Does Your Company Do Business in California?
Starting January 1, 2020, you may be facing new compliance challenges under California’s new privacy law – the California Consumer Protection Act (CCPA). Upon its passage, an estimated 500,000 companies – both B2C and B2B -- are expected to come under the purview of the law (on par with the impact of Europe’s General Data Protection Regulation).
The businesses subject to this new law would need to:
- Disclose data collection practices upon request and upon collection to California consumers.
- Delete personal information about a consumer upon request.
- Provide consumers the opportunity to opt-out of the sale of their personal information.
- Comply with security rules or face possible litigation under CCPA’s private right of action.
Join SIIA’s Government Affairs team on Thursday, December 12 at 3:00 PM EST for a webinar on CCPA and its proposed regulations, including details about provisions that could have far reaching implications for your company, such as the CCPA’s Private Right of Action which bears penalties of up to $7500 per violation. The SIIA Policy team will also discuss which companies are covered, as well as share insights on the political context of the law and what the first amendment implications could be.