Podcasts have re-emerged as a content powerhouse. Nearly half of the U.S. population reports having listened to a podcast, and one out of four people listen monthly. But mastering this trend — and matching it to your audience — is not as simple as pushing record. In this session, we’ll explore how to pick your best podcast format, match your content to your audience objectives, and launch and grow a podcast that will create loyal listeners.
Vice President of Communications and Marketing, Association of Governing Boards
Vice President, Content, Imagination