Media
‘What Did We Learn From This?’ Day One of AMPLIFY 2023 Provided Sessions of Answers
Day One of AMPLIFY 2023 emphasized the importance of audience. …
AM&P Network’s Association Council Announces 2023-2024 Advisory Board
For Immediate Release WASHINGTON, DC (June 23, 2023): The Software …
‘What Makes the Audience Engage?’ Neal, EXCEL Awards Podcast Finalists Offer Answers
A question was asked after a recent Editorial Council about …
Audiences Want ‘News That Feels More Relevant’; Report Urges ‘Restoring’ of Trust
In an article on Digital Marketer last week, I read …
New Report Urges a B2B Digital ‘Catch Up’ With a ‘Consumer Engagement Mindset’
“I don’t think the separation of professional and personal will …
Personalization, in Weather or Paywalls, Is Gaining Even More Steam in Our New Climate
Personalization, so prevalent in our lives, has come to climate …
‘Remote Flexibility Opens Up the Doors’; Media Leaders Talk About What’s Next
“People under 30, they have very specific ideas about where …
‘I’m So Much More Than That’; 3 EXCEL Awards Finalist Videos Show Power of Good Storytelling
In a survey of marketers last year, 59% said a …
‘It Makes Us a Better and Stronger Organization’: How Money-Media’s Diversity Work Pays Big Dividends
After speaking about how their DEI efforts have transformed the …
‘I Promise All the CEOs and Publishers, We Get It!’ Editorial Means Business.
“Publishing is, or should be, a quiet operation, and it …
‘Early Innings for Podcasting’; Experts Say Time Is Still Now to Go All in on Audio
“We hear every day from advertisers that they are more …
Can’t-Miss Talk at AMPLIFY 2023: ‘Practical Things You Can Do Right Now with Artificial Intelligence (And How to Use it Ethically)’
Note: This article was written by Kathryn Deen. AMPLIFY 2023, …
‘Think Ambitious Experiments’; Valuing Failure and Coaxing the Best Ideas Out of Us
It’s interesting how we create our best work. I recall …
‘Probe It, Test It, Try to Stretch the Limits’; an AI Practitioner Shares Secret Sauce
There was a terrific article written a couple weeks ago …
AM&P Network Associations Council Lunch & Learn: Save the Book! 3 Ways to Keep Your Magazine Alive
Paper shortages. Rising print prices. Dwindling ad sales. Are your …
An AMPLIFY 2023 Quiz Previews an Expert-Studded Agenda Filled with ‘Learning’ and Value
It was the great Alex Trebek who said, “I think …
‘Lean In. Test These Things Out.’ A Lot Is Being Written by and About AI; Here’s Some Help
In March CEO Nicholas Thompson wrote a note to his …
You Need to ‘Understand Your Audience’; Industry Dive Leaders Preview AMPLIFY Talk
“What Industry Dive has been good at is never putting …
Blogs, DEI Surveys and Actions, and Bias Training Propel ACOFP to IMPACT Award
It started on June 14, 2020, when ACOFP released the …
Profiles in Courage, Creativity and Moving the DEI Needle Make These Awarded Neal Entries Special
“When I read profiles of myself, I sometimes think: ‘I …
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