September 11, 2008
An SIIA Webcast
Hosted with TripleTree

Moderator:
Brian Klemenhagen, Senior Principal, Triple Tree
Panelists:
Jim Wolfston, President – CollegeNet
Michael Funk, President & CEO – Anodyne Health
Todd Brekhus, VP and Chief Marketing Officer, PLATO Learning, Inc.

Software as a Service (SaaS) Trends
PART 1 of the TripleTree/SIIA SaaS Series

The Software as a Service (SaaS) evolution is well underway. With its arrival, several interesting trends have unfolded. Among them is the emergence of vertical application specialists as a top growth story in the SaaS space. To date, some of the most successful SaaS stories have occurred from those solving industry-specific issues, rather than via “SaaS for the masses.” This approach has engendered a more targeted message to end users, heightened responsiveness to evolving industry-specific product enhancements, and attentive customer service and support ensuring retention of customers.

TripleTree and SIIA’s first Fall webcast of 2008 will delve into the burgeoning on-demand sector with a focus on SaaS firms specializing in a vertical industry or micro-discipline. Listeners will gain the first person perspectives and unique insights from our guest panelists comprised of SaaS industry leaders. Attendees will also be able to ask their own questions during the audience Q&A session.

Please join us for this session where TripleTree will moderate a compelling forum that explores the ingredients of success with each tackling a similar set of issues and opportunities from different industry perspectives.