Posts Under: Connectiv

Virtual Event Platforms Are Out There, Listening and Ready to Fill in

I peeked into Education Week's Online Summit last week and was very impressed. Halfway through they already had almost 1,000 live attendees and 550 comments! It took place on a platform called Brazen, that's usually associated more with virtual career fairs. But it works very well for their summits which are centered around text-based chats with editorial staff—and experts in the K-12 world—and entering various "reporter" or "sponsor" rooms.   "Brazen has been with us since the beginning of our online summits," Matthew Cibellis, director of programming for live and virtual events for Education Week, wrote to me today. "That's because we were already using them for our online job fairs. The price tag back then was too high, and we didn't have sufficient job fair sponsorship to merit keeping them. But my production director asked me to meet with them to discuss how versatile it could be for more content-driven meet-ups. Brazen only convinced me when I st ...

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'Move as Fast as You Can'; Event Experts Advise on Postponements, Outreach and Platforms

Whether you cancel or postpone an event should be "based on the information you have today. You have to look to your customers," said Alicia Evanko, executive vice president, Travel Group Global Events, Northstar Travel Group, during a webinar Thursday on Coronavirus and Your Events: How to Make Decisions that Protect Your Business and the Safety of Your Staff. (Members can watch the webinar or download a written transcript here.)   "For us our final decision to postpone our May event was customer feedback. You want to plan these things now. Because come the fall, everyone is moving their events. You want to get out ahead. Any event in May or June, it's a tough call... You have to consider who your audience is, how big your event is and if you want to keep it in the same calendar year. The sooner you get there the better."   Even in the couple days since that webinar, May events seem more fleeting. Evanko offered an example of an event that they wanted to m ...

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‘The Core Job of Journalists Isn’t Going Away’ - ALM’s New AI Content Tool Shows Human Plus Machine is the Way Forward

Last month, legal publisher ALM introduced Legal Radar, a “first-of-its-kind website and app” that uses artificial intelligence and natural language generation to offer faster and more personalized user experiences.

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A Good Data Business 'Has to Be Self-Sustaining With its Own Revenue Model,' Young Says

My colleague Matt Kinsman recently asked Alanna Young, president of Technomic, a provider of primary and secondary market information and advisory services to the food industry—and a division of Connectiv member Winsight—what's different between running a data business and a media business? She had been Winsight's chief operating officer and is a veteran of Hanley Wood's Metrostudy data business     "All content is not the same," she continued. "How the content is produced and packaged is not the same. The media audience is coming for news, journalism and insights. People who come for data are looking for more context, translation, instruction and actionable insight. The type of people who run content for media and those who run content for data are different and they have different skillsets. For data, you have to be skilled in research methodology and analytics.   "One of lessons we learned early on is, we thought we could just merge ...

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Former MPA CEO Linda Thomas Brooks Joins Connectiv As Interim Managing Director

Linda Thomas Brooks, former CEO of the Magazine Publishers Association, has joined Connectiv as interim Managing Director. Brooks will oversee day-to-day activities, help develop the strategic plan, and assist the association in identifying potential acquisition targets for growth.

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Washington Post, Future, Questex to Headline 2020 Connectiv Executive Summit in New Orleans

Laissez bon temps rouler! The 2020 Connectiv Executive Summit returns to New Orleans May 13-May 15 and we’re proud to announce the full program, focused on the theme of “Continuous Transformation” and featuring inspirational keynotes, actionable best practices and peer-to-peer discussions about what’s driving business today, from unscrambling your datapalooza to the rise of membership models to understanding the new economics of content.

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5 'Radical' Event Reimaginings May Actually Make Dollars and Sense

Getting a seat at Time's new invitation-only event requires membership in the recently launched Time 100 Membership program — which means paying a fee unless you are a VIP. One of the four tiers is called Rising Stars: For $1,750, businesses send a selected employee to the conference. Patron-level members and former Time 100 honorees also may nominate Rising Stars.

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