Speakers

Joshua B. Bolten

Former White House Chief of Staff; Managing Director, Rock Creek Global Advisors, LLC

Joshua Bolten is Managing Director of Rock Creek Global Advisors, an international economic and regulatory policy consulting firm, which he co-founded in July 2011. Mr. Bolten spent the preceding two years at Princeton University, as a visiting professor in the Woodrow Wilson School of Public and International Affairs.

Mr. Bolten served in the White House under President George W. Bush as Chief of Staff (2006-09), Director of the Office of Management & Budget (2003-06), and Deputy Chief of Staff for Policy (2001-03). For the preceding two years, he was Policy Director of the Bush 2000 presidential campaign.

Mr. Bolten’s nearly 20 years of government service also includes positions as General Counsel to the US Trade Representative, Chief Trade Counsel to the US Senate Finance Committee, and an attorney at the US State Department. Mr. Bolten’s previous private sector experience includes work as Executive Director, Legal & Government Affairs, for Goldman Sachs in London and an attorney at O’Melveny and Myers in Washington, DC.

A native of Washington, DC, Mr. Bolten received his undergraduate degree from Princeton (1976) and his law degree from Stanford (1980). He is a member of the board of Emerson Electric Co. In the non-profit sector, he serves on the boards of the US Holocaust Memorial Museum (Vice Chair) and the ONE Campaign (where he was Interim CEO during 2011) and previously served as Co-Chair of the Clinton Bush Haiti Fund.

Joe McCambley

Co-Founder, The Wonderfactory

Joe McCambley, co-founder & creative director of The Wonderfactory, is a passionate and devoted student of branding and brand development.

Most recently, Joe held the position of SVP, general manager of the 300-person internal creative organization of America Online. Virtually everything that can be experienced on AOL is conceived, developed, and managed by the Studio and its internal AOL clients.

While at AOL Joe worked with product management and programming to transform AOL from a “walled” community “protected” by its proprietary Rainman technology to an open community enabled by standard Web technologies. Transitioning to standardized technology allowed AOL to cater to the needs of advertisers, and greatly enhanced AOL’s revenues.

Prior to joining AOL, Joe held the position of EVP, chief creative officer at Digitas, one of the world’s preeminent direct response advertising agencies. Digitas develops branded experiences across all consumer touch points and serves as direct agency of record for brands such as American Express, AT&T, General Motors, Federal Express, Delta Airlines, Intercontinental Hotels Group, The New York Times, Barnes & Noble, and Best Buy. While at Digitas, Joe led a team of 400 creative people across offices in Boston, New York, Chicago, San Francisco, and London. Digitas was named Interactive Agency of the Year by AdWeek Magazine in 2003.

Before Digitas, Joe served as chief creative officer at Modem Media, the world’s first interactive advertising agency. Joe’s 300 person team developed interactive experiences for such brands as General Motors, Delta Airlines, Citibank, AT&T and AT&T Wireless, Orange, and JC Penney. This was Joe’s second time around at Modem. He originally joined the company in 1994 when there were just twelve employees, and helped to build Modem’s reputation as a creative and strategic force in the interactive industry. Joe conceived and developed the first advertising experience that ever appeared on the Internet in October of 1994. It was a banner that led to an online tour of the world’s best art museums, sponsored by AT&T and developed for the inaugural issue of HotWired Magazine.

Joe originally left Modem to found Thunder House, an interactive advertising agency and web development company headquartered in Cambridge, MA. Under Joe’s presidency, Thunder House was eventually purchased by McCann Erickson Worldwide, a member of the Interpublic Group of Companies. Rapid growth and acquisitions led Thunder House to grow to a network of 14 offices on four continents with 600 employees.

Michael D. McCurry

former White House press secretary, Partner, Public Strategies Washington, Inc.

Mike McCurry is a partner at Public Strategies Washington, Inc., where he provides counsel on communications strategies and management to corporate and non-profit clients.

McCurry is a veteran political strategist and spokesperson with nearly 35 years of experience in Washington D.C. McCurry served in the White House as press secretary to President Bill Clinton (1995-1998). He also served as spokesman for the Department of State (1993-1995) and director of communications for the Democratic National Committee (1988-1990). Mike held a variety of leadership roles in national campaigns for the Democratic ticket from 1984 to 2004.

Mike began his career on the staff of the United States Senate, working as press secretary to the Senate Committee on Labor and Human Resources and to the committee's chairman, Senator Harrison A. Williams, Jr. (1976-1981). He also served as press secretary to Senator Daniel Patrick Moynihan (1981-1983).

He serves on numerous boards or advisory councils including Share Our Strength, the Junior Statesmen Foundation, the Children’s Scholarship Fund, the Wesley Theological Seminary, and the United Methodist Commission on Communications. He is co-chairman of the Commission on Presidential Debates.

Mike received his Bachelor of Arts from Princeton University in 1976 and a Master of Arts from Georgetown University in 1985. Additionally, he recently earned a master’s degree in theology from Wesley Theological Seminary.

Terry Waters

President & CEO, The Yankee Group

Terry Waters is the president and CEO of Yankee Group Research, Inc., and is charged with managing the company's strategic direction and day-to-day operations.

Waters brings to Yankee Group extensive leadership and expertise in growing information services businesses. Prior to leading the company, he was president and CEO of Highline Financial, a banking information and financial analytics company. He also held leadership roles with research company Gartner, Inc., including chief marketing officer and president of its Executive Programs business unit.

Before Gartner, Waters was chief operating officer for Screaming Media, a Web-based content aggregation, syndication and business services provider. Prior to Screaming Media, he held senior management, marketing and sales roles at Gartner and Xerox Corporation.

Terry holds a B.A. from College of the Holy Cross in Worcester, Mass.

Jonathan Wells

Managing Publisher, The Christian Science Monitor

Jonathan Wells, managing publisher, has led The Christian Science Monitor's transformation from venerable daily newspaper to a multi-platform media company with the biggest audience in its history and ever-stronger financial performance. Previously, he was the Monitor's director of business development, director of national program marketing for WETA (DC's public television affiliate), and VP of strategic marketing for Seattle Public Television. A graduate of Michigan State, he received his JD from Syracuse University Law School and was a 2009 Sulzberger Leadership Fellow at Columbia University.

John Yemma

Editor, The Christian Science Monitor

John Yemma has been a foreign correspondent, Washington reporter, political editor, and has covered economics, science, and culture in 38 years as a journalist. He has worked for The Dallas Morning News, The Boston Globe, UPI, The San Antonio Express-News - and since 2008, he has been editor of the Monitor. The Monitor publishes international news and analysis at CSMonitor.com, in the Monitor Weekly newsmagazine, and in an email-delivered Daily News Briefing.

Guy Alvarez

Marketing Strategist, Good2bsocial

Guy is the Chief Engagement Officer at Good2bSocial, LLC, a consulting company that helps companies and professionals understand how to use social media to delight their customers, engage with their prospects, and enable their employees to become more productive and innovative.

Guy started out as a lawyer practicing international trade law at a boutique firm. While at the firm, He learned how to use the Internet to attract new clients. In an effort to leverage what he had learned, Guy left the practice of law and focused on helping lawyers harness the power of the Internet to market their services.

Guy has worked for American Lawyer Media, KPMG Practising Law Institute and Pernod Ricard in various leadership roles with a concentration on digital marketing, enterprise collaboration and social media.

Phil Ash

Publisher, Capitol Information Group

Phil Ash is the president of Investing Daily, Business Management Daily and Torrent of Fire. ID provides profitable investment advice to smart, self-directed investors. BMD provides plain-English actionable business advice in the areas of human resources, leadership, office tech skills, tax minimization and more. And, Torrent of Fire provides tournament management software to the tabletop board game community. The software captures player data, then wraps analysis around the data and sells it back to the players.



Prior to the start of his publishing career in 2001, Phil was a bean-counter. He started as a CPA with KPMG in New Orleans. He then took on the challenge of finance director for the opening of Young & Rubicam’s office in Ukraine. In doing so, he and his partners helped to forge the advertising industry in this developing market. Mr. Ash next joined McDonald’s Corp. to help develop their financial infrastructure in Latin America.



He has two kids, one wife, an ungrateful cat, 7½ bicycles, and some wilted houseplants.

Elie Ashery

CEO, RegReady, Gold Lasso

Elie Ashery is the managing principal of RegReady, a fair and balanced customer acquisition community helping marketers build true opt-in lists and sales leads.

Additionally, Elie is the co-founder and a director of Gold Lasso, a special situations email service provider to mid-level and enterprise companies.

Elie’s career as an Internet marketer has been chronicled in numerous media outlets including Entrepreneur Magazine, The Wall Street Journal, Inc. Magazine and The Washington Post. As a thought leader he has written numerous articles for trade journals and blogs covering a wide range of Internet marketing topics from strategy to ethics and speaks regularly at various trade events. In 2007 he was asked to provide research and write the forward for the book The Complete Guide To E-mail Marketing by Bruce Brown. Elie holds an executive masters degree in business administration and bachelors degree in finance from the University of Maryland’s Robert H. Smith School of Business.

