SIIA Welcomes Beginning of NTIA Multistakeholder Privacy Process
For Immediate Release
SIIA Communications Contact: Laura Greenback, 410-533-1943,
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PR Contact: Beth Dozier, Rational 360, 202-429-1833,
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SIIA Welcomes Beginning of NTIA Multistakeholder Privacy Process
Leading Technology Trade Association Eager to Help Develop Codes of Conduct for Transparency on Mobile Devices; Favors NTIA Process Over Regulatory Approach
Washington, D.C. (June 15, 2012) – Ken Wasch, President of the Software & Information Industry Association (SIIA)—the principal trade association for the software and digital content industries—issued the following statement regarding the first multistakeholder privacy meeting, announced today by the National Telecommunications and Information Administration (NTIA). The meeting will take place on July 12 and focus on transparency in how companies providie applications and interactive services for mobile devices.
“Today’s announcement marks the beginning of a multistakeholder process that can contribute significantly to the continuation of interoperable data privacy regimes, including the European Union’s proposed data protection regulations.
“SIIA concurs with the Department of Commerce that voluntary, enforceable codes of conduct are the appropriate approach for data privacy protections because they develop faster and provide more flexibility than legislation or regulation.
“Continued growth and innovation in the vibrant mobile marketplace depends on consumer confidence in the privacy protections provided by mobile application providers. For this reason, SIIA has been actively working to develop best practices that can help protect personal information while encouraging continued growth and innovation in the mobile marketplace.
“In establishing this first multistakeholder process, NTIA was wise to focus on a definable area where stakeholders have begun to collaborate to develop practices, and we look forward to actively participating on behalf of our members and the industry broadly."
View comments SIIA made to NTIA in April here.
About SIIA
The Software & Information Industry Association (SIIA) is the principal trade association for the software and digital content industry. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to more than 500 leading software and information companies.