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ABM Division

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Founded in 1906, ABM is positioned at the center of the global b-to-b ecosystem. As the only industry association focused on the entire b-to-b business model - data, events, information, marketing services and media - ABM delivers intelligence to industry professionals worldwide, including Madison Avenue, Wall Street and the Beltway. Now a division of the Software and Information Industry Association, ABM is home to 200-plus member companies who reach an audience of more than 100 million professionals and represent nearly 4,000 print and online titles and over 1,000 trade shows, with more than $20 billion in annual revenues.

ABM News

SIIA taps Mike Marchesano to serve as managing director of ABM, 9/30/13 
Previously, he worked as CEO of Aequor Media, managing director of JEGI and CTO at The Nielson Company.

Allured Business Media launches event management company, 9/25/13
Allured Business Media has launched a new event management company, Allured Global Events, which will operate as a standalone business. Read More.

New standardized digital pub metrics unveiled, 9/25/13
A consortium led by MPA, Adobe and 4A's has revealed four standard metrics to use in evaluating mobile magazine engagement. Read More.

Seven mobile app business models for publishers, 9/25/13  
So, you've decided to "go mobile," and you've picked the app route -- now what? What are the best monetization strategies, and how do you choose the best business model for your company? Read More.