George Beckerman

Partner, Marlin & Associates

George Beckerman began his information industry career in 1981, providing strategic consulting and investment banking services to information, media and communications companies and to related technology and services companies. He joined Marlin & Associates in 2004. The firm's investment banking advisory and strategy consulting clientele in the digital information economy is world-wide, including North America, Europe, Asia/Oceana and Africa. George is also a company founder and a former operating executive. He is a co-founder of MarketResearch.com, Inc., a leading publisher and distributor of market research reports, and has held senior executive positions in the Washington Post Company's legislative information service business and in Thomson Financial. Earlier, he co-founded DIDS-co, one of the first geo-spatial software developers, was a partner in International Trade Advisory Services, an export promotion collaboration with Deloitte and the National Bank of Washington, and an executive co-founder of Federal Marketing Services, a research service.

Karen Billings

Vice President, Education Division, SIIA

Karen Billings has more than 40 years of experience in the education technology industry with positions in management, development, marketing, sales and classroom teaching. At SIIA she drives the association's work with its 190 member companies for whom educational publishing is a primary business. Prior to SIIA, Billings, was vice president, Major Business Initiatives for bigchalk Inc, where she drove relationships with major industry partners to respond to new business opportunities and vice president and general manager of its MediaSeek Division. She worked at Microsoft Corporation, managing K-12 Strategic Relations and at Claris Corporation, where she ran the Worldwide K-12 and Higher Education Marketing Programs. She served as director of sales at Logo Computer Systems, Inc. and as an executive editor in the School Division at Houghton-Mifflin Company.

Minal Bopaiah

Editor, Subscription Site Insider

Minal Bopaiah is the Editor of Subscription Site Insider, which publishes extensive resources, including case studies, business data, monthly webinars and advanced how-to reports for publishers and marketers selling subscriptions online for paid content and membership sites. She has been an invited speaker at Folio’s MediaNext event, SIPA conferences and webinars, the Financial Publishers Roundtable, and many premium webinars. Minal can be contacted via email at minalb@subscriptionsiteinsider.com or on Twitter @SubSiteCentral.

Robert Brady

Chief Executive Officer, Business and Legal Resources (BLR)

Nancy Brand

Director of Operations, Chartwell

Nancy Brand is the director of operations at Chartwell Inc. and is responsible for managing organizational processes, IT, marketing and conference production. In this role, she implemented a cross-departmental integration of Salesforce.com and created a multi-channel renewal strategy targeting electric and gas utilities. Over the past six years, Nancy has developed IT, account management, training and social media processes and policies to support the company’s evolving business strategy. She has overseen the transition from software to cloud-based solutions as well as developed multiple websites.

Nancy graduated with high honors from Georgia Tech with a degree in Management and earned her MBA focusing on data analysis and marketing from Georgia State University.

Carol Brault

Publisher, Dorland Health/OR Manager/Contexo Media, Access Intelligence

Carol Brault, as a publisher with Access Intelligence, oversees the AI Healthcare Group’s division of products and services for OR Manager, Dorland Health, and Contexo Media brands.

In her leadership role with the company, Carol directs the strategic planning, growth strategy, and day-to-day direction of the Healthcare Group, with the overall responsibility of ensuring revenue and profit goals are achieved. Serving practitioners and administrators in the healthcare space, the Healthcare Group produces a wide range of information solutions including subscription and membership services, CE programs, conferences, books, award programs, reports, and emedia initiatives.

Carol’s well-documented focus in publishing revolves around driving revenue and acquiring and retaining customers. She is adept at all areas of the business from traditional print to emedia, as well as overall management and strategic business development efforts.

Prior to Access Intelligence, Carol worked at Pike & Fischer as the director of sales & marketing where she oversaw and directed all marketing and sales initiatives. At Pike & Fischer, Carol built a new marketing department and program, and helped launch 10 websites as well as a dozen email newsletters. Before Carol was lured back to Access Intelligence, she was there for three years where she was promoted from associate publisher to publisher in October of 2000. She started her career at Thompson Publishing group and has held positions at Legal Times/American Lawyer Media and Public Utilities Reports.

Andrea Broadbent

Director, EBusiness Development And Licensing, McGraw Hill Financial

Andrea Broadbent is director of eBusiness development and content licensing at McGraw Hill Financial. She has led the outbound content licensing programs for this financial, publishing, and business services company for more than 30 years, negotiating countless license agreements representing dozens of industry-leading magazines, market briefings, and journals published by Standard & Poor’s, BusinessWeek, Aviation Week, McGraw Hill Construction, and Platts. Andrea is Co-chair of the Copyright and Licensing Working Group of the SIIA and an active member of the SIIA’s Content Anti-Piracy Committee, a member of the Special Libraries Association Business and Finance Division, and participates on various internal bodies at McGraw Hill Financial such as Chair of the Corporate Video Domain Team and active member of the Corporate Anti-Piracy Steering Committee. Andrea is an evangelist of business models and technologies supporting monetizing secondary markets, copyright management and anti-piracy.

Dan Brown

Principal & Certified Leadership Coach, Xponential Publishing Consultants

Dan Brown entered the publishing industry in 1983 as a newsletter reporter, after a brief stint as a newspaper and magazine freelancer. In the nearly three decades that have followed, Dan has been involved in every aspect of B2B publishing, from editorial and marketing to new product development and human resources. He is a former co-owner of UCG, one of the world’s leading specialized information publishers. Today, Dan is principal of Xponential Publishing Consultants, an international consulting firm serving B2B media companies by helping them with strategy, operations, and people. Dan is also a certified executive coach through Georgetown University. As a coach, Dan works with senior leaders in enhancing their leadership effectiveness and driving change throughout their organizations. You can email Dan at dbrown@xponentialpub.com, or call 202-686-0117. His site is www.xponentialpub.com. Dan is also the author of The Book of Models: the innovator's guide to monetizing content, and is faculty advisor for SIPA's Specialized Information Professional Certificate (SIPC) program.

Cynthia Carter

President, FDAnews

Cindy Carter is president and CEO of FDAnews, an information company serving the pharmaceutical, medical device and clinical trial communities. She also is a partner and past president of Healthcare Intelligence Network, a joint venture of several healthcare publishers.

She was formerly the vice president and publisher at FT Energy, a division of the Financial Times and vice president and group publisher at Capitol Publications. During her 19 years at Capitol, she was also a new product developer, executive editor and reporter. Before that, she was an editor at Government Information Services.

She has served on the Specialized Information Publishers Association’s board of directors and is the incoming president of the Specialized Information Publishers Association’s Foundation.

Thomas Chaffee

President & CEO, ePublishing, Inc.

Thomas Chaffee is the CEO of ePublishing, Inc. – a cloud-based Software-as-a-Service company driving maximum profit for publishers. Its Enterprise Publishing System (EPS) powers a wide range of business models, leverages new and diversified income streams, and automatically generates deep reader engagement by integrating behavioral data with Contextual Content, Community and Commerce.

A lifelong entrepreneur, Tom has a knack for identifying and developing leading-edge technology and utilizing it to build revenue, reduce operating costs and create shareholder value.

He is past chairman and CEO of Realigent Inc., (Nasdaq: HMSK) a publicly traded technology firm targeting the data and publishing-intense real estate, banking and mortgage industries where he drove a major corporate restructuring, integrated over 28 acquisitions and redefined the company’s product suite.

He currently sits on several corporate boards across the publishing, energy and software industries.

Bowman Cox

Managing Editor, The Gold Sheet

Bowman Cox is managing editor of “The Gold Sheet” at Elsevier Business Intelligence, where he covers emerging scientific, business and public policy challenges in pharmaceutical manufacturing quality.

Bowman has also written for communities of professionals in clinical laboratory quality, Internet healthcare and other fields. He has helped launch various health and environment publications, as well as an association of environmental journalists. Now he is exploring new ways to profitably adapt the time-honored craft of journalism to today’s world of interactive social media.

Guy Crossley

Chief Operating Officer, BLR

Guy Crossley is the COO of BLR, a Brentwood, TN based company that provides compliance solutions and training for employers nationwide and CLE, legal and political publications regionally in Tennessee, Alabama and Georgia under the brands BLR and M. Lee Smith Publishers.

Previously, Guy was the chief executive officer and group publisher of Institutional Investor
News, a publisher of financial services databases and newsletters. Before that he was the
senior vice president and general manager of the list and media services divisions for MSGi
Direct, providing direct-response list management and brokerage services, media planning and
buying, and magazine advertising sales representation. Prior to that, Guy served as the vice
president of marketing for Oxmoor House (a subsidiary of Time Warner, Inc.), a consumer publishing imprint and direct-response marketer.

Board affiliations include: SIPA (Specialized Information Publishers Association), Brentwood Cool Springs Chamber of Commerce (2011 Chair), Maryland Farms YMCA,

Leslie Davidson

President, Davidson Direct

Leslie Davidson of Davidson Direct is a consultant with 30 years of traditional and online marketing and project management experience. She specializes in all aspects of audio conference and webinar production and marketing, including speaker and sponsor recruitment, logistics and vendor management, copywriting, and more. Leslie has produced hundreds of conferences in the last eight years and can handle just about everything you need for a successful event. You create the content, then let Davidson Direct handle the rest—all for one low flat rate per conference.

Mike Davis

IT Manager, CD Publications

For more than 20 years, Mike Davis has worked in a variety of areas within the newsletter industry, a career that began in the sales department at CD Publications. Soon after he joined the company, Davis converted a part-time position as a phone sales representative into a full-time sales position. A few years later, he became assistant manager of the sales department.

