Legal & Accounting Webcast Series:
Protecting Your Market Share Using Intellectual Property
June 6, 2007
An SIIA Webcast
Moderator:
Paul Hunter, Partner, Foley & Lardner LL
Speakers:
Callie Bell, Associate, Foley & Lardner LLP
John Boruvka, Vice President, Intellectual Property Management, Iron Mountain
Jeremy Soref, Product Manager, Software Digital Rights Management, Aladdin Knowledge Systems
What software is your company developing today to drive revenue growth tomorrow? How do you protect your company's investment and prevent competitors from using your ideas to undercut you on price or take market share? Protecting the software your company has developed is critical.
This introductory session covers the basic nuts and bolts of intellectual property protection for computer software. What types of intellectual property tools can be deployed by companies to help protect their investments in software development?
Topics covered will include:
- Overview of patents, copyrights, trademarks, and trade secrets
- What IP protection should companies invoke to protect their software?
- How does a company with no IP protection infrastructure in place get started?
- Maximizing the value of your intellectual property
See/Hear Webcast (.wmv)
See Webcast Powerpoint (.pdf)