Media

‘Life Changing for Them’; Neal Awards Finalist Has Already Won for Internship Program It Highlights

“I think it has been a missed opportunity for utilities. …

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‘Really Powerful But It’s Not Magic’; AI Shows Huge Potential to Help Journalists

Search through archived material. Identify and attribute quotes. Track the …

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‘What Am I Doing to Help My Audience?’; Newsletters Are In But Best to Be Quick About It

In a world once known for infinite possibilities—swinging for the …

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‘Demand for Digital Was Higher Than for Print.’ A Quiz to Test Your Publisher Knowledge.

Thornton Wilder, author of Our Town, said: “Seek the lofty …

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‘Creating a Space That Gives You Support’; Employee Retention Takes New Thinking

Even with most offices opening up, the days of taking …

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‘An Opportunity to Be the Glue’; Wearing Your Values on Your Sleeves Can Be Rewarding to You and Community

“At Brief, we are emphatic about placing the right people …

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‘100% Focused on Growth’; Expansion Is Just One of the Major Trends That Executive Summit Will Focus on

Crain Communications recently acquired Mercom’s digital health business and cannabis …

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Applaud Risks, Downplay Fear and Make It a Routine to Create Path to Innovation

The Museum of Failure (yes, it’s a real thing) writes …

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Attending Virtually, Info Hubs, Audio and Remote Work Will Keep a Post-Crisis Place

In regular life, The Washington Post wrote last year that …

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‘Using My Voice’; Publishers’ Focus on Women Stories Nets Audience and Awards

As Women’s History Month winds down, the stories being told—by …

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‘Data and Technology Are Now at the Heart’; Rebrands Reflect Changing Media Marketplace

It’s 2022 and as Bill Carter, CEO of ALM, said …

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Editorial Hosts, Diversity, Highlighted Openings and Timely Topics Elevate These Podcasts

Haymarket Media’s Rheum Advisor on Air—a 2022 Neal Awards finalist …

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Short-Format Writing and Clever Use of Bullets Bring Axios and Others Success

It was Mark Twain who said, “I didn’t have time …

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The Value of ‘Building It Backwards’; Craft Your Ending and Then Work to Get There

“You have to know what your voice sounds like at …

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‘Our Editorial [Wants] to Build These Relationships’; Making the Most of Awards and Recognition Programs

“Taking out the trash isn’t everyone’s favorite chore, but for …

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‘Resist That Urge’; SEO Needs Descriptive Headlines and a ‘Natural’ Use of Keywords

Experts agree: Search as a marketing channel is completely undervalued. …

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We May ‘Even Call the Users’; Retention Strategies Must Reach Out and Touch

“The newsletter is one of those things that is going …

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‘Diverse Collaboration Is Better’; $1.15 Billion OPIS Sale Puts Spotlight on Good Habits

Most of the time, I’m not one for looking back. …

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‘I Love to Hear They’re Getting Insights From Data’; Finding Your Metrics Balance

‘The Financial Times used RFV (recency, frequency, volume) to help …

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‘Give Me Deeper Clarity and Context’; How Reader Needs Are Driving B2B Success Stories

“Our publications really sing when it’s not just saying: Here’s …

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