But while he was very good at sales, his background in computers and education (Towson State University and the Data Processing Institute in Baltimore) continued guiding him toward his goal of becoming a webmaster and network administrator. Today, Davis serves as IT manager for CD Publications. He is responsible for every area and phase of technology in the company, including web design & development, web application development, e-commerce management, email/social marketing, intra- and extranet management, database management, and fulfillment system administration.

In his most recent project, he was responsible for transitioning the company from a legacy GroupWise email system to Google Apps for Business.

David Desimini

Director, Business Opertations, CQ Roll Call

Dave Desimini is the Director of Business Operations for CQ Roll Call, an Economist Group business. In this role, Desimini works to unify business processes used by the sales, marketing and finance departments.

He is responsible for overseeing the coordination, implementation and maintenance of company-wide systems in order to achieve overall corporate goals. Dave has also played a key leadership role in the development of CQ Roll Call's Engage product, a first of its kind advocacy and engagement solution.

Prior to joining CQ Roll Call, Dave served in various positions in product development, marketing and business systems for companies in the cable, aerospace and defense industries. He is also the co-founder of the Tiburon International Film Festival in Tiburon, California.”

Laura DeSimio

Marketing Director, Atlantic Information Services, Inc. (AIS)

Atlantic Information Services, Inc. (AIS) has provided the health care industry with newsletters, books, data resources, and conferences for more than 25 years. Laura serves as AIS’s marketing director and is responsible for developing and overseeing campaigns that drive sales and strengthen branding for 30 core products, plus managing ancillary product sales and new product launches, and helping establish new lines of business.

Her background includes working in all direct marketing channels (yes – even FAX marketing!), running prospecting and lead generation campaigns, as well as utilizing PR and social media marketing. Laura has extensive experience in copywriting and won several awards for her editorial work on the Military Officers Association of America’s series of military benefits-related publications.

She has worked for other DC-area publishing companies, including UCG and FDC Reports (now a part of Elsevier). Her previous experience also includes membership marketing, nonprofit fundraising and grant writing, and museum administration. She also serves as a mentor to recent graduates entering the marketing job market. None of Laura’s work experience has anything to do with her Master’s Degree in Art History.

John Dineen

Vice President, Digital Strategy & Content Delivery, CQ Roll Call (The Economist Group)

John Dineen is vice president for digital strategy and delivery for CQ Roll Call, where he has held several positions over the past eight years. Before that, he was co-owner and editor of Congressional Green Sheets, an energy and environment news company that Congressional Quarterly purchased in 2004.

Dineen also spent a number of years on Capitol Hill, as communications director to a House subcommittee, chief of staff for a senior member of Congress, and staff director of the largest legislative service organization in Congress.

Christine Dobday

Marketing Strategist, Peace Corps

Christine Dobday is currently a Marketing Strategist at the Peace Corps with over 25 years of marketing and communications experience across sectors: Federal government, business and non-profit. Her previous positions include: Vice President of Stakeholder Engagement and Business Development at the Recreational Boating and Fishing Foundation, and Communications Advisor/Public Affairs Specialist at the U.S. Department for Health and Human Services where she was responsible for the Dietary Guidelines for Americans (2005) communications contract and health promotion initiatives.

In the private sector, Christine was Head of Marketing for washingtonpost.newsweek interactive (washingtonpost.com) and Director, Affiliate Marketing for Discovery Communications, Inc. working on strategic partnerships and promotions, and sales strategies. Her non-profit background also includes managing The Advertising Council’s public service campaign roster as Vice President of Campaign Management.

She learned the fundamentals of advertising at D’Arcy Masius Benton and Bowles in their New York and Bloomfield Hills, MI offices

Bobby Edgil

Director of Sales, BLR

Bobby Edgil is Vice President of Sales and Business Alliance for BLR. In this role he charts the course for the company’s outbound sales efforts, while seeking opportunities for strategic partnerships.Previously he served in sales management, director, and general manager roles in the imaging and software industry where he was a winner of multiple top awards.

His past accomplishments include being an 8-time winner of the President’s Club Award as a Major Account Representative and as a Sales Manager. Bobby has been instrumental in starting two sales forces in new start-up companies, as well as playing significant roles in merging and acquiring nine other companies while leading the sales efforts. Away from work he is very engaged with family and enjoys outdoor sports and is also active in the community.

Currently he is working with Habitat for Humanity, Second Harvest, and our in-house charitable committee at BLR.

Stephanie Eidelman

President & Publisher, insideARM.com & insidePatientFinance.com

Stephanie Eidelman is the president and publisher of InsideARM.com and insidePatientFinance.com. Her varied background includes careers in live entertainment, aerospace manufacturing, online city guide publishing and organizational consulting.

In 2001 she joined Kaulkin Ginsberg (the family M&A firm) as COO. insideARM grew as a marketing initiative out for the M&A firm and in 2010 was “spun out” as a separate media company. After years of working in large organizations, Stephanie loves the culture of the tight-knit group, as well as the sense of accomplishment and ownership that comes with a small firm.

Anyone who knows Stephanie will immediately tell you that her passion is in organization. Literally. She loves a clean desk, a well-labeled closet, an elegant process and a useful spreadsheet. Stephanie earned a BS in Human Development & Social Policy from Northwestern and an MBA from UCLA.

Denise Elliott

Vice President, Marketing, The Kiplinger Washington Editors, Inc

Denise Elliott is the vice president of sales and marketing at The Kiplinger Washington Editors, Inc., where she is responsible for the circulation/sales efforts for five newsletters with a combined circulation of more than 275,000 and one consumer magazine with more than 600,000 subscribers. Founded in 1920 by W.M. Kiplinger, the company developed one of the nation’s first successful newsletters. The Kiplinger Letter, launched in 1923, remains the longest continually published newsletter in the United States. To learn more, visit www.kiplinger.com or follow on Twitter @KiplingerMedia.

At Kiplinger, Denise is also responsible for production and fulfillment. She was previously president of Briefings Publishing Group, a newsletter publishing company in Alexandria, Va. Prior to Briefings, Denise was marketing vice president at Washington Business Information, Inc. In her nine years there she held many positions in the marketing and new product development department.

Denise is a board member at CSPI, publishers of Nutrition Action newsletter, past president of the DC Chapter of the Specialized Information Publishers Association (SIPA); Treasurer of the Software & Information Industry Association board of Directors and incoming president of the SIPA board of directors.

Rick Ellis

Director of Audience Management, CFE Media LLC

Rick Ellis is the Director of Audience Management for CFE Media LLC, a leading multi-channel content provider for engineering professionals. Rick is an award-winning audience developer with over 20 years experience at Reed Business Information, Canon USA and UBM Electronics.

Rick is responsible for the audience development and fulfillment of three engineering magazines, 26 newsletters, website traffic and new product promotions across the CFE portfolio. Most recently Rick has overseen the successful development of CFE’s integrated database, housing nearly 400,000 subscribers to magazines, newsletters, attendees to webcasts and ongoing educational programs.

Rick is an enthusiastic and passionate thought leader in integrated audience engagement and content marketing who enjoys his family, the outdoors and running high-endurance obstacle courses with his fellow CFE colleagues.

Andrew Elston

Chief Executive Officer, iCopyright Corporation

Andrew S. Elston is CEO of iCopyright, the digital content monetization, licensing, and syndication service used by many leading B2B websites to protect and promote copyrighted content. Andrew has more than 30 years of experience in new media and online content licensing and development.

Andrew joined iCopyright in 2006 as Director of Publisher Services and became CEO in 2010. Prior to iCopyright, Andrew was VP of Content Licensing & Development at Primedia, where he was responsible for domestic and international licensing for 350 business and consumer properties.

Other experience includes executive roles at Qpass (Director of Publisher Alliances), NewsNet (President) and Information for Industry (Managing Editor). Andrew has been active in the information industry, serving on the board of the Content Division of the SIIA. He currently is Co-chair of the Copyright and Licensing Working Group of the SIIA.

David Famiano

Senior Editor, John Wiley & Sons, Inc.

David Famiano is a Senior Editor in the Professional Development Subscription Content Department of John Wiley & Sons, Inc. David manages 27 publications in various area including leadership and management, human resources, nonprofit organizations, conflict resolution, evaluation, and youth development.

In addition to managing his current list of titles, David is also responsible for developing new business in these and other areas. David has been with Wiley for 13 years and works out of his home in Philadelphia.

He can be reached at dfamiano@wiley.com.

Heather Farley

Divisional President, Access Intelligence, LLC

Heather leads the strategic direction and revenue growth objectives across AI. She works closely with her division leaders to identify, acquire and integrate synergistic businesses as well as create strong organic growth through new product launches. Additionally, as a member of Access Intelligence’s Board of Directors, Heather plays an integral role in ensuring that the vision and mission of AI’s core strategic initiatives are successfully executed across all operating units. Heather is a recognized leader in the b2b community and a member of the SIPA Board of Directors. In her tenure at AI, Heather has worked on more than two dozen acquisitions and countless product launches. Her expertise in both direct marketing and paid content have been instrumental in the company’s dynamic transition from a traditional b2b media provider to an integrated global media company comprised primarily of face-to-face events and online members-based communities. Prior to Access Intelligence, Heather was a senior vice president and group publisher with Phillips Publishing International, where she began her publishing career in 1988.

