.
12:15 - 1:00 pm
Lunch
1:00 - 1:45 pm
Luncheon Keynote
Tim Armstrong
VP Advertising Sales, Google
Tim Armstrong presides over Google's North American advertising sales and operations teams. Tim's team is located in cities across the U.S. and Canada, providing customers with local partnerships as well as centralized sales and services. His team works with some of the world's most widely recognized brands and advertising agencies, as well as some of the fastest growing medium-sized companies. Tim joined Google from Snowball.com as that company's vice president of Sales and Strategic Partnerships. Prior to his role at Snowball.com, Tim served as director of Integrated Sales & Marketing at Starwave's and Disney's ABC/ESPN Internet Ventures working across the companies Internet, TV, radio, and print properties. He started his career by co-founding and running a newspaper based in Boston, MA, before joining IDG to launch their first consumer Internet magazine, I-Way.
MODERATOR |
 | Webb Shaw Director - Editorial Resources, J.J. Keller & Associates, Inc.
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PANELISTS |
 | Alan Balutis President & CEO, Government Strategies, INPUT
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 | Gene Landoe President & CEO, CT and Wolters Kluwer Corporate Legal Services
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 | Bill Pollak President & CEO, American Lawyer Media, Inc.
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 | Judy Russell Superintendent of Documents, U.S. Government Printing Office
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 | Dr. Daniel Zaharevitz Chief, Information Technology Branch, DTP (Developmental Therapeutics Program), National Cancer Institute, NIH
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1:45 - 2:45 pm
Government as Publisher/Competitor
Government has an increasingly ambiguous relationship with the information industry. While many publishers have differentiated their products by adding value to government content, agencies have become savvier players. Some information companies cry foul, claiming the government is unfairly using taxpayer money to undercut them. Defenders say content created with the public’s money ought to be free. A panel of experts will debate what this means for all parties.
2:45 - 3:00 pm
Networking Break
3:00 - 4:00 pm
My Media: The explosion of User Generated Journalism
People everywhere are getting together via the Internet in unprecedented ways. Millions create content, inform each other about global issues, and build new communications channels in a connected, always-on society. Mass collaboration disrupts control-based enterprises, and shakes up mainstream media and related traditional businesses. In this exciting and interactive panel, we will explore the emerging world of My Media and how it provides context, rules, implications, applications and resources for participation which is shaping the future of news and information.
MODERATOR |
 | John Patrick Author, consultant, corporate director, President, Attitude LLC and former VP - Internet Technology at IBM
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PANELISTS |
 | Jason Calacanis Blogger and CEO, Weblogs, Inc.
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 | Jeff Pulver Chairman and Founder, pulver.com, Inc.
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 | Chris Shipley Co-Founder & Editorial Director, Guidewire Group, LLC
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 | Dr. Robert Sutor VP – Standards, IBM Corporation
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4:00 - 5:00 pm
Top 10 Technology Trends
Technology can be a disrupter or an enabler depending which side of the fence you are on. Understanding the delicate balance between the leading edge and bleeding edge of technology is key to survival for many information content companies. Leveraging technology to extend products or services has never been easier, but truly understanding the implications of embracing one technology over the other is a challenge. This panel will explore what technology is hot, what technology is passé, and what technologies are on the horizon that will be the future enablers or disrupters.
5:00 pm -
Conference Wrap Up
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