Vice President, Demand Generation & Education, BlackBoxLG

With over 30 years of experience in B2B media, online education, and demand generation, Jim Bagan is a seasoned expert in lead generation strategies. As Vice President of Demand Generation & Education at BlackBoxLG, he has been instrumental in developing and implementing high-return, targeted lead generation programs across various markets. Jim’s career includes a 21-year tenure at Hanley Wood, where he pioneered a continuing education platform in the architectural and construction sectors, introducing the industry’s first CE program structured as a lead generation model. His expertise extends to roles such as Senior Account Director at Spiceworks/Ziff Davis, where he collaborated with enterprise clients to deliver community-driven, predictive intent data, sales intelligence services, and demand generation.

 Jim holds a Master of Science degree from Illinois State University