Sheran Fernando

President, Publications Management, LLC

Sheran Fernando is president of Publications Management, LLC, a sales and marketing consultancy serving B2B publishers. His publishing career began at the Taft Group, where he served in progressively responsible sales and marketing management positions culminating with his appointment as vice president. After Taft was acquired by the Thomson Corporation, Sheran remained in senior management until he launched his firm in 1991. Since 1991, Sheran's firm has consulted with numerous information providers, including Warren Communications News, the Times Mirror Training Group, National Journal, the Gale Group, IOMA, Legal Times, the Smithsonian Institution, Zero to Three, the American Council on Education and other commercial and nonprofit organizations. In parallel with his consulting practice, Sheran founded and served as president of Customer First, Inc., an information and training firm serving the hospitality industry. Customer First was acquired by the Times Mirror Corporation in 1997. Sheran has been a regular guest speaker at national industry conferences and forums, including those of the Newsletter & Electronic Publishers Association (now SIIA), the National Directory Publishing Association, the Direct Marketing Association and the American Association of Museums.

David Foster

CEO, Business Valuation Resources

David is the CEO of Business Valuation Resources in Portland, Ore., an information-industry company he acquired in October 2005. BVR serves the business valuation and related professions.

Prior to BVR, Foster co-founded IOMA in 1982, and sold it to the Bureau of National Affairs in 1998, staying on as president through 2005. He has served on the board of eight publishing companies in the last few years, including publicly traded BNA (Washington D.C.), Kennedy Information (Peterborough, NH), Business Publishers Inc. (Silver Spring, Md.), BNA International (London), North American Publishing (Philadelphia), Pike & Fischer (Silver Spring), and FDAnews (Falls Church, Va.).

He is a past president of SIPA and served on its board of directors from 1989 through 2001. He won SIPA’s highest honor, the Hall of Fame award for lifetime achievement, in 2000. He’s also on the board of Copyright Clearance Center (Danvers, Mass.).

Lindsey Fuller

Show Director, Access Intelligence

Lindsey Fuller joined Access Intelligence in May of 2008 as Marketing Manager of the SATELLITE Conference and Exhibition. Lindsey was soon promoted to Marketing Director, overseeing the marketing campaigns for the SATELLITE Conference and Exhibition, OilComm, ShaleComm, OR Manager Conference and numerous conferences in the Defense and Aviation markets. Lindsey is now Show Director of the aerospace events at Access Intelligence, including the SATELLITE Conference and Exhibition, OilComm, ShaleComm, Hosted Payload Summit and Avionics for NextGen. As Show Director, Lindsey oversees the marketing, sales, operations and content for each event.

Prior to Access Intelligence, Lindsey began her tradeshow career at National Trade Productions on the GovSec, U.S. Law and Ready tradeshows and worked at 1105 Government Information Group as Marketing Manager for numerous government conferences. Lindsey has a BBA in Marketing from the College of William and Mary.

Scott Gentry

Director of Business Development, Content Marketing, Access Intelligence

Scott has a strong track record of success in developing, growing and leading media businesses within competitive markets.

Creative thinker and entrepreneurial driver of new revenue opportunities across online, print and events. In 2008 Scott launched and and ultimately sold an internet media company to after growing the business to number 1 in a highly competitive environment. Approx. 70% of the revenue came from Content Marketing, along with a unique way of marketing and incentivizing writers.

Scott has maintained key management positions at top tech publishing companies; CMP, Access Intelligence, and Miller Freeman, while consistently expanding brands.

Currently enabling companies in digital media with an emphasis in content marketing and social.

Specialties: Internet business development, content marketing, digital marketing and social integration.

Adam Goldstein

Associate Publisher, Business Management Daily, a div. of CIG

Tammy Gordon

Social Media Director, AARP

Tammy Gordon is AARP's Vice President of Social Communications & Strategy. Starting in January 2010, she launched AARP’s social media guidelines, established branded social platforms, trained hundreds of staffers growing the organization's engaged social presence into a nationally recognized leader. Today, she manages a nine person team of community managers, content strategists and a full time social media trainer, as well as serving a network of nearly 300 staffers across the country use social media on a regular basis.

Helmut Graf

CEO, Verlag fur die Deutsche Wirtschaft AG

Helmut Graf is chief executive officer of VNR Verlag für die Deutsche Wirtschaft AG (VNR Publishing House for the German Business World), a member of the Rentrop Publishing Group, Germany.

Shortly after joining VNR in 1989 Helmut Graf set up publishing activities in Switzerland and Austria, then went on to form joint ventures with publishing houses in Poland and Romania. He successfully negotiated with the Mayo Clinic, Rochester, MN to introduce the Mayo Clinic Health Letter into the German market, and he was responsible for a joint project with Agora, Inc., Baltimore, MD, that brought newsletters like Taipan and Oxford Club onto the German market.

In 1998 Helmut Graf became senior executive of the entire VNR Verlag für die Deutsche Wirtschaft, a group that today encompasses ten specialized publishing houses. Together with its sister company FID Publishing House Inc., VNR publishes 293 print newsletters, loose-leaf services and electronic publications. The company is one of the Top Ten German publishing houses for business and the economy.

In 2005 the Deutsche Direktmarketing Verband e.V. (German Direct Marketing Association, DDV) honored Helmut Graf’s outstanding contribution to developing the direct marketing sector by admitting him to the “Direct Marketing Hall of Fame“.

Helmut Graf is a member of the Board of Directors of the Specialized Information Publishers Association SIPA, Washington. At the annual meeting in June 2009, he was honored by being taken into the SIPA Association’s Hall of Fame, where he is listed among the 27 “giants of the industry”. He is the first European member to receive this accolade.

Barry Graubart

Vice President, Product Strategy, Connotate

As vice president, product strategy, Barry helps drive the product roadmap for Connotate. Prior to joining Connotate, Barry served as principal of Content Matters LLC, helping media and publishing companies develop and implement strategies for mobile and web products.

Barry previously led product management for a mix of early stage technology and content companies including Crowd Fusion, Alacra, ClearForest and several divisions of Primedia.

Barry is author of the eBook The Publisher’s Guide to Mobile and Tablet Development, published by Newstex. He writes the popular Content Matters blog and can be found on twitter at @graubart.

Barry serves on the boards of the Content Division of the Software & Information Industry Association (SIIA), and SIPA, and is chair of the Affordable Housing Committee for the Village of Irvington-on-Hudson. He holds a BA in political science from the State University of New York at Albany.

Novella Green

Director of Learning, Thompson Media Group LLC

Novella Green is the Managing Director of the Education and Training division for Thompson Media Group, LLC (TMG). In this role, Novella is responsible all aspects of the $2.3 million dollar education and training business for TMG’s four vertical divisions: Sheshunoff | Pratt, AHC Media, BIO World, and Thompson Publishing.

Ms. Green has nearly 20 years of marketing experience, nine of which has been focused in marketing and sales within the publishing industry.

Before joining TMG in 2012, Novella worked for a diverse range of organizations, including the global UK-based research and training company Melcrum, Inc., the financial services and government contracting publishing division of United Communication Group and various other private B-to-B and B-to-C companies as well as non-profit organizations.

Ms. Green has won several industry awards including “2008 Best Integrated Marketing Campaign” that doubled the registration attendance of a multi-million dollar convention and the “2009 Informational Entrepreneurship Award” for the successful launch of the online product, to name a few.

To contact Novella Green please email novellagreen@me.com or go call at 240-460-5855.

Kathy Greenler Sexton

VP and General Manager, Content Division, SIIA

Kathy serves as the VP and General Manager of the SIIA Content Division, developing and delivering the many programs and initiatives of the Division.

Kathy is a dynamic, strategic and hands-on executive with deep experience serving Information, Internet and Media companies. After working in broadcast television and international marketing roles, she was a founding member, lead marketer and publisher for the web-based search engine pioneer AltaVista. She has also general-managed or marketed industry-leading online companies focused on news, small business information and general research including: ZoomInfo.com, BLR, Individual.com, Office.com and HighBeam Research. She has a BA in communications from Boston College.

Jeff Grizzel

Conference Director, FDAnews

Jeff is a 22-year veteran of business-to-business publishing. After graduating with a degree in Economics from High Point College, Jeff started his career with The Taft Group under the tutelage of such greats as Marty Mattare, Wendy Muldawer and Bob Elster. He then moved on to Pasha Publications as a Marketing Manager and eventually rose to Director of Advertising Sales when Pasha entered the trade magazine market. With a background in ad sales he was recruited to Public Utilities Reports to turn around its flagship magazine, Public Utilities Fortnightly.

During this time he also introduced seven special single-topic advertising-based reports and launched a new magazine. In 2000 -- with financial support from Tod Sedgwick -- Jeff, Randy Richard and David Givens formed a publishing start-up called Io Energy. Io Energy went on to produce two dailies, nine weeklies and select webinars. Io Energy was sold to SNL Financial in 2005.

Since 2005 Jeff has been the Conference Director for FDAnews and is responsible for the creation, execution and profitability of 36 webinars, six virtual conferences, eight workshops and four major conferences annually.

