Buyer Seller Project

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The Buyer-Seller Project is a series of programs designed to build meaningful dialog between buyers of information and content products, and the vendors selling those products. The goal is to create shared understanding of industry-wide trends and issues, foster collaboration and create mutual understanding of each other's needs.
Initiatives:


Buy Side CODiE Review
SIIA Content CODIE's; Select content category finalists will receive complimentary buyer reviews by actual content buyers, courtesy of FreePint.

Buy-side researchers will be writing mini-reviews of CODiE finalists in selected categories; we'll be covering 6 categories this year, as part of the first year's efforts:

All finalists in these categories will benefit from a mini-review (around 1200 words, written by an expert researcher).

Upcoming Events

In Case you Missed It

June 28, 2012 - Establishing Effective Partnerships to Benefit End Users (webcast)
July 15, 2012 - Buyers and Suppliers Focus on the Future (SLA Roundtable)
September 13, 2012 - What is Product Excellence? (PDF | Video)

Articles


Buyer-Seller Project FAQ

What is the Buyer Seller Project?
The Buyer Seller Project is an initiative of the SIIA's Content Division. Through a series of live and virtual events, the Buyer Seller Project brings together vendors of content products and corporate buyers of those products.

What are the goals?
The information industry is undergoing enormous changes in user expectations, business models, and product platforms, to name only a few issues. For the industry to move forward, buyers and sellers need to develop and maintain an understanding of each other's perspectives and needs.

Events in the Buyer Seller Project are designed to create a forum for meaningful dialog between buyers and sellers on these challenging issues. Topics to date have included:

All topics are ones that buyers and sellers are invested in mastering. Buyer-Seller Project events help them do so together.

Who's involved?

The Content Division of the SIIA produces the Buyer-Seller Project with the support of its advisory board. A working group made up of members of the Content Division advise and direct the programs within the project. Member company FreePint provides content development and execution services.
Through a partnership with the SLA, input from corporate buyers informs the working group in designing and executing events within the Buyer-Seller Project.
In the first 6 months of activity, over 120 individuals have participated in at least one event of the Buyer-Seller Project.

 

How do I get involved?