In one of the more lively and entertaining sessions of the day, PaidContent’s Staci Kramer interviewed the leaders of two major online properties, Jeff Price, President of SI.com and Forbes.com CEO Jim Spanfeller. While the two companies have enjoyed tremendous success, their approaches are quite different from one another. SI.com is a fully brand-integrated property, while Forbes.com is a dedicated online business, managed separately from the print brand.

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