Lexie Gross

Vice President of Sales, Business Valuation Resources

Lexie Gross is the Vice President of Sales at Business Valuation Resources (BVR), a specialized publishing company servicing the business valuation and related professions. Her areas of focus include sales force recruitment, sales process development, and performance management. Prior to joining BVR, Lexie held leadership positions where she helped clients incorporate into their technology platforms open source and proprietary software solutions, social media technologies, and mass communication strategies. Lexie holds an M.A. in Political Communication from Emerson College and an A.B. in History and German Studies from Mount Holyoke College. She lives in Boston.

Darrell Gunter

President & CEO, Gunter Media Group, LLC

Darrell W. Gunter is one of the leading advocates of consultative sales, semantic technology, mobile applications and social networking in the Science, Technical and Medical Industry. He is a frequent speaker and moderator at many information industry events advocating the benefits of semantic technology, mobile applications and social networking.

Over the course of his 30-year career he has worked for the leaders of the electronic intellectual property industry - Xerox, Dow Jones Financial News Services, Elsevier, Collexis, American Institute of Physics and Allerton Press, Inc. He heads up his own strategic consultancy firm the Gunter Media Group, Inc. www.guntermediagroup.com.

He's a graduate of Seton Hall University's Stillman School of Business, where he obtained his BS in Business Administration with a concentration in Marketing. He also earned his MBA from the Lake Forest Graduate School of Management.

Darrell is very active in the industry as his firm is a member of AAP PSP, SSP, American Chemical Society and SIIA. He is the Co-Chair of the Electronic Information Committee for PSP, he serves on the SSP Marketing Committee and he is the Co-Chair of the SIIA Platform Committee. He is also an associate editor of the Learned Journal published by the Association of Learned Publishing and Professional Scholarly Publishers.

He is an Adjunct Professor at Seton Hall University where he teaches consultative sales on the graduate and undergraduate level and serves /served on many boards including the Content Board of the Software Information Industry Association up until May 2011, Olin College of Engineering Library Advisory Board, Seton Hall University Advisory Council, Electronic Information & Education Service of NJ and the Women's Venture Fund. His radio program "Leadership" airs Saturday mornings at 9:00 am on WSOU HD 89.5 FM / WSOU.net.

Meg Hargreaves

Conference Chair; Senior Vice President & Publisher, Federal Legislative Services, CQ Roll Call (The Economist Group)

Meg has spent over 20 years developing information products and services for the legal, business, academic and government markets and currently serves as secretary on the SIPA Board of Directors. As publisher at CQ Roll Call Group Meg oversees a variety of products produced by the largest newsroom covering the U.S. Congress, including Roll Call, the news source of Capitol Hill since 1955, CQ.com, CQ Weekly magazine, Knowlegis and CQ Roll Call’s newly developed Executive Briefing series. Prior to joining CQ Roll Call and The Economist Group, Meg served simultaneously as President & Publisher of Pike & Fischer and Vice President & Publisher of BNA Subsidiaries, LLC, both now part of Bloomberg BNA. In these roles Meg oversaw the operations of four diverse business units that produced legal and business information solutions, including: legal treatises and online reference services, newsletters, books, conferences, webinars, databases, market research, and advisory services. Prior to her tenure at BNA, Meg was vice president of publishing and content development for global competitive intelligence aggregator MarketResearch.com, where she led editorial, product development, marketing and sales activity. Prior to MarketResearch.com, Meg spent 13 years developing and marketing political, legislative and regulatory information products and services for LexisNexis, a member of the Reed-Elsevier global publishing family. She started her career in publishing as a Research Assistant in the Washington Affairs department of McGraw-Hill. Meg has B.A.s in both communications and history from the University of Scranton.

Robert Harrelson

Chief Executive Officer, Inside Washington Publishers

Robert Harrelson joined Inside Washington Publishers in 1989 as an associate editor for the publication Superfund Report. Since that time, he has held numerous positions at IWP, including Managing Editor, Publisher, CTO, and for the past several years, CEO. Inside Washington Publishers is a news organization founded as a newsletter publisher in 1980. Their first online product, World Trade Online, was launched in 1996. IWP employs about 60 full-time reporters and editors providing in-depth coverage of Washington policy news in the areas of environment, trade, defense, health and energy.

Lesley Harris

Attorney, Copyrightlaws.Com

SIPA member Lesley Ellen Harris is a copyright lawyer, author and educator. She began working in copyright as a student in 1984 and continues to write, teach and consult on U.S., Canadian and international copyright and licensing. She edits The Copyright & New Media Law Newsletter, a subscription newsletter devoted to copyright matters, and publishes the free LEH Letter: Copyright, New Media Law & E-Commerce News.

Lesley works with for- and non-profit organizations, publishers, libraries, archives, museums and educational institutions to create content and educational materials, briefs on copyright policies and guidelines and permissions procedures, develops general and customized copyright and licensing courses, conducts copyright audits and consults on copyright compliance measures. She develops and teaches courses and eTutorials on copyright-related topics and has taught through the Association of Canadian Publishers, the American Library Association, the Special Libraries Association and other organizations, including an online masters-level course on copyright through the University of Alberta, and an in-person course at the Catholic University of America.

Lesley continues to speak on copyright law at conferences in the United States, Canada, Mexico, England and Europe.

Lesley is the author of Canadian Copyright Law (4th edition will be published in 2013), Digital Property: Currency of the 21st Century; and, Licensing Digital Content: A Practical Guide for Librarians.

Through her efforts, Lesley strives to bring clarity to the “grey areas” of copyright and provides practical and effective strategies for managing intellectual property.

Follow Lesley on her blog at www.Copyrightlaws.com and on Twitter @Copyrightlaws.

David Hawkings

Senior Editor, CQ Roll Call (The Economist Group)

As senior editor of Roll Call, David Hawkings authors the “Hawkings Here” blog. Hawkings Here is about the U.S. Congress and everything that goes on within it. It’s a venue for insight and political analysis.

David Hawkings has been covering Washington for 25 years. He was editor of the CQ Roll Call Daily Briefing, managing editor of CQ Weekly and editor of CQ’s Politics in America.

He was the Daily Briefing’s editor since its launch just after Election Day 2010. Before that he spent six years as managing editor of CQ Weekly, a newsweekly covering the policies, people and politics of Washington with a particular focus on Capitol Hill.

He has also been the company’s senior editor for legislative affairs; co-editor of “Politics in America,” CQ Roll Call’s signature reference work on members of Congress; the weekly magazine’s economics editor and its congressional affairs editor; and managing editor of the CQ Daily Monitor, the predecessor of CQ Today.

David is a native New Yorker and a graduate of Bucknell University. Before coming to CQ in 1995 he was a correspondent in the Washington Bureau of Thomson Newspapers and a reporter, columnist and editor at the San Antonio Light.

As a student of the politics and culture of Congress for two decades, he makes frequent appearances as a guest commentator on Fox News, CNN, MSNBC, National Public Radio and its Washington affiliate, WAMU.

He lives in Washington with his wife, Betsy, and their two sons.

Luis Hernandez

Director of Publishing, Thompson Publishing Group

Luis A. Hernandez is the director of publishing for Thompson Information Services (TIS). He is responsible for all editorial and production activities for more than 80 subscription websites and print products, as well as developing new products. He leads a department of 25 editorial and production professionals, and is responsible for devising and implementing strategy and business plans for the organization. Luis works with marketing professionals to focus efforts and achieve revenue goals.

Luis has been with TIS for more than 15 years, starting as a reporter for one publication. Luis has a Bachelor’s Degree in Communications from St. Mary’s University in San Antonio and a Master’s Degree in English from Georgetown University.

Travis Hicks

Director of Product Development, Thompson Publishing

Travis Hicks is the director of product development for Thompson Media Group. In this role he is responsible for conceiving, planning and executing new product offerings for TMG’s three separate publishing arms. Over the course of the last year, he oversaw the migration of more than 150 publications from print-only offerings to online subscription web sites.

These digital libraries combine top-notch regulatory compliance analysis with news, tools and forms, and primary resource materials to offer the diverse subscriber base, one-stop resources for their ongoing compliance needs. Travis formerly edited Thompson’s NCLB Advisor and contributed to the company’s other federal education publications.

Mr. Hicks spent more than a decade writing about education and education-related topics, including Title I, No Child Left Behind, and the Individuals with Disabilities Education Act. He graduated from James Madison University in 1997 with a B.A. in English.

Laurie Hofmann

Group Marketing Director, Access Intelligence, LLC

Laurie Hofmann is the group marketing director, Cable Division, at Access Intelligence, LLC, where she is responsible for generating online and print subscription revenue for AI’s cable industry publications and services. Her publishing career spans more years than she would care to admit, and includes ever increasing responsibilities starting at Sara Lee Corporation (Hanes), followed by Time-Life Books, Western Publishing, Phillips Publishing, Access Intelligence, IHS, Inc. and back to Access Intelligence.

With her comprehensive marketing experience, she centers the focus on developing marketing strategies and executing plans designed to generate leads and subscription revenue, through the use of for electronic media (SEO, SEM and email), direct mail, space ads, flyers and telemarketing—expertly using all for continuous promotion streams. She also develops and manages direct sales activities for enterprise-wide site licenses and negotiates partnerships with other organizations designed to provide mutually beneficial promotional opportunities. She has developed an abundance of accomplishments in diverse industries throughout her career, including children’s book publishing, apparel, continuity book series covering a variety of topics, and personal finance, alternative health, chemical, and cable TV publications.

