Posts Under: Sean Griffey

'We're a Media Company and... Run to it'; Griffey Credits 348% Growth to Commitment to Strong Content

If you're a fan of niche journalism—and there are close to 300 of those doing everything but wasting away here in Margaritaville at SIIA's 6th annual Business Information & Media Summit (BIMS) in warm and sunny Hollywood, Fla.—then you have to love Industry Dive CEO Sean Griffey. In a takeaway-studded Q&A with Rush River Media's Meg Hargreaves—who hit on all the right notes—Griffey, time and again, credited his seven-year-old company's tremendous growth to its commitment to good journalism.    One of those content reaffirmations "actually came from this conference a couple years ago," he said. "I was struck that no one said the words 'journalism' and 'content' in a two-day period. Breakout panels talked about lead generation in buyer periods." Every article needed to be infused with someone's purchase intent, Griffey was told. So he just thought that belie ...

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'We Continue to Roll Out New Things'; BIMS Keynotes Strive for Innovation

"We grow in two ways—we get deeper into the industries that we are already in and we launch in new markets," Sean Griffey, CEO of Industry Dive, told my colleague Matt Kinsman earlier this year. "Almost all of our money goes back into people. We have continued to invest in the digital experience here and we see that elevating the brand and raising the company as a whole.” At our Business Information & Media Summit (BIMS), Nov. 11-13 in Hollywood, Fla., Griffey will be interviewed in a Monday afternoon fireside chat by SIPA's own Meg Hargreaves, managing director, content partnerships, FiscalNote. Earlier that day, Anita Zielina, director of news innovation and leadership at CUNY’s Craig Newmark Graduate School of Journalism, will be leading off the conference. I came across her from an article on product innovation. "...there ar ...

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Add Video, Eliminate Silos and Experiment, Say BIMS Speakers

We've stressed in our outreach for the Business Information & Media Summit (BIMS), Nov. 11-13 at the Margaritaville Hollywood Beach (Fla.) Resort that this edition of BIMS would resemble the SIPA Marketing conferences of yore, but with even more opportunities for learning and networking than those events had. (See full schedule here.)

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How One B2B Publisher Will Nearly Double Revenue in Less Than Two Years Without Events or Major Acquisitions

“We invest almost all the money back into our business.” That’s a line that trade reporters often hear, typically with a great deal of skepticism. When it is true, it typically means a certain group or technology within the organization is receiving the lion’s share of that investment (as a cub reporter I remember hearing a CEO give our B2B division a motivational speech that boiled down to pointing to the then red hot yet soon-to-crash consumer apartment guides and saying, “Be more like them”).  

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