Co-Founder & COO of Workweeks
Becca Sherman is the Co-Founder & COO of Workweek, a new B2B media company that pairs expert content creators with world-class operators. She is a savvy operator, talented creative, and sharp seller who excels at efficiently operationalizing teams and products to generate large returns. Previously, Becca was the GM of The Hustle, a daily tech and business newsletter. She was hired as the first advertising account manager at The Hustle in 2017. Over time, she led the expansion of the company’s advertising operations, then broadened her focus to the product at large, becoming General Manager of the daily newsletter in 2019. Most recently, Becca was the Director of New Revenue at MarketerHire, where she began building — and monetizing — the company’s media business.