She has a B.S. in marketing from The Pennsylvania State University, and an M.B.A. form Northeastern University with a concentration in marketing.

Donna Jefferson

CEO, Jefferson Communications

Donna Jefferson is the president and founder of Jefferson Communications. Started in 1990 with the parenting publication Chesapeake Family, the company has expanded to include annual guides, multiple websites, extensive online directories and weekly ezines.

Donna has pushed the company to become a leader in digital products and local website traffic. She has served as president of the Board of Directors of the Parenting Media Association and an advisory member for Annapolis Recreation and Parks.

Jeanne Jennings

Consultant, Email Marketing Strategy, JeanneJennings.com, Inc

Jeanne Jennings is a recognized expert in the field of email marketing strategy; her direct response approach helps her clients become more effective and more profitable online.

Jeanne has advised a wide variety of organizations including Hasbro, Melcrum, The National Education Association, Scholastic, Verizon and Weight Watchers International.
She writes a column on email marketing for ClickZ and her book, The Email Marketing Kit, was published by SitePoint.

Eleanor Jones

Director of Strategic Marketing, Business Management Daily

Business Management Daily has been providing sound business news, insight, and advice since 1937. Eleanor serves as Director of Strategic Marketing for 18 print and online newsletters, plus renewable CD products, subscription sites, and more than 300 ancillary products including books, CDs, and DVDs. Business Management Daily specializes in training for business professionals in HR, executive leadership, administrative, office tech, and management positions and offers a robust line of both live and recorded webinars. All these products, plus free e-letters and reports, are featured on www.BusinessManagementDaily.com.

Eleanor started her career in publishing as a newspaper reporter and her background also includes direct mail production, editorial, and marketing positions at Production Solutions, The Teaching Company, and BNA in the Washington, D.C. area. More recently, she has entered the world of fiction writing. Her first book, A Baker’s Dozen: 13 Tales of Murder and More, was released in 2012. She holds degrees in English and Journalism from Virginia Tech.

Alane Keller

Marketing Director, Investing Daily

Alane Keller Dashner is currently the Marketing Director at Investing Daily in Falls Church, VA, overseeing the acquisition and renewals of 86,000 paid subscribers. Through her 13 years with the parent company, Capitol Information Group, she’s taken B2B, B2C, and operational job titles as needed: Ancillaries Manager at Business Management Daily, Web Project Director, and Director of Operations.

Prior to coming to Capitol Information Group, Alane was a project manager at EEI Communications in Alexandria, where she grew their health-publications federal contract with HHS. Before that, she had been a “job creator,” founding a desktop publishing business and a computer hardware business.

Alane is also a registered nurse specializing in neuroscience and an accomplished ballroom dancer.

Lindsay Konzak

Vice President, Gale Media

Lindsay Konzak is vice president of content for Gale Media and Editor of Modern Distribution Management, a specialized website and newsletter for wholesale distribution executives at mdm.com.

Lindsay has an MBA from the University of Colorado’s Leeds School of Business and a Bachelor’s of Journalism degree from the University of Nebraska-Lincoln. Prior to MDM, Lindsay spent several years writing and editing for various local and state publications across the Midwest.

Jason Kowal

Leader, Digital Design, Global Thinking

Jason Kowal, Principal & Creative Director, Global Thinking.

Jason is Creative Director and co-founder of Global Thinking, a creative agency based in Alexandria, Virginia. Global Thinking develops full-spectrum digital strategies for commercial and B2B publishers. Their work spans information architecture, web design, SEO, ecommerce integration, automated marketing and on-demand printing systems. Some of Global’s recent publishing projects include CodingStore.com, CSBAOnline.org, EventDesignMag.com, ORManager.com, and PRNewsOnline.com.

Prior to founding Global Thinking in 2007, Jason spent 14 years in the online publishing business. He was President of telecommunications research publisher TeleGeography, which he built from start-up to globally-known brand with customers in over 100 countries.

Jason has worked as an advisor to publishers as well as associations, think tanks, non-profits and well-known consumer brands like AT&T, CARFAX, Google and Volkswagen. Mr. Kowal holds an honors B.A. degree from Tufts University.

Greg Krehbiel

Director of Marketing Operations, Kiplinger Washington Editors, Inc.

Greg Krehbiel is the director of marketing operations for The Kiplinger Washington Editors, Inc. He has more than 25 years of experience in professional B2B publishing including lengthy gigs in editorial, product development, IT, audio conferences, web development, e-commerce development, electronic and traditional marketing. Greg focuses on solving technology problems and acts as the liaison between marketing, IT and fulfillment. Greg's recent work has revolved around effective strategies for digital publishing, and earlier this year did a re-launch of Kiplinger's e-commerce system.

Keith Kupferschmid

General Counsel & Senior VP, Intellectual Property & Enforcement, SIIA

Keith Kupferschmid is responsible for working directly with SIIA's Intellectual Property Committee to establish SIIA positions and moving the SIIA agenda on issues relating to intellectual property. He also supervises the Association's Anti-Piracy programs. Prior to joining SIIA, Keith was an attorney with the law firm of Finnegan, Henderson, Farabow, Garrett & Dunner where he advised clients on all matters relating to copyright and copyright-related protection, including client counseling, opinion drafting, license negotiations, and litigation. Before that, Mr. Kupferschmid was an intellectual property attorney at the U.S. Patent and Trademark Office (PTO), where he was responsible for international and legislative patent and copyright issues. During his time at the PTO, Keith worked extensively on bilateral and multilateral intellectual property issues, was responsible for formulating and advocating the Administration's policy relating to intellectual property and the Internet and represented the U.S. Government as a lead negotiator at the Diplomatic Conference on Certain Copyright and Neighboring Rights Questions that adopted the WIPO Copyright and Performances and Phonogram Treaties in December 1996.

David LeDuc

Senior Director, Public Policy, SIIA

David represents the association before Congress, the administration and other policymakers across a number of key ICT public policy issues, including e-commerce, privacy, cyber security, cloud computing, open standards, e-government and information policy. He has been instrumental in helping to advance the software and digital content industries, including many major policy objectives back to the late 1990s.

Claire Leheny

Executive Director (interim), National Network of Schools in Partnership

Claire has held executive-level positions in B2B information companies since 2001. She most recently worked as managing director with Melcrum Inc., a London-based research and training firm that serves senior leaders in the internal communication (IC) function. In this role she led the growth of the US market, hired a new executive team and oversaw marketing and new product development. She closely managed the company’s largest client engagements and advised hundreds of IC professionals through best-practice research.

Prior to joining Melcrum, she was senior vice president for content and product development for UCG, a multi-million dollar portfolio company based in Washington DC.

Currently, Claire is executive director at the National Network of Schools in Partnership. She was the first executive director appointed by a national board of educational leaders to launch the organization, and establish its brand, membership offering and operating model. Claire serves as a thought leader for the board, as well as key government and non-profit partners, in shaping a reform agenda for K-12 education.

Claire holds a BA from Oberlin College and a master's degree in English Literature from Georgetown University, where she was a University Writing Fellow and graduated with highest honors.

Ronn Levine

Managing Editor, Specialized Information Publishers Association (SIPA)

Ronn Levine began his career as a reporter for The Washington Post and has won numerous writing and publications awards since. Most recently, he spent 12 years at the Newspaper Association of America covering a variety of topics before joining SIPA in 2009 as managing editor. Follow Ronn on Twitter at @SIPAOnline

Dawn Lewis

Marketing Director, Oil Price Information Service (OPIS)

Dawn Lewis is the marketing director of Oil Price Information Service (OPIS), a UCG company. Her publishing career spans more than 17 years and includes key roles in meeting planning, accounting, circulation and production.

Prior to joining UCG as a marketing manager in 2003, Dawn worked at Hart Publications, where she marketed various newsletter and magazine products. For OPIS, Dawn manages a team of 13 and oversees marketing numerous newsletters, conferences, electronic services and specialty products via email, direct mail and other channels. She has received four SIPA Marketing Excellence Awards (2008, 2009, 2010 and 2012).

Rick Longenecker

President , PrepSim Health, LLC & Armature Group, LLC

Rick Longenecker is president of Armature Group a management consulting firm that shows business leaders how to double revenue with no additional cost by bringing precision to sales execution. Rick is best known for creating the Sales Navigation Guide™ a breakthrough approach to managing sales, sales management, sales strategy and sales resource allocation. Rick is in the midst of writing Solving the Revenue Growth Rubik’s Cube™ a first of a kind book series that will chronicle "how to" synchronize all sales organization practices so you can double revenue with no additional cost.

Rick began his career in retail sales at Sears and has spent nearly thirty years leading business-to-business field sales, national account teams, call centers, inside sales, customer service, product management, and marketing organizations. He has served as president/COO of healthcare eLearning firm PrepSim, chief administrative officer of global video production firm Snippies, chief sales & marketing officer of market research firm FIND/SVP, vice president of business development of consulting firm Metrus Group, and director of sales, customer service and marketing of utility PSE&G. Earlier in his career, Rick held multiple sales and marketing executive positions at Cargill, Incorporated the largest privately-held company in the U.S. Rick has also worked for Little Caesars Pizza, Mercantile Stores and BP.

Lucretia Lyons

President, Business Valuation Resources

Lucretia Lyons is President of Business Valuation Resources (BVR), headquartered in Portland, OR with offices in New York City and elsewhere. BVR is the leading provider of data, research, publications and continuing education programs for all stakeholders in the valuation of privately-held companies. BVR’s markets consist of credentialed business appraisers, lawyers, wealth managers, M&A advisors, business owners and financial officers of both public and private businesses.

Lucretia is Treasurer of the Specialized Information Publishers Association (SIPA), a division of the Software & Information Industry Association (SIIA) and serves on SIIA’s Content Division board of directors. Lucretia is also involved in non-profit organizations in New Orleans, LA as well as the Mount Holyoke College Alumnae Association. Prior to joining BVR, Lucretia worked in various marketing, operations and strategic planning capacities for companies such as the Institute of Management & Administration (IOMA), Bookstream, Inc., The Wall Street Transcript, Downloadcard.com and Hibernia Bank/Capital One.

Lucretia earned her B.A. from Mount Holyoke College and her M.B.A. from the Carroll Graduate School of Business at Boston College.

Don Nicholas

CEO, Mequoda Group

As a leading audience development consultant, Don works directly with publishing clients to increase website traffic, sales, and profits. In this capacity, he has worked with industry leaders including Consumer Reports and the Motley Fool, and the founders of special interest websites including HR Daily Advisor and Knitting Daily. Applying his unique combination of analytic, journalistic, and direct marketing expertise, Don guides his clients’ day-to-day audience development efforts. In addition to working with legacy publishers to improve the performance of their websites, he helps launch a handful of new websites and new businesses every year. Don currently serves on the boards of Aspire Media and SIPA.

Nicole Nigh

Digital Strategist, Ogilvy Public Relations

Nicole J. Nigh is a strategic communications consultant specializing digital communication, specifically driving perception change. Currently serving as the Digital Strategist on the Social@Ogilvy team at Ogilvy Public Relations Worldwide, Nicole works as part of a cross-discipline group of communication experts from across the globe to provide solutions that are tailored to each geographic market. Using her knowledge of research behavior surrounding products and services, she creates digital strategies, coupled with traditional public and media relations, to drive customer behavior online and offline. In order to break through a crowded marketplace, Nicole uses highly tailored content, search marketing, and influencer activation, and combines it all with elegant design and engaging storytelling, to convert prospects into customers, as well as customers into engaged brand advocates.

Nicole has counseled some of the largest and most innovative brands in the world, including Bank of America, BioWorld, Blue Cross Blue Shield, CBS/Viacom, Chanel, Deutchse Bank, Dove, DuPont, Entergy, Exxon, IBM, Intel, Nestle, Pandora, Sheshunoff, Sony, Thompson Publishing Group, Wachovia, Washington Nationals, etc.

Nicole attended Furman University in Greenville, South Carolina, where she received a B.A. in both Political Science and History. She also completed her M.A. in Financial Communication from John Hopkins University, where she published The Third Person Effect on Financial Markets. She has also been published in Investor Relations Magazine and Public Relations Tactics.

Beyond communications, Nicole has three loves in life-- sailing, surfing, and the NY Yankees. You can reach Nicole on Twitter through @njnigh.

Thomas O'Connor

Managing Director, Berkery, Noyes & Co.

Thomas P. O’Connor is a managing director at Berkery Noyes & Co. LLC (BNC) with 20 years experience in investment banking and finance/public accounting. He focuses principally on mid-market healthcare information and technology M&A transactions and leads BNC’s healthcare practice.

Mr. O’Connor joined BNC in 2000 from prior positions including two years at a media buyout fund and seven years in public accounting. His most recent transactions were the sale of NetLearning to HealthcareSource, ExitCare to Elsevier, Therapeutic Research to Francisco Partners, and select UBM assets to strategic buyers. Other notable deals led by Mr. O’Connor, among dozens of others, include the sale of UpToDate to Wolters Kluwer, Harris Connect to The Wicks Group, Princeton Media Associates to HMP Communications & NACCME, HCPro Holdings Inc. to Halyard Capital, American Health Consultants to The Thompson Group, and Physicians’ Education Resource and Cancer Information Group to Providence Equity Partners.

Mr. O’Connor holds a BS in accounting from SUNY Binghamton and MBA from Fordham University. He is also a certified public accountant.

Norann Oleson

Analytics Manager, Mequoda Group, LLC

As Mequoda’s Analytics Manager, Norann is responsible for preparing and updating the Mequoda proprietary Audience Develop- ment Analytics Suite for Gold Member clients. In this capacity, she performs research, creates reports, analyzes results and helps drive traffic for clients including Mr. Food, Farm Progress, Vida y Salud and Watchtime.

This makes Norann a master of data and analytics for dozens of business and consumer publishers, with an understanding of more comparable data than any single-company analyst. Norann holds a Google Analytics Individual Certification, and co-teaches Mequoda’s SEO Basics & Beyond course.

Rob Ransom

CEO, Bongarde Media, Inc.

Robert Ransom is CEO and president of Bongarde. Rob’s career has focused on bringing web-based products and services to a variety of B2B segments. He previously served as vice president of product and marketing at AdReady, launching the company’s innovative self-service display advertising solution, and was vice president of product and marketing at Market Leader (NASDAQ:LEDR) as the startup sales and marketing services company grew to $98 million in revenue. Prior to Market Leader, Rob spent more than six years as a consultant with McKinsey & Company. He graduated cum laude with an A.B. from the Woodrow Wilson School at Princeton University and received his M.B.A. from Stanford University, where he was an Arjay Miller Scholar.

Angus Robertson

Principal, Robertson Advisors, LLC

Angus Robertson is a strategic consultant specializing in content creation, management and distribution, with a focus on business-related information. He has helped clients with content licensing strategy and implementation, from small niche publications to large international organizations.

He has been at the forefront of change throughout his career in the financial news and information industry, from the teletype to Twitter. His roles have included reporting, editing and senior management with Knight Ridder and Bridge Information Systems.

He was a cofounder of Knight-Ridder Tribune Business News, licensing content from dozens of business publishers. He also negotiated many licensing agreements for Knight Ridder and Bridge, on both sides of the table.

With Alacra, he created The Periodic Table of Banking Regulation and Compliance and The Periodic Table of Entity and Security Identifiers. He is the editor of Research Recap, a professional blog that highlights economic and financial research.

He is a founding member of THE AUTO 100, a new digital service that combines sophisticated algorithms with human intelligence to create rankings of everything automotive, from vehicles to people to companies and ideas.

Jim Rogers

Assistant Publisher & Editorial Director, CD Publications

Jim Rogers was just a teenager in 1960 when he earned his first press card as a paid stringer for the Chicago Tribune. Since then, he has worked as a reporter and/or editor for prominent news organizations in Arkansas, Indiana, Louisiana, Maryland, Missouri, Pennsylvania, Texas, Virginia, and even as far away as Seoul, South Korea. It is a newspaper career that has earned him more than two dozen awards for excellence in journalism at both the state and national levels, as well as radio and television appearances that have included Fox Business News, MSNBC, and The Oprah Winfrey Show.

When he left the newspaper sector more than 20 years ago, Jim shifted his focus to the newsletter industry, securing senior editorial positions at Inside Washington Publishers and Access Intelligence (formerly Phillips Business Information). Today, he serves as associate publisher and editorial director for CD Publications, a 52-year old company located in the Washington, D.C. suburb of Silver Spring, Md.

In his current position - which he has held for more than a decade - Rogers oversees all of the firm’s editorial products, while continuing to guide the business through its transition from print newsletters to online news services and digital content provider. He also serves as senior advisor to the company’s CEO, providing counsel on a variety of issues ranging from personnel management to salesmanship to product development to marketing, and more.

Charity Sack

Director of Communications, American Academy of Actuaries

Charity Sack is the director of communications for the American Academy of Actuaries, a 17,000-member professional association whose mission is to serve the public and the U.S. actuarial profession. Charity has worked in marketing and communications in both domestic and international markets, as well as for-profit and nonprofit sectors for more than 25 years.

Prior to joining the Academy, she led the communications and branding operations at the nonprofit NCB Capital Impact, a certified community development financial institution that works to improve access to high-quality health and elder care, healthy foods, housing, and education in low-income communities across the country.

Previously, she directed marketing and communications efforts for the American Council on Education's Center for Lifelong Learning; Reval Hotel Group and Grey Advertising in Tallinn, Estonia; and national entertainment companies in New York and Los Angeles.

Charity received her M.B.A. from New York University, and an undergraduate degree in journalism from West Virginia University.

Jennifer Schwartz

Senior Vice President and Group Publisher, Access Intelligence

As senior vice president at Access Intelligence (AI), Jennifer is responsible for the overall management and strategic business development efforts across AI’s healthcare group and Aerospace groups, which include the Contexo Media, Defense Daily, Dorland Health, Rotor & Wing, OR Manager and Via Satellite brands. She is also regularly tapped to evaluate and help integrate key acquisition targets. She has been with Access Intelligence for more than 16 years and has spoken at prior industry events about e-learning and online marketing best practices.

Prior to working at Access Intelligence, Jennifer held marketing and sales positions in banking and technology companies.

She holds a bachelor-of-science degree in marketing from the distinguished Robert H. Smith School of Business at the University of Maryland. She also attended ABM's BtoB Advanced Leadership Program at Northwestern University in January 2012.

Jennifer lives outside of the Washington, DC area with her husband and two children. She is also secretary of the PTA for her children’s school.

Larry Schwartz

President, Newstex, LLC

Larry Schwartz is a co-founder of Newstex and President of the company. Larry has guided numerous entertainment and new media ventures, from start-up through growth, development and maturity, including Bolenka Games Online (Trivial Pursuit Online), GFI Group (Nasdaq:GFIG - financial), Wizard World (publishing), Patron Technology (technology) and Tickets.com (Purchased by MLB.com). Larry attended Bates College and the Yale University Graduate School of Drama. He serves on the Content Board of Directors for the Software Information Industry Association, and is a frequent speaker on content, product development, start-ups and turnarounds. When he's not adding value to content, Larry is a show manger for hunter/jumper horse shows, is on the Board of Directors for the Connecticut Horse Show Association and maintains several horse web sites and blogs (www.chsaonline.com, www.srostables.com). Larry, a confirmed gadget geek, also spends time on Broadway with his theatrical agent wife and two daughters.

Jim Sinkinson

President , Bulldog Reporter

Jim Sinkinson founded Infocom Group in 1980. The company produces several online information services, as well as webinars, books, special reports and live professional development events for the corporate communications market. Sinkinson has won numerous awards for his work with other publishers, including two Gold Awards from Newsletter on Newsletters and an Axel award for a personalized marketing package he created for Tom Peters’ On Achieving Excellence.

He served as president of the Northern California chapter of the Specialized Information Publishers Association (SIPA) for 25 years, served on the SIPA board of directors for 12 years, and served as SIPA president in 1993-94. In June, 2001, Jim Sinkinson was named to the SIPA Hall of Fame as its 21st member. He has spoken on newsletter and conference marketing and content at dozens of SIPA events and continues to consult with newsletter publishers worldwide.

Jim has held numerous seminars at VNR in Bonn, most recently in 2008. He offers expertise in copywriting, online marketing, editorial content, conferences, strategic planning, product development and innovation and advertising sales.

Megan St. John

Managing Director, InfoCommerce Group

A veteran of the publishing and information business, Megan has run operations for both large and small companies across a wide array of industry specialties and formats. For the last seven years she has been managing director at the InfoCommerce Group (ICG) -- www.infocommercegroup.com. While the ICG practice covers the whole range of business information, the company’s roots and legacy began in the world of data publishing, a fast growing and high value segment of today’s information world. For ICG clients, Megan leads engagements focusing on areas such as product development and evolution, market positioning, due diligence and overall corporate strategy.

In late 2012, Infocommerce Group acquired Subscription Site Insider where Megan is now publisher. Subscription Site Insider is dedicated to helping membership and subscription content sites grow profits and is built on a foundation of practical guidance and ground-breaking research.
Megan is the former president of Simba Information, Inc., once recognized as the leading authority for market intelligence and forecasts in the media and publishing industries. Simba is now a unit of Market Research Group LLC. Prior to Simba, Megan was publisher of PBI Media’s Electronic Commerce Group. PBI Media, now renamed Access Intelligence, publishes magazines, newsletters and directories for the aerospace, communications, energy and healthcare industries.

Andy Swindler

President, Astek

Andy Swindler is an entrepreneur who is passionate about using communication technology to expand our understanding of one another and our bottom lines.

In 2003 Andy founded Chicago-based Astek, a boutique digital agency that delivers comprehensive digital strategy, multi-channel CMS, mobile Web, social media, search, email, apps, training and other integrated marketing technology products and services for publishers. He enjoys sharing knowledge about practical digital communication strategy to help others understand and optimize these ever-changing mediums.

Andy sits on the boards of 137 Films, which recently won the Gold Hugo for Best Documentary at the Chicago International Film Festival, and Promethean Theatre Ensemble.

Valerie Voci

Vice President of Marketing, CQ Roll Call (The Economist Group)

Valerie Voci is vice president of marketing for CQ Roll Call, an Economist Group business. She oversees marketing for all business units including advertising, subscription sales and corporate communications and branding. Prior to her role as VP of marketing, Valerie was director of advertising marketing for the company, where she collaborated with the group publisher and vice president of advertising to meet and exceed revenue goals, led content and design of collateral and client focused research, created an award winning marketing program for clients, created successful integrated marketing campaigns across platforms, developed a DC-zoned advertising program with the Economist, and worked with the Economist group leadership on cross company programs. Before joining CQ Roll Call, Valerie spent 15 years in the media industry in various executive roles, most notably as Vice President at WashingtonPost.Newsweek Interactive and Publisher of Newsbytes.com and Washtech.com.

Daniel Warren

President, Warren Communications News, Inc.

Dan Warren is a 30-year veteran of specialized publishing, with particular expertise in maintaining accurate and compelling content. He has served as SIPA D.C. Chapter president and several terms as a member of the SIPA and SIPA Foundation boards. Together with brother Paul Warren, himself a former SIPA president, Dan now owns and manages 68-year-old Warren Communications News, the leading publisher of daily hard news and analysis in the fields of telecommunications, the Internet, consumer electronics, international trade, and more.

Dan is a native Washingtonian. Before joining Warren he taught there at Gonzaga College High School and Catholic University. He holds a Ph.D. in English Literature from Cornell University.

Ken Wasch

President, SIIA

Ken Wasch's involvement in SIIA is based on both personal and professional interests. His long-standing interest in computers and software, coupled with the industry's need for a central trade association, led him to establish the Software Publishers Association (SPA) in 1984 with an initial group of 25 software firms. Wasch has led the association from its infancy to its merger with the Information Industry Association in January 1999, resulting in the formation of SIIA.

Andrew Whalen

Chief Content Officer, Delve Media, Inc.

Andrew Whalen is a Co-Founder at Delve, a next-generation social news reader powering news curation and knowledge management for organizations. As chief content officer, he drives content strategy for Delve’s web and mobile products and is responsible for editorial activities and content partnerships.
Prior to joining Delve, Andrew worked as correspondent for the Associated Press, based in Lima, Peru.

He holds a degree in International Relations from the University of Pennsylvania. He can be found talking tech, media, climate, and Latin America at @andrewwhalen.

Dionne Williams

Direct Marketing Manager, CQ Roll Call

Dionne Williams is a highly regarded marketing professional with more than 8 years of combined experience in marketing communications, direct mail, project management and B2B/B2G marketing in the nonprofit and private sectors. Currently, she is the Direct Marketing Manager for CQ Roll Call, an economist and media group business that focuses on providing congressional news, legislative tracking and advocacy services. Prior to her role at CQ Roll Call, Dionne worked at ASCD. Through her innovation and creativity she helped bring in over $10 million dollars in revenue for products with only a budget of $1 million. She has a BS degree in Business Marketing and holds a MBA from University of Phoenix

Stephanie Williford

CEO & Publisher, EB Medicine

EB Medicine is the world leader in evidence-based continuous learning resources for emergency physicians, with subscribers in over 45 countries. Stephanie has pioneered innovations in the company, including developing EB Medicine’s Editorial Guidelines for Publishing Excellence, creating direct and email marketing campaigns, developing an interactive website, and creating the company’s blog and other social media websites. She is also the chief strategic planner and leader of new product development, spearheading the development and launch of two new publications in 2011. Stephanie graduated summa cum laude from Georgia State University with a degree in Business Management

Susan Woodard

Corporate Marketing Director, Panacea Healthcare Solutions, Inc.

Susan has more than 23 years of experience in marketing, and has spent the bulk of her career working for health care publishing and information companies. Currently with Panacea Healthcare Solutions, she spearheads the marketing and PR for its publishing, software and consulting divisions, and continues to employ a “down-in-the-trenches” approach to building businesses.

Prior to Panacea, Susan served as marketing director for companies including: AHC Media (a division Thompson Media Group, LLC), Atlantic Information Services (AIS) and FDAnews.

Rachel Yeomans

Vice President, Account Strategy, Astek

Rachel Yeomans works as VP Marketing for interactive web marketing firm, Astek Consulting. For the past eight years, Rachel has been strategizing and implementing concepts to keep up with the shifting media landscape, and at times keep ahead of it.

Her work has led her to building niche publishing services at McGraw-Hill Publishing, managing social media strategy and execution at Sears Holdings Corp and now integrating all aspects of digital marketing at Astek.

Rachel also publishes the work fashion magazine suite and Forbes-recommended blog, TheWorkingWardrobe and hosts the weekly podcast series, Speaking Of Fashion. You can follow her on Twitter at Twitter.com/RachelYeomans.

John Yurkanin

Director of Business Development, RigData

Jasen Zubcevik

Marketing Manager , CQ Roll Call (The Economist)

Jasen is a marketing manager at The Economist Group's CQ Roll Call unit. His specialization includes lead generation, interactive marketing, market research, B2B/B2G marketing and ROI analysis. As a Georgetown University Certified Web Developer, Jasen also conducts SEM and SEO integration. Prior to joining The Economist Group, Jasen worked on advocacy and lobby efforts for the health care industry, The United Nations and the real estate industry where he managed the award-winning Large Brokers Program. Jasen is currently finalizing his MBA in Marketing Management at Johns Hopkins University and holds a Masters Degree from American University.